Dstillery Audiences

ARTHRITIS & BONES

Audience Size: 87.5 Thousand Devices

Explore the Arthritis & Bones Audience

Below you'll find more information about the Arthritis & Bones audience, broken down in different categories based on their digital and physical behaviors. These are 87.5 thousand unique devices whose actions qualify for the Arthritis & Bones audience.

Dstillery Crafted Audiences

INTERESTS

The Arthritis & Bones audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Arthritis & Bones audience is Professional Medical Journal Readers.

Interest Composition Index
Professional Medical Journal Readers 82.07% 26.09x
Doctors 86.03% 25.94x
Medical Science Researchers 75.58% 25.04x
Arthritis Sufferers 86.14% 24.24x
Dermatologists 73.82% 24.20x
Heart Surgery Researchers 70.52% 23.48x
Medical Consultation Researchers 78.00% 22.72x
Primary Care Doctor Researchers 79.76% 22.64x
Foot Pain Sufferers 70.30% 22.58x
Pharmacy Shoppers 67.55% 21.36x
Composition Percentage: The overlap percentage between the Arthritis & Bones audience and the Interest attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Arthritis & Bones audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Arthritis & Bones audience is Express.

Location Composition Index
Express 0.04% 4.52x
Buckle 0.03% 3.51x
White House Black Market 0.03% 3.39x
Maurices 0.05% 3.37x
Victoria's Secret 0.04% 3.11x
Jos A. Bank Clothiers 0.02% 3.07x
Mens Wearhouse 0.03% 2.82x
Banana Republic 0.02% 2.50x
Journeys 0.03% 2.40x
Chicos 0.02% 2.17x
Composition Percentage: The overlap percentage between the Arthritis & Bones audience and the Location attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
Dstillery Web Insights

WEBSITES

The Arthritis & Bones audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Arthritis & Bones audience is rarediseases.org.

Website Composition Index
rarediseases.org 49.97% 382.57x
rheumatology.org 32.70% 327.49x
arthritis.org 64.95% 263.30x
endocrineweb.com 33.25% 188.26x
physio-pedia.com 10.02% 141.58x
ahajournals.org 8.73% 139.33x
aaaai.org 8.05% 132.11x
labtestsonline.org 22.79% 126.35x
dermnetnz.org 7.60% 120.97x
cedars-sinai.org 14.67% 110.99x
Composition Percentage: The overlap percentage between the Arthritis & Bones audience and the Web attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Arthritis & Bones audience is Disease Cluster.

Content Affinity Composition Index
Disease Cluster 6.72% 97.21x
Cardiac & Other Health Research 5.47% 87.44x
Reproductive Health 2.76% 74.58x
Natural Diet & Supplement Researchers 5.93% 65.90x
Medical & Pharmaceutical Scholarship 28.57% 64.02x
Back & Spine 22.71% 63.28x
Healthcare - Doctors & Diagnosis 12.13% 58.60x
Diabetes Research 5.29% 56.73x
Eye Health & Vision 2.98% 49.99x
Canadian Healthcare 5.75% 45.59x
Composition Percentage: The overlap percentage between the Arthritis & Bones audience and the Content Affinity attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Arthritis & Bones audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female