ALABAMA NEWS

Audience Size: 2.6 Million Devices

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Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Alabama News audience.

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is SEC Fans.

Interest	Composition	Index
SEC Fans	29.84%	14.29x
Financial Business Intelligence Researchers	10.53%	12.42x
Auburn Tigers Fans	31.49%	12.21x
Advertising Professionals	10.81%	12.18x
Atlanta United Fans	19.96%	12.06x
TV Advertising Professionals	8.49%	12.00x
Nashville Trip Planners	19.04%	11.89x
Nashville Activity Researchers	3.80%	11.79x
Entertainment Industry Decision Makers	8.65%	10.61x
New Orleans Trip Planners	17.30%	10.42x

Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.

Index: A comparison of the Alabama News audience to the internet population.

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Jos A. Bank Clothiers.

Location	Composition	Index
Jos A. Bank Clothiers	0.01%	1.47x
Lane Bryant	0.01%	1.32x
Chicos	0.02%	1.20x
LOFT	0.01%	1.19x
Talbots	0.02%	1.19x
Mens Wearhouse	0.02%	1.13x
J. Crew	0.01%	1.04x
Old Navy	0.02%	1.01x
Journeys	0.02%	0.92x
Aeropostale	0.01%	0.81x

Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.

Index: A comparison of the Alabama News audience to the internet population.

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is shelbycountyreporter.com.

Website	Composition	Index
shelbycountyreporter.com	1.65%	47.90x
waaytv.com	5.33%	46.77x
waff.com	8.48%	45.57x
valleymls.com	1.73%	45.31x
wjhg.com	2.99%	45.11x
wsfa.com	11.44%	44.13x
tuscaloosanews.com	9.87%	43.76x
wtvy.com	3.18%	43.58x
rocketcitynow.com	1.49%	43.58x
wvtm13.com	13.21%	43.27x

Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.

Index: A comparison of the Alabama News audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity	Composition	Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania)	0.82%	22.40x
Beach Vacations	0.06%	13.76x
Mississippi News	7.36%	11.98x
Florida Naples News Cluster	4.16%	11.44x
Ohio Universities	1.45%	10.34x
Assorted Topics (Viral Media, Paid Traffic)	11.30%	10.25x
Northern California Cluster	5.05%	10.04x
Environmental Conservation	0.01%	9.28x
Australia & New Zealand Media	0.86%	9.13x
Texas University Athletics	3.80%	9.07x

Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.

Index: A comparison of the Alabama News audience to the internet population.

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Male