Explore the African American Celebrity Gossip Audience
Below you'll find more information about the African American Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 8.8 million unique devices whose actions qualify for the African American Celebrity Gossip audience.
INTERESTS
The African American Celebrity Gossip audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the African American Celebrity Gossip audience is Readers of African American Content.
| Interest | Composition | Index |
| Readers of African American Content | 28.43% | 15.01x |
| Readers of Jamaican Content | 19.84% | 9.84x |
| Hip Hop Fans | 21.60% | 9.60x |
| Celebrity Gossip Fans | 15.49% | 8.82x |
| Entertainment & Tabloid Magazine Readers | 13.21% | 8.42x |
| Entertainment Industry Decision Makers | 13.10% | 8.25x |
| Reality TV Show Watchers | 14.91% | 8.10x |
| TV Advertising Professionals | 12.44% | 7.88x |
| Women's Fashion Magazine Readers | 12.21% | 7.59x |
| LGBT Activists | 15.28% | 7.53x |
Composition Percentage:
The overlap percentage between the African American Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
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APPAREL RETAILERS
The African American Celebrity Gossip audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the African American Celebrity Gossip audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.00% | 2.27x |
| Belk | 0.03% | 1.50x |
| The Childrens Place | 0.07% | 1.47x |
| American Apparel | 0.04% | 1.44x |
| H&M | 0.04% | 1.33x |
| Supreme | 0.00% | 1.33x |
| Club Monaco | 0.01% | 1.32x |
| Urban Outfitters | 0.05% | 1.32x |
| Journeys | 0.04% | 1.32x |
| Lane Bryant | 0.05% | 1.29x |
Composition Percentage:
The overlap percentage between the African American Celebrity Gossip audience and the Location attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
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WEBSITES
The African American Celebrity Gossip audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the African American Celebrity Gossip audience is urbanbellemag.com.
| Website | Composition | Index |
| urbanbellemag.com | 2.13% | 39.74x |
| rickeysmileymorningshow.com | 7.19% | 37.51x |
| getuperica.com | 1.26% | 37.00x |
| theblackloop.com | 1.98% | 36.50x |
| blackbusiness.org | 2.04% | 35.65x |
| theybf.com | 4.95% | 35.01x |
| essence.com | 8.11% | 34.94x |
| rollingout.com | 1.88% | 34.43x |
| lovebscott.com | 9.29% | 34.31x |
| tvone.tv | 5.94% | 34.07x |
Composition Percentage:
The overlap percentage between the African American Celebrity Gossip audience and the Web attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the African American Celebrity Gossip audience is Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports).
| Content Affinity | Composition | Index |
| Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) | 0.49% | 13.66x |
| African-American Hair | 4.75% | 10.53x |
| Celebrity Gossip | 2.56% | 9.06x |
| Feminism | 0.74% | 8.55x |
| Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) | 0.18% | 8.49x |
| Assorted Topics #11273 (Television, Origami, Men's Health) | 0.14% | 8.47x |
| Instagram Management | 0.63% | 8.09x |
| Caribbean Cluster | 1.69% | 8.04x |
| Hip-Hop Enthusiast | 22.74% | 7.85x |
| Assorted Topics #11631 (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 0.60% | 7.54x |
Composition Percentage:
The overlap percentage between the African American Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
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DEMOGRAPHICS
The African American Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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