Dstillery Audiences

ANIME

Audience Size: 279.7 Thousand Devices

Explore the Anime Audience

Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 279.7 thousand unique devices whose actions qualify for the Anime audience.

Dstillery Crafted Audiences

INTERESTS

The Anime audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime audience is Anime Fans.

Interest Composition Index
Anime Fans 87.18% 29.95x
Video and Computer Gaming Enthusiasts 55.09% 23.85x
eSports Enthusiasts 60.68% 22.96x
Video Gamers 51.47% 22.89x
Nintendo Enthusiasts 59.65% 21.32x
Gamers 57.60% 21.11x
PokemonGo Fans 58.40% 20.53x
Tokyo Trip Planners 46.69% 20.39x
Movie and Game Review Readers 39.05% 20.23x
Meme Users 53.66% 20.11x
Composition Percentage: The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime audience is J. Crew.

Location Composition Index
J. Crew 0.01% 2.80x
Buckle 0.02% 2.35x
Zumiez 0.01% 2.21x
Aeropostale 0.01% 2.18x
Express 0.02% 2.12x
Banana Republic 0.01% 2.08x
Gap 0.01% 1.97x
Mens Wearhouse 0.02% 1.86x
The Childrens Place 0.02% 1.64x
Lane Bryant 0.01% 1.62x
Composition Percentage: The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime audience is anime-planet.com.

Website Composition Index
anime-planet.com 17.20% 286.06x
mangarock.com 5.79% 268.01x
jaiminisbox.com 3.01% 243.21x
wuxiaworld.com 6.83% 235.83x
novelupdates.com 19.16% 231.92x
mangahelpers.com 2.78% 223.94x
fashionlib.net 2.81% 220.02x
zerochan.net 4.13% 190.33x
myanimelist.net 68.77% 181.77x
readsnk.com 2.57% 179.54x
Composition Percentage: The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.59% 82.64x
Roleplay & Fantasy Games 1.60% 77.55x
Phone & Computer Game Downloaders 1.31% 36.49x
Studio & Franchise Video Game Players 9.01% 35.30x
Foreign Language Education 1.35% 27.75x
Fantasy Name Generators 14.91% 26.77x
Alternative Movie Streaming 0.23% 25.07x
K-Pop 8.30% 24.96x
PC Gamers 35.14% 24.60x
Hipster Clothing 0.30% 23.78x
Composition Percentage: The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male