Dstillery Audiences

AFRICAN AMERICAN CELEBRITY GOSSIP

Audience Size: 10.4 Million Devices

Explore the African American Celebrity Gossip Audience

Below you'll find more information about the African American Celebrity Gossip audience, broken down in different categories based on their digital and physical behaviors. These are 10.4 million unique devices whose actions qualify for the African American Celebrity Gossip audience.

Dstillery Crafted Audiences

INTERESTS

The African American Celebrity Gossip audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the African American Celebrity Gossip audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 30.89% 10.00x
Readers of Jamaican Content 23.57% 9.32x
Celebrity Gossip Fans 21.11% 8.53x
Entertainment & Tabloid Magazine Readers 19.08% 8.40x
Entertainment Industry Decision Makers 17.59% 8.02x
TV Advertising Professionals 17.00% 7.57x
LGBT Activists 19.02% 7.51x
Liberal News Readers 15.63% 7.36x
Reality TV Show Watchers 18.85% 7.30x
Women's Fashion Magazine Readers 17.12% 7.29x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Interest attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The African American Celebrity Gossip audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the African American Celebrity Gossip audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.39x
Topshop 0.02% 1.39x
Bonobos 0.09% 1.27x
H&M 0.07% 1.26x
The Childrens Place 0.09% 1.23x
Ann Taylor 0.02% 1.22x
Forever 21 0.05% 1.21x
Mens Wearhouse 0.46% 1.20x
Charlotte Russe 0.05% 1.19x
Jos A. Bank Clothiers 0.27% 1.19x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Location attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Web Insights

WEBSITES

The African American Celebrity Gossip audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the African American Celebrity Gossip audience is urbanbellemag.com.

Website Composition Index
urbanbellemag.com 7.72% 26.27x
blackbusiness.org 1.09% 26.19x
getuperica.com 2.67% 25.55x
rickeysmileymorningshow.com 8.55% 25.08x
thejasminebrand.com 17.05% 24.96x
theybf.com 6.96% 24.64x
thatgrapejuice.net 6.21% 24.52x
lovebscott.com 8.27% 24.20x
blacknews.com 2.95% 24.09x
tvone.tv 6.70% 23.86x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Web attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the African American Celebrity Gossip audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.61% 11.84x
African-American Hair 2.66% 8.46x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 7.79x
Caribbean Cluster 2.18% 7.78x
Feminism 0.54% 7.29x
Local & Travel England - East Midlands 0.11% 7.14x
Mysticism 0.13% 7.06x
Instagram Management 0.22% 7.02x
Liberal Media - Political Activism 2.32% 6.95x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.31% 6.90x
Composition Percentage: The overlap percentage between the African American Celebrity Gossip audience and the Content Affinity attribute.
Index: A comparison of the African American Celebrity Gossip audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The African American Celebrity Gossip audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female