Dstillery Audiences

ANIME

Audience Size: 271.9 Thousand Devices

Explore the Anime Audience

Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 271.9 thousand unique devices whose actions qualify for the Anime audience.

Dstillery Crafted Audiences

INTERESTS

The Anime audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime audience is Anime Fans.

Interest Composition Index
Anime Fans 89.83% 33.23x
Video and Computer Gaming Enthusiasts 61.50% 26.42x
Video Gamers 58.51% 26.06x
eSports Enthusiasts 65.68% 24.45x
Movie and Game Review Readers 46.54% 24.43x
Tokyo Trip Planners 55.47% 23.27x
Gamers 62.65% 22.19x
Nintendo Enthusiasts 64.00% 22.13x
Amazon Prime Movie Subscribers 35.75% 21.56x
PokemonGo Fans 62.89% 21.26x
Composition Percentage: The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime audience is Michael Kors.

Location Composition Index
Michael Kors 0.04% 3.16x
Lululemon 0.02% 3.12x
Hugo Boss 0.01% 3.00x
Free People 0.01% 2.83x
Madewell 0.01% 2.70x
Gap 0.04% 2.60x
H&M 0.03% 2.50x
J. Crew 0.03% 2.50x
Urban Outfitters 0.01% 2.19x
White House Black Market 0.04% 2.00x
Composition Percentage: The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime audience is anime-planet.com.

Website Composition Index
anime-planet.com 13.79% 520.92x
wuxiaworld.com 11.18% 469.67x
myanimelist.net 56.90% 374.72x
funimation.com 20.49% 355.68x
animecharactersdatabase.com 10.52% 350.98x
novelupdates.com 31.39% 333.28x
readsnk.com 6.56% 324.21x
lightnovelpub.com 4.75% 241.31x
crunchyroll.com 6.44% 234.05x
deviantart.com 4.29% 183.52x
Composition Percentage: The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime audience is Roleplay & Fantasy Games.

Content Affinity Composition Index
Roleplay & Fantasy Games 0.93% 133.50x
Phone & Computer Game Downloaders 0.31% 71.64x
Foreign Language Education 0.74% 41.86x
Studio & Franchise Video Game Players 7.48% 41.13x
K-Pop 5.91% 41.02x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.79% 29.32x
Audio Clips & Sound Effects 0.14% 28.25x
Fantasy Name Generators 13.32% 27.87x
PC Gamers 35.63% 27.75x
Online Media Converters 0.14% 25.42x
Composition Percentage: The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male