Dstillery Audiences

ANIME

Audience Size: 871.3 Thousand Devices

Explore the Anime Audience

Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 871.3 thousand unique devices whose actions qualify for the Anime audience.

Dstillery Crafted Audiences

INTERESTS

The Anime audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anime audience is Anime Fans.

Interest Composition Index
Anime Fans 85.71% 27.83x
eSports Enthusiasts 57.17% 19.27x
Video and Computer Gaming Enthusiasts 51.01% 19.14x
Nintendo Enthusiasts 55.80% 18.50x
Video Gamers 48.29% 18.33x
PokemonGo Fans 55.55% 18.31x
Gamers 53.35% 18.17x
Meme Users 53.73% 17.85x
PlayStation Enthusiasts 55.57% 17.35x
Xbox Enthusiasts 53.88% 17.21x
Composition Percentage: The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anime audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anime audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.69x
Uniqlo 0.01% 1.52x
Armani 0.02% 1.50x
Coach 0.03% 1.50x
Old Navy 0.07% 1.49x
Hugo Boss 0.02% 1.48x
J. Crew 0.04% 1.45x
Zara 0.02% 1.42x
Hollister 0.03% 1.31x
Buckle 0.04% 1.29x
Composition Percentage: The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Web Insights

WEBSITES

The Anime audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Anime audience is dubhappytv.com.

Website Composition Index
dubhappytv.com 1.40% 241.97x
animelab.com 1.51% 227.48x
readms.net 2.78% 220.79x
manganelo.com 2.02% 212.04x
novelupdates.com 16.00% 209.38x
anime-planet.com 25.76% 199.64x
wuxiaworld.com 5.04% 198.55x
mangarock.com 9.31% 197.53x
animecharactersdatabase.com 4.64% 183.89x
watchcartoononline.com 2.19% 174.89x
Composition Percentage: The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anime audience is Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings).

Content Affinity Composition Index
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 2.24% 55.13x
Roleplay & Fantasy Games 1.95% 54.43x
Studio & Franchise Video Game Players 8.96% 26.79x
Drawing & Animation 0.20% 26.09x
Content Streamers & Downloaders 0.03% 23.42x
PC Gamers 30.77% 22.98x
Phone & Computer Game Downloaders 2.62% 22.78x
Fantasy Name Generators 14.00% 22.18x
Alternative Movie Streaming 0.56% 21.72x
Magic & Games 6.45% 18.82x
Composition Percentage: The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anime audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male