Dstillery Audiences

ASSORTED TOPICS #11557 (NEWS, ENTERTAINMENT, VIRAL MEDIA)

Audience Size: 5.6 Million Devices

Explore the Assorted Topics #11557 (News, Entertainment, Viral Media) Audience

Below you'll find more information about the Assorted Topics #11557 (News, Entertainment, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 5.6 million unique devices whose actions qualify for the Assorted Topics #11557 (News, Entertainment, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics #11557 (News, Entertainment, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics #11557 (News, Entertainment, Viral Media) audience is Luxury Second Home Owners.

Interest Composition Index
Luxury Second Home Owners 19.55% 12.05x
Wedding Registrants 20.72% 12.04x
TV Junkies 16.13% 11.46x
Home and Garden TV Fans 21.91% 11.45x
Online Home Decor Shoppers 19.25% 10.99x
Cholesterol Researchers 17.57% 10.89x
Luxury Travel Researchers 18.80% 10.83x
Drama Show Watchers 16.32% 10.76x
Hair Care Shoppers 18.95% 10.68x
Bargain Shopping Researchers 18.44% 10.65x
Composition Percentage: The overlap percentage between the Assorted Topics #11557 (News, Entertainment, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics #11557 (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics #11557 (News, Entertainment, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics #11557 (News, Entertainment, Viral Media) audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.00% 1.37x
American Apparel 0.03% 1.28x
Armani 0.02% 1.25x
Tommy Bahama 0.02% 1.21x
Kate Spade 0.02% 1.18x
Patagonia 0.01% 1.16x
Hugo Boss 0.01% 1.16x
Lululemon 0.04% 1.15x
Eddie Bauer 0.01% 1.14x
REI 0.01% 1.14x
Composition Percentage: The overlap percentage between the Assorted Topics #11557 (News, Entertainment, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics #11557 (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics #11557 (News, Entertainment, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics #11557 (News, Entertainment, Viral Media) audience is winbuzzer.com.

Website Composition Index
winbuzzer.com 0.09% 68.68x
mfgday.com 0.07% 68.41x
mydish.com 0.07% 67.59x
mossyoakproperties.com 0.06% 66.93x
sandsportssupershow.com 0.08% 63.32x
arcgames.com 0.10% 61.57x
4wheeljamboree.com 0.09% 60.88x
innerself.com 0.16% 60.60x
sunnygardens.com 0.21% 57.58x
basketsession.com 0.10% 57.23x
Composition Percentage: The overlap percentage between the Assorted Topics #11557 (News, Entertainment, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics #11557 (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics #11557 (News, Entertainment, Viral Media) audience is Scuba Diving.

Content Affinity Composition Index
Scuba Diving 0.51% 14.39x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.18% 11.47x
Consumer Rewards 0.66% 11.47x
Assorted Topics #11348 (Puzzles, Travel Tips, Tech Reviews, Cooking) 11.17% 10.39x
Travel, Food, Fashion & Fitness 1.76% 10.16x
Assorted Topics #11381 (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 2.92% 9.63x
Assorted Topics #11498 (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.73% 9.42x
DIY Decoration & Furniture 1.97% 9.36x
Assorted Topics #11397 (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.40% 9.12x
Wedding Planning 9.99% 9.07x
Composition Percentage: The overlap percentage between the Assorted Topics #11557 (News, Entertainment, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics #11557 (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics #11557 (News, Entertainment, Viral Media) audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999