Dstillery Audiences

ANIME

Audience Size: 923.4 Thousand Devices

Explore the Anime Audience

Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 923.4 thousand unique devices whose actions qualify for the Anime audience.

Dstillery Crafted Audiences

INTERESTS

The Anime audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime audience is Anime Fans.

Interest Composition Index
Anime Fans 77.76% 27.10x
eSports Enthusiasts 52.22% 18.49x
Video and Computer Gaming Enthusiasts 46.36% 18.19x
Cosplay Enthusiasts 58.55% 17.92x
Nintendo Enthusiasts 51.06% 17.40x
PokemonGo Fans 51.10% 17.24x
Video Gamers 44.87% 17.23x
Gamers 49.16% 17.12x
PlayStation Enthusiasts 51.99% 16.77x
Meme Users 48.68% 16.69x
Composition Percentage: The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.01% 2.97x
Uniqlo 0.02% 1.66x
Kate Spade 0.03% 1.63x
Zara 0.03% 1.59x
Express Outlets 0.01% 1.57x
Hollister 0.05% 1.56x
H&M 0.07% 1.55x
Michael Kors 0.05% 1.45x
Gymboree 0.06% 1.43x
The North Face 0.02% 1.41x
Composition Percentage: The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime audience is readms.net.

Website Composition Index
readms.net 3.33% 245.50x
animelab.com 1.94% 244.17x
wuxiaworld.com 4.65% 239.56x
novelupdates.com 14.58% 236.71x
anime-planet.com 23.12% 230.49x
dubhappytv.com 1.94% 226.87x
manganelo.com 2.44% 226.47x
mangarock.com 10.78% 214.78x
animecharactersdatabase.com 3.72% 209.81x
myanimelist.net 43.51% 198.42x
Composition Percentage: The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime audience is Parenting & Nutrition.

Content Affinity Composition Index
Parenting & Nutrition 0.11% 66.91x
Roleplay & Fantasy Games 1.98% 51.54x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 2.52% 49.78x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 44.26x
Studio & Franchise Video Game Players 9.06% 26.45x
Drawing & Animation 0.27% 24.82x
Alternative Movie Streaming 1.03% 24.50x
PC Gamers 26.71% 23.22x
Content Streamers & Downloaders 0.06% 23.04x
Fantasy Name Generators 12.77% 20.57x
Composition Percentage: The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male