Dstillery Audiences

AFRICAN AMERICAN CELEBRITY GOSSIP

Audience Size: 5.1 Million Devices

Explore the African American Celebrity Gossip Audience

Below you'll find more information about the African American Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the African American Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The African American Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the African American Celebrity Gossip audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 29.22% 8.55x
Readers of Jamaican Content 20.73% 7.62x
Entertainment & Tabloid Magazine Readers 19.12% 7.54x
Celebrity Gossip Fans 19.37% 7.35x
Entertainment Industry Decision Makers 17.41% 7.32x
TV Advertising Professionals 16.40% 7.12x
Liberal News Readers 16.26% 7.04x
Urban Movie Channel Watchers 26.71% 6.98x
United Kingdom News Readers 16.35% 6.77x
Hair Care Shoppers 16.47% 6.59x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The African American Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the African American Celebrity Gossip audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.37x
Victoria's Secret 0.02% 1.31x
The Childrens Place 0.01% 1.23x
Mens Wearhouse 0.01% 1.17x
Journeys 0.01% 1.16x
Old Navy 0.01% 0.94x
Maurices 0.01% 0.86x
Carhartt 0.12% 0.86x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Location attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The African American Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the African American Celebrity Gossip audience is getuperica.com.

Website Composition Index
getuperica.com 1.69% 18.73x
urbanbellemag.com 10.90% 18.69x
theybf.com 6.85% 18.28x
rickeysmileymorningshow.com 4.24% 18.19x
thejasminebrand.com 12.74% 18.13x
tvone.tv 4.81% 17.94x
hellobeautiful.com 8.46% 17.85x
thatgrapejuice.net 9.32% 17.69x
cassiuslife.com 3.29% 17.67x
kysdc.com 1.36% 17.63x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Web attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the African American Celebrity Gossip audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.17% 11.03x
African-American Hair 1.38% 7.99x
Men's Fashion Shopping 0.03% 6.87x
Caribbean Cluster 2.94% 6.61x
Feminism 0.40% 6.46x
South Africa News Cluster 2.22% 6.44x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.07% 6.41x
Celebrity Gossip 0.62% 6.34x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 6.21x
Liberal Media - Political Activism 3.15% 6.13x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The African American Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female