Dstillery Audiences

ASIA TRAVEL

Audience Size: 1.9 Million Devices

Explore the Asia Travel Audience

Below you'll find more information about the Asia Travel audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Asia Travel audience.

Dstillery Crafted Audiences

INTERESTS

The Asia Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Asia Travel audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 45.62% 23.67x
Readers of Japanese Content 44.17% 21.99x
Executive and C-Suite 34.49% 20.44x
Market Intelligence Researchers 43.75% 19.43x
Liberal News Readers 35.94% 19.39x
Financial Business Intelligence Researchers 37.00% 19.31x
Financial News Readers 35.38% 18.40x
Advertising Professionals 34.48% 18.29x
Readers of Bengali Content 35.48% 17.94x
Readers of Filipinos Content 35.60% 17.89x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Interest attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Asia Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Asia Travel audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.22x
Journeys 0.01% 1.07x
Old Navy 0.01% 1.01x
Maurices 0.01% 0.94x
Carhartt 0.08% 0.93x
Victoria's Secret 0.01% 0.89x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Location attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Asia Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Asia Travel audience is japantoday.com.

Website Composition Index
japantoday.com 2.16% 93.53x
bangkokpost.com 11.53% 83.88x
freemalaysiatoday.com 3.53% 75.47x
asiaone.com 7.81% 70.47x
channelnewsasia.com 14.43% 68.08x
worldofbuzz.com 3.39% 63.28x
euronews.com 27.99% 62.57x
straitstimes.com 22.85% 61.90x
jaynestars.com 3.11% 59.80x
38jiejie.com 1.59% 56.01x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Web attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Asia Travel audience is K-Pop.

Content Affinity Composition Index
K-Pop 4.05% 26.92x
Australia & New Zealand Media 3.92% 25.58x
Middle East News 6.64% 24.98x
Ireland Cluster 7.07% 19.12x
Public Policy Media 2.32% 19.10x
Local & Travel England - Northern England 0.32% 18.90x
Cuba & Mexico Media 0.17% 18.57x
Assorted Topics (Power Trains, Drones, Web Design) 0.48% 17.95x
Pakistan Cluster 2.70% 17.82x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.80% 17.09x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Content Affinity attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Asia Travel audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male