Explore the Anime Audience
Below you'll find more information about the Anime audience, broken down in different categories based on their digital and physical behaviors. These are 798.9 thousand unique devices whose actions qualify for the Anime audience.
INTERESTS
The Anime audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Anime audience is Anime Fans.
| Interest | Composition | Index |
| Anime Fans | 65.14% | 30.07x |
| eSports Enthusiasts | 41.61% | 20.65x |
| PokemonGo Fans | 38.21% | 19.91x |
| Pokemon Enthusiasts | 43.59% | 19.63x |
| Video and Computer Gaming Enthusiasts | 34.93% | 18.64x |
| Nintendo Enthusiasts | 39.26% | 18.35x |
| Cosplay Enthusiasts | 39.70% | 17.46x |
| Xbox Enthusiasts | 38.14% | 16.22x |
| Minecraft Video Game Fans | 37.29% | 16.16x |
| Online Role Playing Game Enthusiasts | 35.44% | 16.09x |
Composition Percentage:
The overlap percentage between the Anime audience and the Interest attribute.
Index: A comparison of the Anime audience to the internet population.
Curious about what else the Anime audience is interested in?
Sign Up
APPAREL RETAILERS
The Anime audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Anime audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.42x |
| Coach | 0.10% | 1.36x |
| Kate Spade | 0.03% | 1.30x |
| Uniqlo | 0.02% | 1.24x |
| Michael Kors | 0.03% | 1.24x |
| Aeropostale | 0.03% | 1.23x |
| The Childrens Place | 0.08% | 1.19x |
| Hollister | 0.03% | 1.15x |
| Forever 21 | 0.07% | 1.14x |
| Everlane | 0.00% | 1.14x |
Composition Percentage:
The overlap percentage between the Anime audience and the Location attribute.
Index: A comparison of the Anime audience to the internet population.
Want to find more of the Anime audience in the real world?
Sign Up
WEBSITES
The Anime audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Anime audience is mangatown.com.
| Website | Composition | Index |
| mangatown.com | 2.79% | 399.24x |
| mangareader.net | 4.80% | 388.22x |
| myanimelist.net | 4.34% | 383.34x |
| dubhappytv.com | 4.98% | 338.15x |
| goboiano.com | 2.70% | 316.71x |
| animelab.com | 2.82% | 309.73x |
| novelupdates.com | 13.89% | 308.97x |
| anime-planet.com | 5.22% | 306.59x |
| zerochan.net | 4.28% | 293.18x |
| animecharactersdatabase.com | 3.04% | 277.28x |
Composition Percentage:
The overlap percentage between the Anime audience and the Web attribute.
Index: A comparison of the Anime audience to the internet population.
Want to see more of the websites the Anime audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Anime audience is Assorted Topics (Viral Media, Paid Traffic).
| Content Affinity | Composition | Index |
| Assorted Topics (Viral Media, Paid Traffic) | 0.24% | 81.38x |
| Parenting & Nutrition | 0.40% | 68.80x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.16% | 47.07x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 2.48% | 46.25x |
| Roleplay & Fantasy Games | 1.53% | 44.74x |
| Drawing & Animation | 0.37% | 27.96x |
| K-Pop | 4.03% | 27.17x |
| PC Gamers | 21.30% | 26.25x |
| Alternative Movie Streaming | 2.89% | 25.86x |
| Studio & Franchise Video Game Players | 11.11% | 23.80x |
Composition Percentage:
The overlap percentage between the Anime audience and the Content Affinity attribute.
Index: A comparison of the Anime audience to the internet population.
Want to see more of the Content Affinities the Anime audience visits?
Sign Up
DEMOGRAPHICS
The Anime audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other characteristics of the Anime audience?
Sign Up