Dstillery Audiences

ANCESTRY & MEMORIAL RESEARCHERS

Audience Size: 129.3 Thousand Devices

Explore the Ancestry & Memorial Researchers Audience

Below you'll find more information about the Ancestry & Memorial Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 129.3 thousand unique devices whose actions qualify for the Ancestry & Memorial Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Ancestry & Memorial Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ancestry & Memorial Researchers audience is Family Tree Enthusiasts.

Interest Composition Index
Family Tree Enthusiasts 86.21% 30.18x
Ancestry Researchers 64.76% 20.38x
Marines 44.90% 17.05x
History Buffs 46.69% 16.82x
Online Directory Searchers 47.45% 16.64x
Retired Health Insurance Researchers 44.97% 16.46x
Retired Assisted Living Shoppers 44.90% 16.21x
Online Health Researchers 38.00% 16.03x
Heart Surgery Researchers 40.21% 15.98x
Antiquing Enthusiasts 44.97% 15.79x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Interest attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ancestry & Memorial Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ancestry & Memorial Researchers audience is Talbots.

Location Composition Index
Talbots 0.01% 2.38x
Jos A. Bank Clothiers 0.01% 2.11x
LOFT 0.01% 2.00x
Chicos 0.01% 1.64x
Maurices 0.02% 1.52x
Journeys 0.01% 1.08x
Old Navy 0.01% 1.02x
Carhartt 0.11% 0.81x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Location attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Ancestry & Memorial Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Ancestry & Memorial Researchers audience is dignitymemorial.com.

Website Composition Index
dignitymemorial.com 14.20% 300.63x
rootsweb.com 29.61% 195.17x
genealogy.com 25.04% 151.45x
genealogybuff.com 6.48% 106.15x
genlookups.com 7.65% 85.68x
worldcat.org 14.28% 81.36x
libraryireland.com 2.81% 63.61x
battlefields.org 4.46% 61.73x
kovels.com 2.77% 58.83x
whoareyoumadeof.com 2.76% 56.60x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Web attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ancestry & Memorial Researchers audience is University Press.

Content Affinity Composition Index
University Press 4.64% 35.13x
Historical Information - Museums & Libraries 5.52% 34.98x
Scotland Travel 0.29% 27.42x
Antiques & Auctions 11.23% 26.43x
Art News & Products 1.17% 26.42x
People Search 31.10% 24.07x
Arts & Crafts 0.46% 23.40x
Bird Watching 0.95% 23.12x
Flower Shopping 0.52% 21.96x
Concert Posters 0.24% 21.48x
Composition Percentage: The overlap percentage between the Ancestry & Memorial Researchers audience and the Content Affinity attribute.
Index: A comparison of the Ancestry & Memorial Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ancestry & Memorial Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female