Explore the Arthritis & Bones Audience
Below you'll find more information about the Arthritis & Bones audience, broken down in different categories based on their digital and physical behaviors. These are 400.4 thousand unique devices whose actions qualify for the Arthritis & Bones audience.
INTERESTS
The Arthritis & Bones audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Arthritis & Bones audience is Arthritis Sufferers.
| Interest | Composition | Index |
| Arthritis Sufferers | 78.31% | 29.08x |
| Medical Science Researchers | 66.08% | 27.66x |
| Medical Consultation Researchers | 67.99% | 27.53x |
| Doctors | 76.33% | 27.09x |
| Heart Surgery Researchers | 60.93% | 27.00x |
| Foot Pain Sufferers | 62.12% | 26.37x |
| Joint Pain Sufferers | 76.26% | 26.28x |
| Orthopedic Health Researchers | 70.45% | 25.57x |
| Primary Care Doctor Researchers | 69.21% | 25.55x |
| Hematologists | 59.33% | 24.84x |
Composition Percentage:
The overlap percentage between the Arthritis & Bones audience and the Interest attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
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APPAREL RETAILERS
The Arthritis & Bones audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Arthritis & Bones audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 0.03% | 1.55x |
| Columbia | 0.01% | 1.55x |
| The North Face | 0.02% | 1.42x |
| REI | 0.01% | 1.40x |
| Belk | 0.01% | 1.40x |
| Chicos | 0.05% | 1.40x |
| Charlotte Russe | 0.02% | 1.34x |
| Carhartt | 0.19% | 1.34x |
| Bonobos | 0.01% | 1.33x |
| Lululemon | 0.03% | 1.32x |
Composition Percentage:
The overlap percentage between the Arthritis & Bones audience and the Location attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
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WEBSITES
The Arthritis & Bones audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Arthritis & Bones audience is rheumatology.org.
| Website | Composition | Index |
| rheumatology.org | 15.82% | 338.91x |
| gaucherdisease.org | 5.11% | 234.04x |
| ehlers-danlos.com | 11.92% | 222.45x |
| nof.org | 14.68% | 207.79x |
| endocrineweb.com | 25.48% | 174.01x |
| clevelandclinicmeded.com | 3.81% | 146.63x |
| rarediseases.org | 57.55% | 134.15x |
| umm.edu | 3.22% | 117.79x |
| arupconsult.com | 2.19% | 108.55x |
| multiplesclerosisnewstoday.com | 1.80% | 106.04x |
Composition Percentage:
The overlap percentage between the Arthritis & Bones audience and the Web attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Arthritis & Bones audience is Cardiac & Other Health Research.
| Content Affinity | Composition | Index |
| Cardiac & Other Health Research | 12.33% | 54.40x |
| Disease Cluster | 10.69% | 46.56x |
| Reproductive Health | 6.71% | 44.76x |
| Natural Diet & Supplement Researchers | 10.77% | 42.78x |
| Back & Spine | 26.82% | 39.47x |
| Healthcare - Doctors & Diagnosis | 14.09% | 38.55x |
| Diabetes Research | 10.75% | 34.40x |
| Cancer Research | 20.41% | 34.30x |
| Healthy Eating Researchers | 5.14% | 32.91x |
| Eye Health & Vision | 5.56% | 31.94x |
Composition Percentage:
The overlap percentage between the Arthritis & Bones audience and the Content Affinity attribute.
Index: A comparison of the Arthritis & Bones audience to the internet population.
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DEMOGRAPHICS
The Arthritis & Bones audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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