Dstillery Audiences

ALABAMA NEWS

Audience Size: 4.6 Million Devices

Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Alabama News audience.

Dstillery Crafted Audiences

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is SEC Fans.

Interest Composition Index
SEC Fans 37.61% 15.05x
Auburn Tigers Fans 36.34% 13.82x
South Carolina Gamecocks Fans 29.53% 12.00x
Atlanta United Fans 30.42% 11.84x
Tampa and St Petersburg Trip Planners 26.20% 11.43x
Florida Gators Fans 26.73% 10.33x
Tennessee Volunteers Fans 25.60% 10.20x
Florida State Seminoles Fans 25.09% 10.05x
Liberal News Readers 21.01% 9.89x
Louisiana State University Tigers Fans 24.02% 9.79x
Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Belk.

Location Composition Index
Belk 0.02% 2.77x
Buckle 0.29% 1.32x
Jos A. Bank Clothiers 0.27% 1.24x
Mens Wearhouse 0.40% 1.11x
Johnston and Murphy 0.47% 1.09x
White House Black Market 0.30% 1.08x
Talbots 0.03% 1.03x
Charlotte Russe 0.04% 0.99x
Chicos 0.04% 0.92x
Lane Bryant 0.03% 0.92x
Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is valleymls.com.

Website Composition Index
valleymls.com 1.14% 52.71x
shelbycountyreporter.com 1.40% 52.32x
cullmantimes.com 1.54% 50.77x
decaturdaily.com 2.32% 50.58x
annistonstar.com 3.54% 49.38x
oanow.com 5.39% 49.13x
tuscaloosanews.com 4.10% 48.80x
gadsdentimes.com 1.88% 48.59x
huntsville.org 1.23% 48.38x
wtvy.com 4.38% 48.01x
Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 9.44% 13.67x
Assorted Topics (Viral Media, Paid Traffic) 9.16% 11.30x
Savannah Georgia News 7.04% 11.27x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.10% 10.20x
Southeast College Athletics 1.22% 9.77x
Tennessee News 14.99% 9.76x
Texas University Athletics 6.13% 9.27x
Memphis News 1.40% 9.26x
Tennessee Cluster 13.85% 9.12x
Local & Travel England - North Midlands 0.03% 8.88x
Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male