Dstillery Audiences

ANIME

Audience Size: 174.7 Thousand Devices

Explore the Anime Audience

Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 174.7 thousand unique devices whose actions qualify for the Anime audience.

Dstillery Crafted Audiences

INTERESTS

The Anime audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime audience is Tokyo Trip Planners.

Interest Composition Index
Tokyo Trip Planners 40.00% 27.03x
Anime Fans 90.65% 24.74x
Video Gamers 51.89% 24.60x
Game of Thrones Fans 67.97% 24.09x
Doctor Who Fans 23.69% 23.83x
Meme Users 46.64% 23.37x
Blockbuster Movie Fans 24.10% 20.98x
Video and Computer Gaming Enthusiasts 55.90% 20.43x
International Womens Day Researchers 65.02% 20.35x
Streaming Video Fans 33.59% 18.74x
Composition Percentage: The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 3.25x
Talbots 0.01% 3.12x
White House Black Market 0.01% 2.67x
American Eagle Outfitters 0.01% 1.96x
Mens Wearhouse 0.01% 1.54x
Old Navy 0.02% 1.46x
Gymboree 0.01% 1.24x
Johnston and Murphy 0.02% 1.19x
Maurices 0.01% 0.60x
Composition Percentage: The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime audience is novelupdates.com.

Website Composition Index
novelupdates.com 29.29% 341.77x
myanimelist.net 85.08% 298.63x
lightnovelpub.com 7.51% 288.38x
myfigurecollection.net 5.16% 193.27x
animenewsnetwork.com 87.69% 185.00x
quotetheanime.com 6.34% 145.14x
animepisode.com 3.85% 144.10x
animemotivation.com 5.23% 140.29x
epicdope.com 11.66% 137.81x
wikimon.net 3.24% 128.55x
Composition Percentage: The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.91% 30.03x
Magic & Games 13.64% 20.04x
Foreign Language Education 0.23% 19.17x
Casual & Nintendo Gamers 57.73% 18.62x
Online Mini Game Players 2.92% 17.52x
PC Gamers 20.59% 16.20x
K-Pop 1.44% 16.17x
Fantasy Name Generators 6.96% 15.86x
Collectibles - Toys & Collectibles 10.74% 14.79x
Writing & Publishing 0.14% 13.42x
Composition Percentage: The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male