Dstillery Audiences

ALABAMA NEWS

Audience Size: 5.7 Million Devices

Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 5.7 million unique devices whose actions qualify for the Alabama News audience.

Dstillery Crafted Audiences

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is SEC Fans.

Interest Composition Index
SEC Fans 36.09% 14.74x
Auburn Tigers Fans 33.97% 13.08x
South Carolina Gamecocks Fans 27.74% 12.67x
Atlanta United Fans 28.23% 12.04x
Tampa and St Petersburg Trip Planners 24.62% 11.85x
Liberal News Readers 21.24% 10.45x
Florida Gators Fans 25.75% 10.20x
Louisiana State University Tigers Fans 22.53% 10.11x
Country Music Fans 21.69% 10.05x
Tennessee Volunteers Fans 25.06% 9.88x
Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Belk.

Location Composition Index
Belk 0.02% 3.06x
Talbots 0.02% 1.19x
Jos A. Bank Clothiers 0.03% 1.11x
Carhartt 0.21% 1.07x
Brooks Brothers 0.01% 1.03x
Buckle 0.03% 0.99x
Old Navy 0.04% 0.97x
Lane Bryant 0.02% 0.94x
Chicos 0.03% 0.93x
Journeys 0.04% 0.87x
Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is shelbycountyreporter.com.

Website Composition Index
shelbycountyreporter.com 1.30% 37.08x
decaturdaily.com 1.67% 36.51x
oanow.com 4.22% 36.34x
dothanfirst.com 3.17% 36.32x
waaytv.com 5.09% 36.27x
annistonstar.com 3.21% 36.24x
alabamanewscenter.com 1.22% 35.85x
tuscaloosanews.com 3.91% 34.81x
wbrc.com 14.83% 34.09x
waff.com 10.60% 33.51x
Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 10.48% 12.54x
Savannah Georgia News 7.61% 10.95x
Assorted Topics (Viral Media, Paid Traffic) 10.47% 10.80x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.05% 10.19x
Southeast College Athletics 0.89% 10.09x
Local & Travel England - North Midlands 0.05% 9.89x
Fox News Content Consumers 7.44% 9.69x
Texas University Athletics 5.99% 9.31x
Tennessee News 15.96% 9.25x
Tennessee Cluster 14.09% 9.01x
Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male