Dstillery Audiences

ANCESTRY & MEMORIAL RESEARCHERS

Audience Size: 935 Thousand Devices

Explore the Ancestry & Memorial Researchers Audience

Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 935 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Ancestry Researchers.

Interest Composition Index
Ancestry Researchers 46.61% 22.93x
Online Directory Searchers 35.12% 18.68x
Flower & Gift Basket Shoppers 31.82% 15.67x
Retired Health Insurance Researchers 30.30% 15.62x
Retirees 29.84% 15.09x
Retired Assisted Living Shoppers 29.67% 14.49x
Cholesterol Researchers 23.18% 14.44x
Civil War History Buff 28.05% 14.12x
Antiquing Enthusiasts 30.94% 14.02x
Budget Grocery Shoppers 27.73% 13.86x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.63x
Michael Kors 0.02% 1.45x
Ann Taylor 0.02% 1.22x
Belk 0.01% 1.22x
LOFT 0.03% 1.16x
Victoria's Secret 0.05% 1.15x
Brooks Brothers 0.02% 1.14x
Eddie Bauer 0.01% 1.13x
Coach 0.04% 1.13x
Gymboree 0.02% 1.12x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is werelate.org.

Website Composition Index
werelate.org 8.49% 325.20x
billiongraves.com 9.11% 323.25x
cyndislist.com 8.22% 313.25x
theancestorhunt.com 3.05% 298.41x
ebooksread.com 2.83% 280.77x
wikitree.com 1.50% 280.07x
findmypast.com 12.24% 270.87x
searchforancestors.com 4.76% 249.57x
rootsweb.ancestry.com 3.12% 231.24x
genealogyintime.com 1.42% 226.01x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is England Tourism.

Content Affinity Composition Index
England Tourism 0.50% 72.40x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.72% 33.26x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.32% 22.92x
Celebrity Gossip 5.63% 20.08x
Scotland Travel 0.53% 18.52x
Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) 1.88% 17.45x
Flower Shopping 1.06% 16.74x
London Tourism 0.75% 16.72x
Bird Watching 1.90% 16.28x
Antiques & Auctions 13.59% 15.90x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ancestry & Memorial Researchers audience resonates most for the following age and income brackets.
Age
25-34
Income
$25,000-$49,999