Dstillery Audiences

ALL-TERRAIN VEHICLES

Audience Size: 1.1 Million Devices

Explore the All-Terrain Vehicles Audience

Below you'll find more information about the All-Terrain Vehicles audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the All-Terrain Vehicles audience.

Dstillery Crafted Audiences

INTERESTS

The All-Terrain Vehicles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the All-Terrain Vehicles audience is Xtreme Sports Fans.

Interest Composition Index
Xtreme Sports Fans 65.90% 30.57x
Quads and ATV Enthusiasts 65.45% 28.18x
Motorcycle Enthusiasts 49.64% 23.96x
Truck Shoppers 45.68% 21.06x
Tractor Shoppers 45.59% 20.86x
Motor Scooter Enthusiasts 38.72% 19.14x
Jeep Vehicle Shoppers 36.46% 18.73x
RV Shoppers 37.98% 18.36x
Corvette Enthusiasts 35.27% 17.68x
Dodge Vehicle Shoppers 38.98% 17.32x
Composition Percentage: The overlap percentage between the All-Terrain Vehicles audience and the Interest attribute.
Index: A comparison of the All-Terrain Vehicles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The All-Terrain Vehicles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the All-Terrain Vehicles audience is Carhartt.

Location Composition Index
Carhartt 0.26% 1.52x
Eddie Bauer 0.01% 1.17x
Belk 0.02% 1.02x
Coach 0.04% 0.88x
Hollister 0.01% 0.83x
Madewell 0.01% 0.79x
Aeropostale 0.02% 0.78x
Chicos 0.03% 0.77x
Lane Bryant 0.03% 0.76x
LL Bean 0.00% 0.76x
Composition Percentage: The overlap percentage between the All-Terrain Vehicles audience and the Location attribute.
Index: A comparison of the All-Terrain Vehicles audience to the internet population.
Dstillery Web Insights

WEBSITES

The All-Terrain Vehicles audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the All-Terrain Vehicles audience is pureoffroad.com.

Website Composition Index
pureoffroad.com 1.78% 300.12x
highlifter.com 1.61% 276.53x
can-amforum.com 3.35% 275.85x
hardcoresledder.com 6.80% 266.51x
arcticchat.com 5.45% 264.22x
polarisatvforums.com 8.76% 261.70x
quadcrazy.com 2.16% 260.12x
snowmobileworld.com 1.84% 258.12x
atvsource.com 1.28% 250.60x
sidebysidestuff.com 4.08% 247.29x
Composition Percentage: The overlap percentage between the All-Terrain Vehicles audience and the Web attribute.
Index: A comparison of the All-Terrain Vehicles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the All-Terrain Vehicles audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.78% 74.56x
Recreational Motor Sport Enthusiasts 15.27% 59.23x
Motorcycles & Snowmobiles 11.12% 39.13x
Rural Living 0.51% 38.81x
Motorcycle Lifestyle Researchers 18.35% 28.90x
Motorcycle Racing Researchers 1.27% 28.60x
Trucking 19.68% 26.50x
Auto Body Upkeep & Repair Researchers 8.23% 23.40x
Hobby Drones & Remote-Controlled Cars 2.31% 22.45x
Home Improvement Contractor 3.74% 21.83x
Composition Percentage: The overlap percentage between the All-Terrain Vehicles audience and the Content Affinity attribute.
Index: A comparison of the All-Terrain Vehicles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The All-Terrain Vehicles audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male