
Explore the African-American Hair Audience
Below you'll find more information about the African-American Hair audience, broken down in different categories based on their digital and physical behaviors. These are 59.5 thousand unique devices whose actions qualify for the African-American Hair audience.

INTERESTS
The African-American Hair audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the African-American Hair audience is Curly Hair Care Shoppers.
Interest | Composition | Index |
Curly Hair Care Shoppers | 77.04% | 35.14x |
Trendy Shoe Shoppers | 48.56% | 26.94x |
Wig Shoppers | 72.40% | 23.62x |
Women's Fitness Enthusiasts | 37.39% | 22.59x |
Adult Acne Sufferers | 46.05% | 22.52x |
Women's Fashion Magazine Readers | 39.90% | 22.25x |
Women's Health Researchers | 37.01% | 21.86x |
Natural and Holistic Health Researchers | 44.79% | 21.70x |
Wedding Registrants | 38.27% | 20.68x |
Wellness Enthusiasts | 34.50% | 20.09x |
Composition Percentage:
The overlap percentage between the African-American Hair audience and the Interest attribute.
Index: A comparison of the African-American Hair audience to the internet population.
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APPAREL RETAILERS
The African-American Hair audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the African-American Hair audience is The Childrens Place.
Location | Composition | Index |
The Childrens Place | 0.02% | 2.60x |
Gap | 0.01% | 1.95x |
LOFT | 0.01% | 1.94x |
American Eagle Outfitters | 0.01% | 1.91x |
Banana Republic | 0.01% | 1.90x |
Chicos | 0.01% | 1.89x |
Victoria's Secret | 0.02% | 1.88x |
White House Black Market | 0.01% | 1.66x |
Mens Wearhouse | 0.01% | 1.57x |
Buckle | 0.01% | 1.48x |
Composition Percentage:
The overlap percentage between the African-American Hair audience and the Location attribute.
Index: A comparison of the African-American Hair audience to the internet population.
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WEBSITES
The African-American Hair audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the African-American Hair audience is stayglam.com.
Website | Composition | Index |
stayglam.com | 10.72% | 92.94x |
hellobeautiful.com | 19.33% | 89.08x |
theybf.com | 12.40% | 69.83x |
rickeysmileymorningshow.com | 8.14% | 69.52x |
tvone.tv | 11.32% | 67.37x |
ebony.com | 8.57% | 66.60x |
popularsuperstars.com | 19.64% | 61.45x |
thejasminebrand.com | 22.91% | 60.25x |
xonecole.com | 11.01% | 58.44x |
blackamericaweb.com | 21.09% | 58.29x |
Composition Percentage:
The overlap percentage between the African-American Hair audience and the Web attribute.
Index: A comparison of the African-American Hair audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the African-American Hair audience is Hair & Beauty.
Content Affinity | Composition | Index |
Hair & Beauty | 1.92% | 104.56x |
Women Shoppers | 12.48% | 84.49x |
Fashion & Retail | 11.03% | 81.76x |
Dermatology | 1.30% | 73.94x |
Vitamin Shoppers | 2.14% | 67.29x |
Beauty & Cosmetics | 2.44% | 54.91x |
Teen Hair | 6.18% | 52.44x |
Organic Beauty & Skincare Products | 1.12% | 46.50x |
Party Suppliers | 2.37% | 40.95x |
Reproductive Health | 0.52% | 38.97x |
Composition Percentage:
The overlap percentage between the African-American Hair audience and the Content Affinity attribute.
Index: A comparison of the African-American Hair audience to the internet population.
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DEMOGRAPHICS
The African-American Hair audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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