Explore the Ancestry & Memorial Researchers Audience
Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 887.9 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.
INTERESTS
The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Ancestry Researchers.
| Interest | Composition | Index |
| Ancestry Researchers | 47.95% | 24.04x |
| Online Directory Searchers | 35.78% | 19.22x |
| Flower & Gift Basket Shoppers | 31.48% | 16.40x |
| Retired Health Insurance Researchers | 31.01% | 16.23x |
| Retirees | 29.80% | 15.87x |
| Retired Assisted Living Shoppers | 28.66% | 15.62x |
| Cholesterol Researchers | 24.50% | 14.95x |
| Antiquing Enthusiasts | 30.91% | 14.40x |
| Budget Grocery Shoppers | 27.80% | 14.39x |
| Menopause Researchers | 28.88% | 14.17x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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APPAREL RETAILERS
The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.19% | 1.16x |
| LOFT | 0.04% | 1.14x |
| Madewell | 0.01% | 1.08x |
| Intermix | 0.01% | 1.05x |
| Gymboree | 0.03% | 1.04x |
| Armani | 0.02% | 1.03x |
| Hugo Boss | 0.01% | 0.97x |
| Urban Outfitters | 0.03% | 0.97x |
| Victoria's Secret | 0.06% | 0.94x |
| Brooks Brothers | 0.02% | 0.90x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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WEBSITES
The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is billiongraves.com.
| Website | Composition | Index |
| billiongraves.com | 7.48% | 336.85x |
| werelate.org | 8.90% | 331.98x |
| cyndislist.com | 8.43% | 318.83x |
| theancestorhunt.com | 3.42% | 293.79x |
| ebooksread.com | 2.70% | 287.89x |
| findmypast.com | 12.27% | 276.70x |
| searchforancestors.com | 5.03% | 254.63x |
| rootsweb.ancestry.com | 2.71% | 243.97x |
| genealogyintime.com | 1.41% | 236.79x |
| mooseroots.com | 7.89% | 232.53x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is England Tourism.
| Content Affinity | Composition | Index |
| England Tourism | 0.49% | 77.45x |
| Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) | 0.75% | 35.68x |
| Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) | 0.33% | 22.24x |
| Scotland Travel | 0.55% | 20.43x |
| Celebrity Gossip | 5.67% | 20.07x |
| London Tourism | 0.75% | 19.45x |
| Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) | 2.15% | 17.70x |
| Flags & Trump | 0.15% | 17.63x |
| Bird Watching | 1.85% | 16.93x |
| Antiques & Auctions | 14.29% | 15.79x |
Composition Percentage:
The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
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DEMOGRAPHICS
The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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