Dstillery Audiences

ASSORTED TOPICS #11780 (BOATING, ENTERTAINMENT, GOSSIP, WELLNESS)

Audience Size: 1.6 Million Devices

Explore the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) Audience

Below you'll find more information about the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience is Misc-Deal Seekers or Coupon Shoppers.

Interest Composition Index
Misc-Deal Seekers or Coupon Shoppers 25.43% 13.79x
Cholesterol Researchers 23.13% 13.60x
Recipe Researchers 27.40% 13.36x
Financial News Readers 21.46% 12.92x
Beach House Second Home Owners 23.21% 12.82x
Liberal News Readers 19.02% 12.54x
Healthy Eaters 22.82% 12.50x
Drama Show Watchers 21.23% 12.47x
Bargain Shopping Researchers 23.23% 12.47x
Mens Fitness Publication Readers 20.63% 12.40x
Composition Percentage: The overlap percentage between the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience and the Interest attribute.
Index: A comparison of the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience is Intermix.

Location Composition Index
Intermix 0.01% 1.77x
Ralph Lauren 0.01% 1.67x
LOFT 0.05% 1.41x
Uniqlo 0.02% 1.39x
REI 0.02% 1.38x
Armani 0.03% 1.37x
Club Monaco 0.01% 1.34x
Supreme 0.01% 1.32x
Chicos 0.06% 1.30x
Patagonia 0.01% 1.28x
Composition Percentage: The overlap percentage between the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience and the Location attribute.
Index: A comparison of the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience is slingbox.com.

Website Composition Index
slingbox.com 7.44% 151.79x
worldsurfleague.com 2.36% 117.76x
kakaku.com 1.03% 100.76x
gofundme.com 1.64% 92.90x
filmon.com 1.97% 91.12x
tvland.com 1.26% 90.52x
fcbarcelonanoticias.com 2.63% 86.46x
y10.com 3.65% 83.43x
lovelylittlekitchen.com 6.44% 83.18x
dotapicker.com 3.99% 81.84x
Composition Percentage: The overlap percentage between the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience and the Web attribute.
Index: A comparison of the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience is Scuba Diving.

Content Affinity Composition Index
Scuba Diving 0.86% 40.72x
Assorted Topics #11417 (Car Rental, Travel, Fashion, Blogs) 0.32% 30.59x
Assorted Topics #11347 (Family, Household Wellness, The Beach) 5.24% 19.45x
Consumer Rewards 0.87% 18.99x
Assorted Topics #11381 (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 5.00% 17.43x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.25% 17.38x
Female Lifestyle Content Readers 4.92% 17.37x
Assorted Topics #11397 (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.72% 17.08x
Comedy Content 0.68% 16.11x
Local & Travel England - North Midlands 0.04% 15.80x
Composition Percentage: The overlap percentage between the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics #11780 (Boating, Entertainment, Gossip, Wellness) audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female