Dstillery Audiences

ANCESTRY & MEMORIAL RESEARCHERS

Audience Size: 280.3 Thousand Devices

Explore the Ancestry & Memorial Researchers Audience

Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 280.3 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Family Tree Enthusiasts.

Interest Composition Index
Family Tree Enthusiasts 88.45% 40.74x
Ancestry Researchers 64.60% 27.17x
Online Directory Searchers 45.26% 20.49x
Marines 40.85% 19.38x
Antiquing Enthusiasts 42.14% 18.91x
History Buffs 43.46% 18.56x
Retirees 38.21% 18.56x
Retired Health Insurance Researchers 39.91% 18.41x
Online Health Researchers 35.84% 18.38x
Heart Surgery Researchers 35.60% 18.32x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 2.01x
Express 0.01% 1.82x
Old Navy 0.01% 1.10x
Carhartt 0.09% 0.96x
White House Black Market 0.01% 0.78x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is werelate.org.

Website Composition Index
werelate.org 12.15% 684.46x
findmypast.com 14.70% 570.90x
familytreemagazine.com 22.89% 432.02x
davidrumsey.com 6.51% 354.41x
ancestry.com 10.14% 299.60x
dignitymemorial.com 11.30% 290.91x
geneanet.org 7.43% 290.23x
rootsweb.com 32.75% 181.00x
genealogy.com 26.10% 156.52x
locateancestors.com 5.45% 145.15x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.20% 54.12x
London Tourism 0.27% 48.51x
Historical Information - Museums & Libraries 6.36% 29.00x
Scotland Travel 0.31% 28.16x
University Press 6.14% 25.69x
Local & Travel England - North Midlands 0.12% 25.60x
Antiques & Auctions 13.07% 24.04x
London Tourism & Events 0.28% 22.73x
Art News & Products 1.50% 22.36x
People Search 35.90% 21.64x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female