Dstillery Audiences

ASIA TRAVEL

Audience Size: 1.4 Million Devices

Explore the Asia Travel Audience

Below you'll find more information about the Asia Travel audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Asia Travel audience.

Dstillery Crafted Audiences

INTERESTS

The Asia Travel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Asia Travel audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 52.45% 25.51x
Readers of Japanese Content 50.54% 23.30x
Executive and C-Suite 40.18% 19.90x
Financial Business Intelligence Researchers 39.81% 19.56x
Market Intelligence Researchers 43.84% 19.19x
Readers of Filipinos Content 39.30% 18.32x
Readers of Pakistani Content 41.86% 18.11x
Readers of Bengali Content 38.91% 18.10x
Liberal News Readers 36.31% 18.08x
Tech News Enthusiasts 38.87% 17.50x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Interest attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Asia Travel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Asia Travel audience is Madewell.

Location Composition Index
Madewell 0.03% 2.74x
Patagonia 0.01% 2.43x
Club Monaco 0.02% 2.31x
Armani 0.03% 2.13x
Bonobos 0.03% 2.08x
Uniqlo 0.02% 2.04x
American Apparel 0.04% 2.03x
Zara 0.03% 1.75x
Kate Spade 0.03% 1.71x
Free People 0.02% 1.69x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Location attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Web Insights

WEBSITES

The Asia Travel audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Asia Travel audience is theedgemarkets.com.

Website Composition Index
theedgemarkets.com 2.02% 144.65x
savvytokyo.com 2.25% 126.48x
nationmultimedia.com 3.84% 123.36x
jaynestars.com 5.74% 120.04x
bangkokpost.com 3.97% 118.93x
malaysiakini.com 1.62% 113.79x
stridenation.com 1.23% 110.52x
freemalaysiatoday.com 3.58% 107.71x
asiaone.com 9.76% 106.82x
nippon.com 4.02% 102.03x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Web attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Asia Travel audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.12% 34.23x
Middle East News 11.76% 30.67x
Australia & New Zealand Media 8.99% 26.87x
Teaching Abroad 0.31% 25.50x
Local & Travel England - Northern England 0.21% 23.85x
Environmental Conservation 0.11% 22.98x
Cuba & Mexico Media 1.40% 22.96x
Public Policy Media 6.60% 21.46x
K-Pop 6.05% 19.19x
Mysticism 0.30% 17.63x
Composition Percentage: The overlap percentage between the Asia Travel audience and the Content Affinity attribute.
Index: A comparison of the Asia Travel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Asia Travel audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male