Dstillery Audiences

ASIA TRAVEL

Audience Size: 1.7 Million Devices

Explore the Asia Travel Audience

Below you'll find more information about the Asia Travel audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Asia Travel audience.

Dstillery Crafted Audiences

INTERESTS

The Asia Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Asia Travel audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 52.69% 21.39x
Readers of Japanese Content 49.86% 19.75x
Market Intelligence Researchers 44.48% 16.83x
Executive and C-Suite 40.52% 16.60x
Readers of Pakistani Content 40.94% 16.23x
United Kingdom News Readers 40.22% 16.17x
Financial Business Intelligence Researchers 40.92% 16.11x
Readers of Filipinos Content 39.82% 15.62x
Readers of Bengali Content 39.48% 15.61x
Readers of Russian Content 37.87% 15.44x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Interest attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Asia Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Asia Travel audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.94x
American Apparel 0.03% 1.76x
Zara 0.03% 1.68x
Columbia 0.01% 1.63x
Madewell 0.03% 1.57x
Armani 0.03% 1.56x
Urban Outfitters 0.04% 1.54x
The North Face 0.02% 1.52x
Free People 0.03% 1.52x
Patagonia 0.01% 1.50x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Location attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Asia Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Asia Travel audience is theedgemarkets.com.

Website Composition Index
theedgemarkets.com 1.69% 108.38x
savvytokyo.com 1.85% 97.09x
nationmultimedia.com 2.57% 95.51x
malaysiakini.com 1.56% 93.29x
jaynestars.com 6.90% 89.31x
channelnewsasia.com 2.19% 88.06x
asiaone.com 13.32% 83.84x
nippon.com 3.53% 82.84x
bangkokpost.com 5.73% 81.84x
japantoday.com 22.62% 81.77x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Web attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Asia Travel audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.13% 27.26x
Middle East News 11.13% 26.04x
Australia & New Zealand Media 8.02% 24.03x
Local & Travel England - Northern England 0.23% 21.12x
Teaching Abroad 0.24% 20.52x
Public Policy Media 6.08% 19.72x
Cuba & Mexico Media 1.08% 19.67x
Environmental Conservation 0.11% 19.32x
K-Pop 7.43% 18.57x
Philippines News 4.89% 15.41x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Content Affinity attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Asia Travel audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male