Explore the Aid Groups Audience
Below you'll find more information about the Aid Groups audience, broken down in different categories based on their digital and physical behaviors. These are 184.6 thousand unique devices whose actions qualify for the Aid Groups audience.
INTERESTS
The Aid Groups audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Aid Groups audience is United Nations Donors.
| Interest | Composition | Index |
| United Nations Donors | 69.19% | 39.04x |
| Womens Equality Advocates | 70.97% | 34.50x |
| Charitable Donors | 79.73% | 33.97x |
| Immigration Resource Researchers | 51.17% | 30.61x |
| Immigration Policy Researchers | 51.16% | 30.60x |
| Liberal Think Tank Readers | 53.77% | 29.04x |
| Harvard University Fans | 51.68% | 28.55x |
| Yale University Fans | 47.68% | 26.50x |
| Environmental Activists | 47.45% | 26.04x |
| College Students | 50.32% | 25.51x |
Composition Percentage:
The overlap percentage between the Aid Groups audience and the Interest attribute.
Index: A comparison of the Aid Groups audience to the internet population.
Curious about what else the Aid Groups audience is interested in?
Sign Up
APPAREL RETAILERS
The Aid Groups audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Aid Groups audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.05% | 8.05x |
| Uniqlo | 0.05% | 2.89x |
| Saint Laurent Paris | 0.02% | 2.73x |
| Bonobos | 0.18% | 2.71x |
| Patagonia | 0.04% | 2.64x |
| Intermix | 0.02% | 2.50x |
| Topshop | 0.04% | 2.47x |
| Ralph Lauren | 0.04% | 2.45x |
| Kate Spade | 0.07% | 2.11x |
| Levi Strauss | 0.05% | 2.10x |
Composition Percentage:
The overlap percentage between the Aid Groups audience and the Location attribute.
Index: A comparison of the Aid Groups audience to the internet population.
Want to find more of the Aid Groups audience in the real world?
Sign Up
WEBSITES
The Aid Groups audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Aid Groups audience is devex.com.
| Website | Composition | Index |
| devex.com | 21.45% | 539.43x |
| un.org | 23.98% | 392.07x |
| rescue.org | 26.64% | 265.97x |
| polarisproject.org | 7.81% | 265.62x |
| savethechildren.org | 16.72% | 260.24x |
| freedomhouse.org | 6.05% | 180.04x |
| allafrica.com | 5.14% | 173.17x |
| atlanticcouncil.org | 5.37% | 170.77x |
| crs.org | 3.90% | 137.77x |
| gatesfoundation.org | 9.24% | 130.22x |
Composition Percentage:
The overlap percentage between the Aid Groups audience and the Web attribute.
Index: A comparison of the Aid Groups audience to the internet population.
Want to see more of the websites the Aid Groups audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Aid Groups audience is Philanthropy - Nonprofits.
| Content Affinity | Composition | Index |
| Philanthropy - Nonprofits | 9.14% | 118.56x |
| International Development & Health | 15.64% | 110.11x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 4.63% | 80.32x |
| Social & Demographic Trends | 12.83% | 80.19x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 2.66% | 59.33x |
| International Travel | 3.59% | 59.17x |
| Middle East News | 21.68% | 56.71x |
| Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) | 12.73% | 52.70x |
| Law School Research Cluster | 2.12% | 51.26x |
| Teaching Abroad | 0.87% | 47.86x |
Composition Percentage:
The overlap percentage between the Aid Groups audience and the Content Affinity attribute.
Index: A comparison of the Aid Groups audience to the internet population.
Want to see more of the Content Affinities the Aid Groups audience visits?
Sign Up
DEMOGRAPHICS
The Aid Groups audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
Interested in seeing other characteristics of the Aid Groups audience?
Sign Up