ALABAMA NEWS

Audience Size: 3.4 Million Devices

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Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Alabama News audience.

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is SEC Fans.

Interest	Composition	Index
SEC Fans	26.21%	18.55x
Auburn Tigers Fans	27.22%	17.89x
Southeastern Voters	25.64%	14.97x
South Carolina Gamecocks Fans	19.19%	13.33x
Tampa and St Petersburg Trip Planners	17.74%	13.24x
Atlanta United Fans	20.93%	13.05x
Florida Gulf Coast Travel Researchers	24.34%	12.26x
Louisiana State University Tigers Fans	15.57%	11.79x
Florida State Seminoles Fans	16.35%	11.61x
Liberal News Readers	14.17%	11.25x

Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.

Index: A comparison of the Alabama News audience to the internet population.

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Belk.

Location	Composition	Index
Belk	0.01%	2.72x
Jos A. Bank Clothiers	0.28%	1.42x
Brooks Brothers	0.03%	1.41x
Buckle	0.09%	1.30x
Mens Wearhouse	0.36%	1.13x
Talbots	0.03%	1.11x
Michael Kors	0.01%	1.08x
White House Black Market	0.06%	1.07x
Johnston and Murphy	0.05%	0.99x
Old Navy	0.04%	0.98x

Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.

Index: A comparison of the Alabama News audience to the internet population.

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is alabamanewscenter.com.

Website	Composition	Index
alabamanewscenter.com	1.96%	73.43x
valleymls.com	1.55%	72.66x
shelbycountyreporter.com	2.02%	69.39x
alexcityoutlook.com	1.19%	68.89x
rocketcitymom.com	1.37%	67.76x
decaturdaily.com	3.18%	67.15x
gadsdentimes.com	1.27%	66.26x
huntsville.org	1.42%	66.09x
cullmantimes.com	1.94%	66.00x
tuscaloosanews.com	3.44%	65.12x

Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.

Index: A comparison of the Alabama News audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Mississippi News.

Content Affinity	Composition	Index
Mississippi News	8.12%	14.75x
Assorted Topics (Viral Media, Paid Traffic)	6.12%	12.81x
Savannah Georgia News	4.35%	10.72x
Assorted Topics (Web Hosting, Fiction Storytelling, Research)	0.15%	10.27x
Local & Travel England - North Midlands	0.03%	10.06x
Southeast College Athletics	1.67%	9.48x
Tennessee News	12.28%	9.28x
Memphis News	1.22%	9.18x
Tennessee Cluster	10.86%	9.14x
New Orleans Cluster	16.44%	8.59x

Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.

Index: A comparison of the Alabama News audience to the internet population.

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.

Age

65+

Gender

Male