Dstillery Audiences

ASIA TRAVEL

Audience Size: 1.9 Million Devices

Explore the Asia Travel Audience

Below you'll find more information about the Asia Travel audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Asia Travel audience.

Dstillery Crafted Audiences

INTERESTS

The Asia Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Asia Travel audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 49.36% 19.97x
Readers of Japanese Content 46.81% 18.31x
Executive and C-Suite 36.47% 16.35x
Market Intelligence Researchers 42.40% 16.23x
Financial Business Intelligence Researchers 39.36% 15.92x
Readers of Bengali Content 39.15% 15.78x
Readers of Pakistani Content 40.50% 15.24x
Liberal News Readers 38.77% 15.21x
Financial News Readers 36.24% 15.07x
Readers of Filipinos Content 38.99% 14.82x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Interest attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Asia Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Asia Travel audience is Talbots.

Location Composition Index
Talbots 0.01% 1.65x
Chicos 0.01% 1.63x
Lane Bryant 0.01% 1.61x
Mens Wearhouse 0.02% 1.45x
Express 0.01% 1.36x
The Childrens Place 0.01% 1.21x
Old Navy 0.02% 1.06x
Carhartt 0.13% 0.99x
Journeys 0.01% 0.97x
Maurices 0.01% 0.89x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Location attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Asia Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Asia Travel audience is japantoday.com.

Website Composition Index
japantoday.com 7.98% 60.91x
jaynestars.com 4.25% 57.33x
bangkokpost.com 19.88% 56.93x
malaysiakini.com 1.23% 56.15x
channelnewsasia.com 7.79% 55.17x
asiaone.com 11.15% 52.84x
freemalaysiatoday.com 6.18% 51.78x
worldofbuzz.com 7.83% 45.85x
euronews.com 29.70% 45.02x
straitstimes.com 19.33% 44.27x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Web attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Asia Travel audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.13% 19.43x
Middle East News 9.22% 19.02x
Australia & New Zealand Media 5.56% 18.41x
Teaching Abroad 0.07% 17.66x
Environmental Conservation 0.10% 17.09x
K-Pop 6.57% 16.48x
Public Policy Media 4.36% 15.44x
Local & Travel England - Northern England 0.33% 15.34x
Pakistan Cluster 2.93% 14.90x
Ireland Cluster 13.52% 14.54x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Content Affinity attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Asia Travel audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male