Dstillery Audiences

APARTMENT HUNTING

Audience Size: 510.6 Thousand Devices

Explore the Apartment Hunting Audience

Below you'll find more information about the Apartment Hunting audience, broken down in different categories based on their digital and physical behaviors. These are 510.6 thousand unique devices whose actions qualify for the Apartment Hunting audience.

Dstillery Crafted Audiences

INTERESTS

The Apartment Hunting audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apartment Hunting audience is Apartment Hunters.

Interest Composition Index
Apartment Hunters 47.99% 18.72x
Roommate Seekers 34.23% 16.63x
Retired Wealthy Assisted Living Researchers 28.21% 14.45x
Home Buyers 19.74% 11.75x
Realtors & Real Estate Researchers 18.33% 11.31x
Senior Living Center Researchers 24.43% 10.55x
Cable TV Shoppers 24.35% 10.09x
Tax Filers 18.85% 9.59x
Mortgage Researchers 21.12% 9.38x
Job Seekers 21.22% 9.16x
Composition Percentage: The overlap percentage between the Apartment Hunting audience and the Interest attribute.
Index: A comparison of the Apartment Hunting audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apartment Hunting audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apartment Hunting audience is Old Navy.

Location Composition Index
Old Navy 0.07% 1.47x
Express 0.03% 1.41x
Hollister 0.01% 1.36x
Victoria's Secret 0.07% 1.31x
Lane Bryant 0.04% 1.27x
Dressbarn 0.04% 1.23x
Gap 0.08% 1.16x
Chicos 0.04% 1.13x
The Childrens Place 0.04% 1.13x
Forever 21 0.03% 1.12x
Composition Percentage: The overlap percentage between the Apartment Hunting audience and the Location attribute.
Index: A comparison of the Apartment Hunting audience to the internet population.
Dstillery Web Insights

WEBSITES

The Apartment Hunting audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Apartment Hunting audience is rentblurb.com.

Website Composition Index
rentblurb.com 8.74% 567.91x
rentalads.com 5.57% 355.77x
housingapartments.org 7.50% 336.31x
gosection8.com 26.69% 253.67x
rentuntilyouown.com 3.10% 226.00x
heropm.com 3.27% 222.04x
rentalhousingdeals.com 3.03% 213.31x
affordablehousingonline.com 36.11% 207.78x
low-income-housing-help.com 2.15% 205.75x
mckinley.com 2.65% 189.76x
Composition Percentage: The overlap percentage between the Apartment Hunting audience and the Web attribute.
Index: A comparison of the Apartment Hunting audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apartment Hunting audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 1.12% 32.78x
Low Budget Shoppers 3.10% 14.71x
Assorted Topics #11609 (Discount Stores, Sporting Goods, Viral Media) 0.63% 13.58x
Senior Care 2.51% 13.08x
Assorted Topics #11442 (Pharmacies, Telemarketing Jobs, Women'S Clothing) 4.65% 12.11x
Healthcare Jobs 2.67% 11.81x
Assorted Topics #11131 (Comics, Architecture, Fine Spirits, Sports) 0.40% 11.81x
African-American Hair 4.91% 10.66x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.55% 10.39x
Moving & Storage 4.28% 10.20x
Composition Percentage: The overlap percentage between the Apartment Hunting audience and the Content Affinity attribute.
Index: A comparison of the Apartment Hunting audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apartment Hunting audience resonates most for the following age and income brackets.
Age
65+
Income
$25,000-$49,999