Explore the Antiques & Auctions Audience
Below you'll find more information about the Antiques & Auctions audience, broken down in different categories based on their digital and physical behaviors. These are 40.8 thousand unique devices whose actions qualify for the Antiques & Auctions audience.
INTERESTS
The Antiques & Auctions audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Antiques & Auctions audience is Antiquing Enthusiasts.
| Interest | Composition | Index |
| Antiquing Enthusiasts | 68.69% | 45.79x |
| Ebay Shoppers | 40.87% | 32.85x |
| Metal Detecting Enthusiasts | 50.51% | 22.61x |
| Wood Carving Enthusiasts | 19.97% | 17.04x |
| Coin Collectors | 32.79% | 15.62x |
| RC Helicopters and Drones Hobbyists | 26.57% | 15.38x |
| Doll Enthusiasts | 37.30% | 14.72x |
| Model Train Enthusiasts | 28.83% | 14.26x |
| Engagement Ring Shoppers | 10.80% | 12.93x |
| Ancestry Researchers | 26.81% | 12.91x |
Composition Percentage:
The overlap percentage between the Antiques & Auctions audience and the Interest attribute.
Index: A comparison of the Antiques & Auctions audience to the internet population.
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APPAREL RETAILERS
The Antiques & Auctions audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Antiques & Auctions audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.02% | 2.56x |
| Gymboree | 0.02% | 1.89x |
| Maurices | 0.02% | 1.40x |
| Hollister | 0.01% | 1.16x |
| Carhartt | 0.05% | 0.92x |
| Journeys | 0.01% | 0.38x |
Composition Percentage:
The overlap percentage between the Antiques & Auctions audience and the Location attribute.
Index: A comparison of the Antiques & Auctions audience to the internet population.
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WEBSITES
The Antiques & Auctions audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Antiques & Auctions audience is auctionzip.com.
| Website | Composition | Index |
| auctionzip.com | 50.71% | 189.95x |
| txantiquemall.com | 8.62% | 95.12x |
| hibid.com | 14.66% | 77.17x |
| worthpoint.com | 90.60% | 67.27x |
| varagesale.com | 5.70% | 47.85x |
| ourpastimes.com | 5.49% | 40.47x |
| yardsalesearch.com | 5.52% | 37.51x |
| silverrecyclers.com | 4.08% | 36.20x |
| usacoinbook.com | 5.16% | 35.62x |
| somethingborrowedpdx.com | 3.46% | 33.04x |
Composition Percentage:
The overlap percentage between the Antiques & Auctions audience and the Web attribute.
Index: A comparison of the Antiques & Auctions audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Antiques & Auctions audience is Collectibles - Coins & Sports Cards.
| Content Affinity | Composition | Index |
| Collectibles - Coins & Sports Cards | 2.35% | 40.53x |
| Hobby Vehicles | 0.39% | 23.79x |
| Garden Power Equipment | 2.48% | 21.24x |
| Power Tools | 0.53% | 14.87x |
| Ancestry & Memorial Researchers | 0.94% | 14.16x |
| Watches Retail | 0.45% | 14.07x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 0.46% | 13.99x |
| Home Remodeling | 0.25% | 13.90x |
| Farming & Agriculture | 0.14% | 13.04x |
| Art News & Products | 0.23% | 13.02x |
Composition Percentage:
The overlap percentage between the Antiques & Auctions audience and the Content Affinity attribute.
Index: A comparison of the Antiques & Auctions audience to the internet population.
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DEMOGRAPHICS
The Antiques & Auctions audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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