Dstillery Audiences

ALBERTA CANADA CLUSTER

Audience Size: 1.3 Million Devices

Explore the Alberta Canada Cluster Audience

Below you'll find more information about the Alberta Canada Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Alberta Canada Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Alberta Canada Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Alberta Canada Cluster audience is NHL Fans.

Interest Composition Index
NHL Fans 26.56% 10.11x
Eco-Conscious Consumers 11.75% 9.75x
Home Design Enthusiasts 12.03% 9.30x
Healthy Eaters 12.31% 8.96x
Tokyo Trip Planners 19.34% 8.91x
Commercial Contractors & Designers 18.85% 8.89x
Photography Enthusiasts 13.47% 8.86x
Women's Fitness Enthusiasts 10.97% 8.81x
Canada Trip Planners 25.58% 8.75x
Mountain Biking Enthusiasts 17.49% 8.58x
Composition Percentage: The overlap percentage between the Alberta Canada Cluster audience and the Interest attribute.
Index: A comparison of the Alberta Canada Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Alberta Canada Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Alberta Canada Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.03% 0.94x
Composition Percentage: The overlap percentage between the Alberta Canada Cluster audience and the Location attribute.
Index: A comparison of the Alberta Canada Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Alberta Canada Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Alberta Canada Cluster audience is edmontonsun.com.

Website Composition Index
edmontonsun.com 14.14% 126.11x
calgarysun.com 14.65% 120.07x
oilersnation.com 12.10% 109.05x
westerninvestor.com 1.75% 108.22x
oilonwhyte.com 1.55% 107.09x
inbrampton.com 1.14% 104.76x
norquest.ca 1.27% 104.65x
coppernblue.com 1.98% 103.23x
richmond-news.com 4.59% 103.16x
newsoptimist.ca 1.55% 102.83x
Composition Percentage: The overlap percentage between the Alberta Canada Cluster audience and the Web attribute.
Index: A comparison of the Alberta Canada Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Alberta Canada Cluster audience is Saskatchewan Media & Retail Cluster.

Content Affinity Composition Index
Saskatchewan Media & Retail Cluster 0.18% 67.45x
Ontario Canada Cluster 2.92% 55.48x
Canada Tax and Finance Research Cluster 2.10% 51.29x
Canada Shopping - Lifestyle and Mommy Blogs 5.08% 50.23x
Canada Business Cluster 18.00% 47.87x
Canadian News 15.69% 46.79x
Winnipeg Canada News 3.80% 45.43x
Canada Job Seekers Cluster 0.05% 44.74x
Canada Shopping - Kitchenware 0.60% 44.14x
Mining & Natural Resources 0.39% 43.42x
Composition Percentage: The overlap percentage between the Alberta Canada Cluster audience and the Content Affinity attribute.
Index: A comparison of the Alberta Canada Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Alberta Canada Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male