Explore the Ancestry & Memorial Researchers Audience
Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 446.1 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.
INTERESTS
The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Family Tree Enthusiasts.
| Interest | Composition | Index |
| Family Tree Enthusiasts | 84.73% | 33.46x |
| Ancestry Researchers | 65.19% | 23.26x |
| Online Directory Searchers | 48.19% | 17.43x |
| Retired Health Insurance Researchers | 44.00% | 16.92x |
| Heart Surgery Researchers | 38.39% | 16.52x |
| Marines | 41.39% | 16.40x |
| Retired Assisted Living Shoppers | 42.49% | 16.38x |
| Antiquing Enthusiasts | 41.55% | 16.03x |
| Retirees | 42.47% | 15.91x |
| Budget Grocery Shoppers | 38.85% | 15.20x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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APPAREL RETAILERS
The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.53x |
| Dressbarn | 0.04% | 1.42x |
| Belk | 0.01% | 1.41x |
| The North Face | 0.02% | 1.31x |
| Kate Spade | 0.03% | 1.31x |
| Ralph Lauren | 0.01% | 1.26x |
| Chicos | 0.05% | 1.24x |
| J. Crew | 0.05% | 1.23x |
| Talbots | 0.03% | 1.14x |
| Mens Wearhouse | 0.06% | 1.13x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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WEBSITES
The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is werelate.org.
| Website | Composition | Index |
| werelate.org | 11.24% | 463.97x |
| cyndislist.com | 9.83% | 439.69x |
| theancestorhunt.com | 6.11% | 389.35x |
| findmypast.com | 14.22% | 381.21x |
| searchforancestors.com | 5.93% | 363.22x |
| familytreemagazine.com | 20.65% | 289.76x |
| davidrumsey.com | 6.16% | 235.82x |
| ancestrydata.com | 4.21% | 234.23x |
| e-yearbook.com | 3.02% | 226.56x |
| dignitymemorial.com | 20.22% | 219.14x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is England Tourism.
| Content Affinity | Composition | Index |
| England Tourism | 0.43% | 143.70x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.37% | 56.01x |
| London Tourism | 0.39% | 39.64x |
| ISPs & Local Services | 0.04% | 27.91x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.06% | 27.40x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.56% | 27.32x |
| Right Wing Blogs - Political Activism | 1.94% | 27.20x |
| Scotland Travel | 0.40% | 26.40x |
| Cars, Travel & Food | 0.44% | 25.41x |
| Celebrity Gossip | 3.60% | 23.76x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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DEMOGRAPHICS
The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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