Dstillery Audiences

AFRICAN AMERICAN CELEBRITY GOSSIP

Audience Size: 10.6 Million Devices

Explore the African American Celebrity Gossip Audience

Below you'll find more information about the African American Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 10.6 million unique devices whose actions qualify for the African American Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The African American Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the African American Celebrity Gossip audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 28.46% 10.37x
Readers of Jamaican Content 20.01% 9.67x
Celebrity Gossip Fans 19.03% 9.18x
Entertainment & Tabloid Magazine Readers 17.92% 9.07x
Entertainment Industry Decision Makers 16.85% 8.55x
TV Advertising Professionals 15.76% 8.24x
Liberal News Readers 15.80% 8.07x
LGBT Activists 16.66% 8.03x
Women’s Lifestyle Blogs Researchers 15.51% 7.94x
Women's Fashion Magazine Readers 16.09% 7.85x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The African American Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the African American Celebrity Gossip audience is Express.

Location Composition Index
Express 0.01% 1.39x
The Childrens Place 0.01% 1.31x
Journeys 0.01% 1.12x
Victoria's Secret 0.01% 1.02x
Old Navy 0.01% 1.01x
Mens Wearhouse 0.01% 0.90x
Carhartt 0.10% 0.76x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Location attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The African American Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the African American Celebrity Gossip audience is urbanbellemag.com.

Website Composition Index
urbanbellemag.com 10.78% 20.50x
getuperica.com 1.68% 20.10x
thejasminebrand.com 16.94% 19.94x
theybf.com 7.44% 19.88x
thatgrapejuice.net 7.34% 19.69x
rickeysmileymorningshow.com 5.45% 19.45x
tvone.tv 5.02% 19.29x
92q.com 1.28% 18.88x
aazios.com 1.51% 18.77x
rollingout.com 15.77% 18.70x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Web attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the African American Celebrity Gossip audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.34% 12.90x
African-American Hair 1.88% 8.90x
Caribbean Cluster 2.72% 7.78x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.03% 7.57x
Local & Travel England - East Midlands 0.18% 7.56x
Instagram Management 0.06% 7.20x
South Africa News Cluster 2.09% 7.20x
Men's Fashion Shopping 0.05% 7.13x
Celebrity Gossip 0.77% 6.95x
Fashion Cluster 4.65% 6.95x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The African American Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female