Dstillery Audiences

ARKANSAS NEWS

Audience Size: 1 Million Devices

Explore the Arkansas News Audience

Below you'll find more information about the Arkansas News audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Arkansas News audience.

Dstillery Crafted Audiences

INTERESTS

The Arkansas News audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Arkansas News audience is Arkansas Razorbacks Fans.

Interest Composition Index
Arkansas Razorbacks Fans 50.84% 35.98x
Little Rock Trip Planners 48.20% 25.99x
Southern Central Voters 32.58% 19.69x
SEC Fans 16.44% 11.62x
Country Music Fans 12.49% 9.40x
Family Values Advocates 15.58% 9.20x
South Carolina Gamecocks Fans 13.00% 9.02x
Liberal News Readers 11.23% 8.90x
Texas Activity Researchers 11.29% 8.63x
Tampa and St Petersburg Trip Planners 11.37% 8.48x
Composition Percentage: The overlap percentage between the Arkansas News audience and the Interest attribute.
Index: A comparison of the Arkansas News audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Arkansas News audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Arkansas News audience is Buckle.

Location Composition Index
Buckle 0.11% 1.65x
Lane Bryant 0.04% 1.26x
Old Navy 0.05% 1.19x
Dressbarn 0.03% 1.09x
J. Crew 0.02% 1.09x
Talbots 0.02% 1.06x
Chicos 0.03% 1.00x
Madewell 0.01% 0.94x
Jos A. Bank Clothiers 0.17% 0.92x
Zumiez 0.03% 0.92x
Composition Percentage: The overlap percentage between the Arkansas News audience and the Location attribute.
Index: A comparison of the Arkansas News audience to the internet population.
Dstillery Web Insights

WEBSITES

The Arkansas News audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Arkansas News audience is mysaline.com.

Website Composition Index
mysaline.com 1.93% 301.07x
rockcityeats.com 2.20% 291.94x
myarkansaslottery.com 4.83% 276.06x
littlerocksoiree.com 3.66% 269.21x
ahsaa.org 2.80% 261.32x
chistvincent.com 4.43% 254.60x
baptist-health.com 4.89% 253.30x
garvangardens.org 1.46% 250.72x
fearlessfriday.com 1.30% 243.41x
littlerock.com 4.32% 242.01x
Composition Percentage: The overlap percentage between the Arkansas News audience and the Web attribute.
Index: A comparison of the Arkansas News audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Arkansas News audience is Memphis News.

Content Affinity Composition Index
Memphis News 2.83% 21.27x
Missouri Travel & Outdoors Cluster 11.71% 18.94x
Local & Travel England - North Midlands 0.05% 18.24x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.23% 15.29x
Mississippi News 6.98% 12.66x
East Texas Cluster 3.63% 12.28x
Assorted Topics (Viral Media, Paid Traffic) 5.36% 11.21x
Local & Travel England - Northern England 0.07% 9.73x
Environmental Conservation 0.05% 9.57x
Texas University Athletics 5.58% 9.31x
Composition Percentage: The overlap percentage between the Arkansas News audience and the Content Affinity attribute.
Index: A comparison of the Arkansas News audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Arkansas News audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female