Dstillery Audiences

AFRICAN-AMERICAN HAIR

Audience Size: 62 Thousand Devices

Explore the African-American Hair Audience

Below you'll find more information about the African-American Hair audience, broken down in different categories based on their digital and physical behaviors. These are 62 thousand unique devices whose actions qualify for the African-American Hair audience.

Dstillery Crafted Audiences

INTERESTS

The African-American Hair audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the African-American Hair audience is Curly Hair Care Shoppers.

Interest Composition Index
Curly Hair Care Shoppers 78.65% 35.94x
Trendy Shoe Shoppers 44.32% 23.95x
Adult Acne Sufferers 50.54% 22.37x
Wig Shoppers 68.11% 21.42x
Women's Fashion Magazine Readers 39.73% 20.73x
Women's Fitness Enthusiasts 36.22% 20.26x
Wedding Registrants 40.27% 19.98x
Wellness Enthusiasts 37.30% 19.52x
Natural and Holistic Health Researchers 40.54% 19.50x
Women's Health Researchers 35.14% 19.00x
Composition Percentage: The overlap percentage between the African-American Hair audience and the Interest attribute.
Index: A comparison of the African-American Hair audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The African-American Hair audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the African-American Hair audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.90x
Carhartt 0.13% 1.63x
Composition Percentage: The overlap percentage between the African-American Hair audience and the Location attribute.
Index: A comparison of the African-American Hair audience to the internet population.
Dstillery Web Insights

WEBSITES

The African-American Hair audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the African-American Hair audience is theybf.com.

Website Composition Index
theybf.com 9.65% 79.89x
urbanbellemag.com 14.54% 77.34x
stayglam.com 9.95% 73.08x
hellobeautiful.com 15.51% 71.32x
tvone.tv 9.63% 67.23x
popularsuperstars.com 13.49% 66.52x
thejasminebrand.com 18.58% 60.34x
xonecole.com 11.38% 55.93x
blackamericaweb.com 15.02% 54.42x
lovebscott.com 11.57% 52.96x
Composition Percentage: The overlap percentage between the African-American Hair audience and the Web attribute.
Index: A comparison of the African-American Hair audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the African-American Hair audience is Fashion & Retail.

Content Affinity Composition Index
Fashion & Retail 4.17% 105.00x
Women Shoppers 6.52% 101.28x
Beauty & Cosmetics 1.92% 55.95x
Teen Hair 5.34% 46.41x
Diet & Weight Loss 2.41% 40.50x
Paleo & Keto Diet Enthusiasts 1.71% 27.18x
Celebrity Gossip 1.18% 24.36x
Female Lifestyle Content Readers 5.08% 24.16x
Natural Diet & Supplement Researchers 0.69% 23.89x
Nursing 0.91% 23.73x
Composition Percentage: The overlap percentage between the African-American Hair audience and the Content Affinity attribute.
Index: A comparison of the African-American Hair audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The African-American Hair audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female