Dstillery Audiences

ANCESTRY & MEMORIAL RESEARCHERS

Audience Size: 57.3 Thousand Devices

Explore the Ancestry & Memorial Researchers Audience

Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 57.3 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Family Tree Enthusiasts.

Interest Composition Index
Family Tree Enthusiasts 75.10% 41.81x
Ancestry Researchers 71.60% 38.20x
Online Directory Searchers 22.18% 16.80x
Heart Surgery Researchers 13.04% 16.18x
Marines 15.56% 13.48x
Retired Assisted Living Shoppers 14.79% 13.25x
History Buffs 17.32% 12.98x
Nashville Activity Researchers 4.47% 12.53x
Home and Garden TV Fans 7.59% 12.52x
Bargain Shopping Researchers 6.23% 12.50x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Express.

Location Composition Index
Express 0.05% 3.25x
Gymboree 0.05% 3.10x
Mens Wearhouse 0.04% 2.92x
Aeropostale 0.04% 2.71x
American Eagle Outfitters 0.04% 2.47x
Victoria's Secret 0.04% 2.44x
Journeys 0.05% 2.43x
Buckle 0.04% 2.40x
Old Navy 0.04% 2.13x
Lululemon 0.02% 1.97x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is rootsweb.com.

Website Composition Index
rootsweb.com 37.16% 144.58x
newspapers.com 25.10% 75.66x
findagrave.com 98.86% 54.50x
hometownlocator.com 6.97% 38.98x
newenglandhistoricalsociety.com 3.28% 33.73x
tributes.com 16.23% 30.15x
wikia.org 3.33% 29.67x
forebears.io 10.58% 28.25x
wikiwand.com 7.51% 26.86x
legendsofamerica.com 5.08% 26.82x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is People Search.

Content Affinity Composition Index
People Search 3.99% 29.59x
Antiques & Auctions 2.62% 24.39x
Historical Information - Museums & Libraries 0.96% 23.82x
Sewing, Embroidery & Quilting 1.11% 18.09x
Sewing, Embroidery & Fabrics 2.88% 14.41x
Book Publishers 0.41% 12.73x
Winnipeg Canada News 0.59% 12.68x
Home Remodeling 0.37% 11.69x
Ireland Cluster 1.00% 11.40x
Medical Diagnostics 0.66% 11.22x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female