Dstillery Audiences

ASSORTED TOPICS #11872 (THE OUTDOORS, SPORTS, FURNITURE, TRAVEL)

Audience Size: 859.3 Thousand Devices

Explore the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) Audience

Below you'll find more information about the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience, broken down in different categories based on their digital and physical behaviors. These are 859.3 thousand unique devices whose actions qualify for the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience is Rapid City Trip Planners.

Interest Composition Index
Rapid City Trip Planners 26.06% 13.40x
Montana and Idaho Trip Planners 28.71% 12.61x
Oregon Ducks Fans 21.58% 11.54x
Aspen Trip Planners 21.26% 11.53x
Arizona Wildcats Fans 19.17% 10.81x
Liberal News Readers 14.52% 10.78x
Gonzaga Bulldogs Fans 19.23% 10.29x
Ski House Second Home Owners 18.81% 10.24x
Conservative News Readers 16.67% 10.11x
Country Music Fans 15.37% 9.87x
Composition Percentage: The overlap percentage between the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience and the Interest attribute.
Index: A comparison of the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.02% 1.71x
Carhartt 0.23% 1.55x
Columbia 0.01% 1.43x
Lane Bryant 0.03% 1.16x
Chicos 0.03% 1.06x
Madewell 0.01% 1.05x
Ralph Lauren 0.01% 0.94x
Coach 0.03% 0.87x
Zumiez 0.02% 0.84x
H&M 0.02% 0.83x
Composition Percentage: The overlap percentage between the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience and the Location attribute.
Index: A comparison of the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience is metrapark.com.

Website Composition Index
metrapark.com 3.30% 379.12x
kxlh.com 4.84% 334.96x
kfbb.com 5.16% 318.27x
billingsclinic.com 4.49% 316.37x
kpax.com 17.57% 312.56x
abcfoxmontana.com 12.84% 306.48x
kxlf.com 2.69% 301.62x
nbcmontana.com 14.02% 280.69x
sidneyherald.com 2.06% 279.73x
montana.edu 2.06% 274.79x
Composition Percentage: The overlap percentage between the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience and the Web attribute.
Index: A comparison of the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 6.75% 20.87x
North Dakota Cluster 8.06% 18.81x
Colorado Cluster 7.66% 18.77x
National Parks 4.64% 17.34x
South Dakota Cluster 5.64% 16.58x
Alaska Cluster 3.21% 16.19x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.33% 14.97x
Farming & Agriculture 2.40% 14.82x
Assorted Topics #11662 (Viral Media, Paid Traffic) 3.80% 14.50x
Pacific Northwest Information Research Cluster 11.40% 13.78x
Composition Percentage: The overlap percentage between the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) audience resonates most for the following age and income brackets.
Age
55-64
Income
$50,000-$74,999