Explore the Ancestry & Memorial Researchers Audience
Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 740.4 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.
INTERESTS
The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Family Tree Enthusiasts.
| Interest | Composition | Index |
| Family Tree Enthusiasts | 73.31% | 50.86x |
| Ancestry Researchers | 48.83% | 32.30x |
| Online Directory Searchers | 35.49% | 24.41x |
| Retired Health Insurance Researchers | 30.14% | 22.78x |
| Retirees | 30.17% | 21.09x |
| Retired Assisted Living Shoppers | 29.55% | 20.52x |
| Budget Grocery Shoppers | 27.13% | 20.34x |
| Marines | 27.70% | 20.20x |
| Heart Surgery Researchers | 27.70% | 19.99x |
| Texas Activity Researchers | 25.99% | 19.86x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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APPAREL RETAILERS
The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.05% | 1.55x |
| Talbots | 0.03% | 1.36x |
| American Eagle Outfitters | 0.03% | 1.27x |
| Bonobos | 0.03% | 1.20x |
| Express | 0.02% | 1.08x |
| The Childrens Place | 0.03% | 1.06x |
| Banana Republic | 0.03% | 1.05x |
| Mens Wearhouse | 0.34% | 1.05x |
| White House Black Market | 0.07% | 1.05x |
| Jos A. Bank Clothiers | 0.21% | 1.02x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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WEBSITES
The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is billiongraves.com.
| Website | Composition | Index |
| billiongraves.com | 5.50% | 319.40x |
| werelate.org | 10.01% | 314.94x |
| cyndislist.com | 9.09% | 302.42x |
| theancestorhunt.com | 4.38% | 265.40x |
| ebooksread.com | 2.84% | 263.92x |
| findmypast.com | 13.17% | 260.50x |
| searchforancestors.com | 5.61% | 243.39x |
| rootsweb.ancestry.com | 2.03% | 234.19x |
| mooseroots.com | 6.14% | 222.47x |
| isogg.org | 2.39% | 214.88x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is England Tourism.
| Content Affinity | Composition | Index |
| England Tourism | 0.47% | 91.74x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.65% | 43.04x |
| London Tourism | 0.71% | 25.73x |
| Celebrity Gossip | 5.09% | 24.52x |
| Environmental Conservation | 0.11% | 22.68x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.30% | 21.46x |
| Scotland Travel | 0.47% | 20.94x |
| Flags & Trump | 0.14% | 19.99x |
| Bird Watching | 1.69% | 19.30x |
| As Seen On TV Products | 0.11% | 17.58x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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DEMOGRAPHICS
The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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