Dstillery Audiences

ANCESTRY & MEMORIAL RESEARCHERS

Audience Size: 887.9 Thousand Devices

Explore the Ancestry & Memorial Researchers Audience

Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 887.9 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Ancestry Researchers.

Interest Composition Index
Ancestry Researchers 47.95% 24.04x
Online Directory Searchers 35.78% 19.22x
Flower & Gift Basket Shoppers 31.48% 16.40x
Retired Health Insurance Researchers 31.01% 16.23x
Retirees 29.80% 15.87x
Retired Assisted Living Shoppers 28.66% 15.62x
Cholesterol Researchers 24.50% 14.95x
Antiquing Enthusiasts 30.91% 14.40x
Budget Grocery Shoppers 27.80% 14.39x
Menopause Researchers 28.88% 14.17x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.19% 1.16x
LOFT 0.04% 1.14x
Madewell 0.01% 1.08x
Intermix 0.01% 1.05x
Gymboree 0.03% 1.04x
Armani 0.02% 1.03x
Hugo Boss 0.01% 0.97x
Urban Outfitters 0.03% 0.97x
Victoria's Secret 0.06% 0.94x
Brooks Brothers 0.02% 0.90x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is billiongraves.com.

Website Composition Index
billiongraves.com 7.48% 336.85x
werelate.org 8.90% 331.98x
cyndislist.com 8.43% 318.83x
theancestorhunt.com 3.42% 293.79x
ebooksread.com 2.70% 287.89x
findmypast.com 12.27% 276.70x
searchforancestors.com 5.03% 254.63x
rootsweb.ancestry.com 2.71% 243.97x
genealogyintime.com 1.41% 236.79x
mooseroots.com 7.89% 232.53x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is England Tourism.

Content Affinity Composition Index
England Tourism 0.49% 77.45x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.75% 35.68x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.33% 22.24x
Scotland Travel 0.55% 20.43x
Celebrity Gossip 5.67% 20.07x
London Tourism 0.75% 19.45x
Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) 2.15% 17.70x
Flags & Trump 0.15% 17.63x
Bird Watching 1.85% 16.93x
Antiques & Auctions 14.29% 15.79x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female