Dstillery Audiences

ANIME

Audience Size: 798.9 Thousand Devices

Explore the Anime Audience

Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 798.9 thousand unique devices whose actions qualify for the Anime audience.

Dstillery Crafted Audiences

INTERESTS

The Anime audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime audience is Anime Fans.

Interest Composition Index
Anime Fans 65.14% 30.07x
eSports Enthusiasts 41.61% 20.65x
PokemonGo Fans 38.21% 19.91x
Pokemon Enthusiasts 43.59% 19.63x
Video and Computer Gaming Enthusiasts 34.93% 18.64x
Nintendo Enthusiasts 39.26% 18.35x
Cosplay Enthusiasts 39.70% 17.46x
Xbox Enthusiasts 38.14% 16.22x
Minecraft Video Game Fans 37.29% 16.16x
Online Role Playing Game Enthusiasts 35.44% 16.09x
Composition Percentage: The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.42x
Coach 0.10% 1.36x
Kate Spade 0.03% 1.30x
Uniqlo 0.02% 1.24x
Michael Kors 0.03% 1.24x
Aeropostale 0.03% 1.23x
The Childrens Place 0.08% 1.19x
Hollister 0.03% 1.15x
Forever 21 0.07% 1.14x
Everlane 0.00% 1.14x
Composition Percentage: The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime audience is mangatown.com.

Website Composition Index
mangatown.com 2.79% 399.24x
mangareader.net 4.80% 388.22x
myanimelist.net 4.34% 383.34x
dubhappytv.com 4.98% 338.15x
goboiano.com 2.70% 316.71x
animelab.com 2.82% 309.73x
novelupdates.com 13.89% 308.97x
anime-planet.com 5.22% 306.59x
zerochan.net 4.28% 293.18x
animecharactersdatabase.com 3.04% 277.28x
Composition Percentage: The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime audience is Assorted Topics (Viral Media, Paid Traffic).

Content Affinity Composition Index
Assorted Topics (Viral Media, Paid Traffic) 0.24% 81.38x
Parenting & Nutrition 0.40% 68.80x
Assorted Topics (Insurance, Travel, Viral Media) 0.16% 47.07x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 2.48% 46.25x
Roleplay & Fantasy Games 1.53% 44.74x
Drawing & Animation 0.37% 27.96x
K-Pop 4.03% 27.17x
PC Gamers 21.30% 26.25x
Alternative Movie Streaming 2.89% 25.86x
Studio & Franchise Video Game Players 11.11% 23.80x
Composition Percentage: The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male