Dstillery Audiences

ALABAMA NEWS

Audience Size: 5.8 Million Devices

Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Alabama News audience.

Dstillery Crafted Audiences

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is SEC Fans.

Interest Composition Index
SEC Fans 38.62% 15.31x
Auburn Tigers Fans 36.67% 14.19x
South Carolina Gamecocks Fans 27.68% 12.29x
Atlanta United Fans 29.94% 12.02x
Tampa and St Petersburg Trip Planners 24.66% 11.31x
Florida Gators Fans 27.58% 10.98x
Tennessee Volunteers Fans 26.48% 10.45x
Louisiana State University Tigers Fans 22.95% 10.18x
Florida State Seminoles Fans 24.21% 10.11x
Atlanta Braves Fans 23.86% 10.03x
Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Belk.

Location Composition Index
Belk 0.02% 2.71x
Carhartt 0.27% 1.11x
Lane Bryant 0.03% 1.07x
Chicos 0.03% 1.05x
Jos A. Bank Clothiers 0.03% 1.03x
Buckle 0.03% 0.99x
Talbots 0.02% 0.98x
Old Navy 0.05% 0.95x
Mens Wearhouse 0.04% 0.90x
Aeropostale 0.03% 0.89x
Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is shelbycountyreporter.com.

Website Composition Index
shelbycountyreporter.com 1.17% 46.23x
cullmantimes.com 1.19% 45.68x
alabamanewscenter.com 1.06% 45.51x
decaturdaily.com 1.96% 45.07x
oanow.com 5.04% 44.94x
annistonstar.com 3.32% 44.78x
tuscaloosanews.com 4.40% 43.53x
waaytv.com 5.62% 43.21x
gadsdentimes.com 1.70% 43.21x
huntsville.org 1.03% 43.08x
Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 9.21% 13.39x
Savannah Georgia News 7.29% 11.50x
Assorted Topics (Viral Media, Paid Traffic) 9.07% 11.00x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 10.47x
Southeast College Athletics 1.05% 9.34x
Local & Travel England - North Midlands 0.04% 9.31x
Memphis News 1.37% 9.22x
Tennessee News 15.28% 9.18x
Texas University Athletics 5.80% 9.07x
Tennessee Cluster 13.51% 8.98x
Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male