Dstillery Audiences

AFRICAN AMERICAN CELEBRITY GOSSIP

Audience Size: 9.6 Million Devices

Explore the African American Celebrity Gossip Audience

Below you'll find more information about the African American Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 9.6 million unique devices whose actions qualify for the African American Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The African American Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the African American Celebrity Gossip audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 21.90% 11.41x
Readers of Jamaican Content 18.10% 10.54x
Celebrity Gossip Fans 13.96% 9.58x
Entertainment & Tabloid Magazine Readers 12.74% 9.03x
Entertainment Industry Decision Makers 12.04% 8.97x
Reality TV Show Watchers 13.11% 8.76x
TV Advertising Professionals 12.37% 8.25x
LGBT Activists 13.17% 8.07x
Women's Fashion Magazine Readers 11.47% 7.98x
Hair Care Shoppers 11.38% 7.84x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The African American Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the African American Celebrity Gossip audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.04% 1.46x
Supreme 0.02% 1.34x
Zara 0.02% 1.26x
H&M 0.06% 1.26x
Jos A. Bank Clothiers 0.28% 1.23x
American Apparel 0.03% 1.21x
Journeys 0.03% 1.21x
Charlotte Russe 0.02% 1.19x
Ann Taylor 0.01% 1.19x
Forever 21 0.05% 1.19x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Location attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The African American Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the African American Celebrity Gossip audience is urbanbellemag.com.

Website Composition Index
urbanbellemag.com 1.96% 29.78x
blackbusiness.org 2.44% 28.57x
getuperica.com 2.12% 28.15x
theybf.com 5.31% 27.53x
rickeysmileymorningshow.com 7.54% 27.47x
lovebscott.com 7.99% 27.00x
92q.com 1.28% 26.50x
essence.com 4.56% 26.41x
rollingout.com 4.57% 26.33x
thatgrapejuice.net 1.90% 26.22x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Web attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the African American Celebrity Gossip audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.63% 13.26x
African-American Hair 3.66% 9.31x
Celebrity Gossip 1.76% 8.49x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.13% 8.33x
Caribbean Cluster 1.74% 8.07x
Local & Travel England - East Midlands 0.12% 7.96x
Assorted Topics (Television, Origami, Men's Health) 0.10% 7.78x
Feminism 0.65% 7.77x
Mysticism 0.15% 7.64x
Instagram Management 0.44% 7.58x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The African American Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female