Dstillery Audiences

ANCESTRY & MEMORIAL RESEARCHERS

Audience Size: 206.1 Thousand Devices

Explore the Ancestry & Memorial Researchers Audience

Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 206.1 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Family Tree Enthusiasts.

Interest Composition Index
Family Tree Enthusiasts 88.10% 41.82x
Ancestry Researchers 65.21% 27.34x
Online Directory Searchers 45.89% 20.58x
Marines 41.14% 20.29x
Retired Health Insurance Researchers 41.55% 19.33x
Antiquing Enthusiasts 42.35% 19.11x
Retired Assisted Living Shoppers 41.37% 19.02x
Heart Surgery Researchers 36.63% 18.86x
Retirees 37.61% 18.79x
History Buffs 44.10% 18.79x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.02% 3.62x
Talbots 0.01% 2.91x
Chicos 0.01% 2.00x
Old Navy 0.01% 1.29x
Maurices 0.01% 1.22x
Carhartt 0.12% 1.06x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is familytreemagazine.com.

Website Composition Index
familytreemagazine.com 20.93% 584.56x
dignitymemorial.com 12.13% 377.73x
rootsweb.com 31.45% 200.12x
genealogy.com 26.00% 158.36x
locateancestors.com 5.40% 146.77x
genealogybuff.com 6.50% 108.71x
lisalouisecooke.com 3.38% 108.49x
wisconsinhistory.org 2.98% 88.43x
genlookups.com 7.72% 86.98x
lisalisson.com 2.12% 75.16x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is Historical Information - Museums & Libraries.

Content Affinity Composition Index
Historical Information - Museums & Libraries 5.79% 32.72x
University Press 5.21% 32.59x
Scotland Travel 0.30% 30.08x
Antiques & Auctions 12.51% 28.20x
People Search 33.52% 24.95x
Art News & Products 1.23% 24.55x
Bird Watching 0.87% 23.48x
Environmental Conservation 0.12% 23.07x
Flower Shopping 0.60% 22.23x
Celebrity Gossip 2.20% 22.09x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female