Dstillery Audiences

ALABAMA NEWS

Audience Size: 3.1 Million Devices

Explore the Alabama News Audience

Below you'll find more information about the Alabama News audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Alabama News audience.

Dstillery Crafted Audiences

INTERESTS

The Alabama News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alabama News audience is Auburn Tigers Fans.

Interest Composition Index
Auburn Tigers Fans 33.30% 15.63x
SEC Fans 31.38% 15.58x
Southeastern Voters 28.42% 12.11x
South Carolina Gamecocks Fans 20.31% 10.83x
Louisiana State University Tigers Fans 17.13% 10.51x
Florida Gulf Coast Travel Researchers 27.22% 10.45x
Tampa and St Petersburg Trip Planners 18.74% 10.44x
Florida Gators Fans 19.81% 10.26x
Florida State Seminoles Fans 18.95% 10.26x
Tennessee Volunteers Fans 19.68% 10.16x
Composition Percentage: The overlap percentage between the Alabama News audience and the Interest attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Alabama News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alabama News audience is Belk.

Location Composition Index
Belk 0.05% 3.46x
Carhartt 0.24% 1.42x
Gymboree 0.03% 1.23x
LOFT 0.04% 1.18x
Chicos 0.05% 1.13x
Journeys 0.02% 1.08x
Charlotte Russe 0.02% 1.08x
Old Navy 0.05% 1.06x
J. Crew 0.03% 1.04x
Lane Bryant 0.03% 0.89x
Composition Percentage: The overlap percentage between the Alabama News audience and the Location attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Alabama News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alabama News audience is valleymls.com.

Website Composition Index
valleymls.com 1.60% 97.50x
shelbycountyreporter.com 2.15% 96.29x
alabamanewscenter.com 2.91% 95.80x
waff.com 7.60% 95.20x
huntsville.org 1.57% 92.98x
jefcoed.com 1.12% 92.33x
abc3340.com 5.80% 91.78x
wbrc.com 10.86% 91.36x
oanow.com 4.21% 91.19x
rocketcitymom.com 1.55% 90.63x
Composition Percentage: The overlap percentage between the Alabama News audience and the Web attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alabama News audience is Mississippi News.

Content Affinity Composition Index
Mississippi News 8.14% 16.61x
Assorted Topics #11662 (Viral Media, Paid Traffic) 4.82% 14.87x
Savannah Georgia News 4.16% 11.96x
Southeast College Athletics 1.67% 10.74x
Local & Travel England - North Midlands 0.03% 10.28x
Tennessee Cluster 10.51% 9.92x
Memphis News 1.33% 9.80x
New Orleans Cluster 16.43% 9.69x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.20% 9.49x
Georgia Cluster 24.16% 9.16x
Composition Percentage: The overlap percentage between the Alabama News audience and the Content Affinity attribute.
Index: A comparison of the Alabama News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Alabama News audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male