ALABAMA NEWS

Audience Size: 3.4 Million Devices

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Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Alabama News audience.

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is Tampa and St Petersburg Trip Planners.

Interest	Composition	Index
Tampa and St Petersburg Trip Planners	18.06%	14.25x
SEC Fans	29.90%	13.56x
Liberal News Readers	14.04%	13.41x
Financial Business Intelligence Researchers	14.11%	11.47x
Atlanta United Fans	21.52%	11.43x
Auburn Tigers Fans	30.09%	11.42x
Financial News Readers	11.89%	11.20x
Advertising Professionals	14.03%	10.91x
Streaming Radio Listeners	15.13%	10.58x
TV Advertising Professionals	11.85%	10.17x

Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.

Index: A comparison of the Alabama News audience to the internet population.

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Belk.

Location	Composition	Index
Belk	0.01%	2.28x
Chicos	0.02%	1.20x
LOFT	0.02%	1.18x
Jos A. Bank Clothiers	0.01%	1.04x
The Childrens Place	0.02%	1.02x
Old Navy	0.03%	1.02x
Lane Bryant	0.01%	1.01x
Carhartt	0.16%	0.96x
Buckle	0.02%	0.95x
Victoria's Secret	0.02%	0.94x

Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.

Index: A comparison of the Alabama News audience to the internet population.

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is shelbycountyreporter.com.

Website	Composition	Index
shelbycountyreporter.com	1.51%	36.71x
timesdaily.com	1.08%	35.83x
valleymls.com	1.44%	35.80x
alabamanewscenter.com	2.43%	35.17x
waff.com	8.46%	34.74x
waaytv.com	6.44%	34.51x
wsfa.com	11.93%	34.10x
wtvy.com	3.14%	34.03x
wjhg.com	5.08%	32.73x
newsherald.com	4.92%	32.63x

Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.

Index: A comparison of the Alabama News audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity	Composition	Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania)	1.26%	20.21x
Beach Vacations	0.09%	14.58x
Mississippi News	8.70%	12.22x
Florida Naples News Cluster	4.97%	10.57x
Northern California Cluster	6.41%	10.19x
Ohio Universities	2.18%	10.07x
Assorted Topics (Viral Media, Paid Traffic)	14.11%	9.89x
Savannah Georgia News	4.58%	9.02x
Florida Jacksonville & Orlando Cluster	17.42%	8.99x
Memphis News	1.41%	8.93x

Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.

Index: A comparison of the Alabama News audience to the internet population.

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male