Dstillery Audiences

ASSORTED TOPICS (AUTO, HOBBIES, VIRAL MEDIA)

Audience Size: 3.8 Million Devices

Explore the Assorted Topics (Auto, Hobbies, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Auto, Hobbies, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Assorted Topics (Auto, Hobbies, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Auto, Hobbies, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Auto, Hobbies, Viral Media) audience is Electric Vehicle Shoppers.

Interest Composition Index
Electric Vehicle Shoppers 49.95% 19.31x
Car Enthusiasts 46.63% 19.02x
Tesla Enthusiasts 47.48% 18.62x
Automotive News Readers 43.42% 18.50x
BMW Vehicle Shoppers 42.28% 17.34x
Car Buyers 36.10% 14.89x
Techies 30.03% 14.51x
Car Collector Enthusiasts 40.49% 14.31x
Commercial Contractors & Designers 33.15% 13.89x
Market Intelligence Researchers 29.26% 13.78x
Composition Percentage: The overlap percentage between the Assorted Topics (Auto, Hobbies, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Auto, Hobbies, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Auto, Hobbies, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Auto, Hobbies, Viral Media) audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.20x
Carhartt 0.19% 1.08x
White House Black Market 0.02% 1.05x
Gymboree 0.01% 1.03x
Victoria's Secret 0.03% 1.03x
LOFT 0.01% 1.03x
Zumiez 0.01% 1.01x
Journeys 0.02% 0.97x
Dressbarn 0.01% 0.96x
Lane Bryant 0.01% 0.95x
Composition Percentage: The overlap percentage between the Assorted Topics (Auto, Hobbies, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Auto, Hobbies, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Auto, Hobbies, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Auto, Hobbies, Viral Media) audience is teslarati.com.

Website Composition Index
teslarati.com 4.33% 42.61x
gmauthority.com 1.89% 38.38x
bmwblog.com 7.71% 37.04x
carthrottle.com 10.11% 35.19x
insideevs.com 38.34% 34.70x
autospies.com 1.05% 33.04x
corvetteblogger.com 6.65% 32.53x
topgear.com 5.40% 32.12x
cleantechnica.com 22.76% 28.53x
moparinsiders.com 6.61% 28.40x
Composition Percentage: The overlap percentage between the Assorted Topics (Auto, Hobbies, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Auto, Hobbies, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Auto, Hobbies, Viral Media) audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity Composition Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.71% 25.43x
Assorted Topics (Power Trains, Drones, Web Design) 0.51% 18.91x
Motorcycle Racing Researchers 1.80% 17.95x
General Interest 0.02% 15.95x
Car Keys, Locks & Remotes 0.36% 15.70x
Motorsport Equipment 3.60% 15.47x
Hobby Drones & Remote-Controlled Cars 0.09% 14.54x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 13.50x
Australia & New Zealand Media 2.07% 13.08x
Motorsports 0.68% 12.89x
Composition Percentage: The overlap percentage between the Assorted Topics (Auto, Hobbies, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Auto, Hobbies, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Auto, Hobbies, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male