Dstillery Audiences

ASSORTED TOPICS (BOATING, ENTERTAINMENT, GOSSIP, WELLNESS)

Audience Size: 2 Million Devices

Explore the Assorted Topics (Boating, Entertainment, Gossip, Wellness) Audience

Below you'll find more information about the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Home Design and Living Publication Readers.

Interest Composition Index
Home Design and Living Publication Readers 27.02% 13.32x
Home Custom Bedroom Decorators 23.27% 12.94x
Custom Home Lighting Shoppers 23.27% 12.93x
Cholesterol Researchers 25.54% 12.91x
Misc-Deal Seekers or Coupon Shoppers 25.33% 12.60x
Bargain Shopping Researchers 22.29% 12.52x
Beach House Second Home Owners 26.12% 12.47x
Home Design Enthusiasts 27.11% 12.39x
Financial News Readers 24.85% 12.30x
Eco-Conscious Consumers 24.99% 12.25x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Supreme.

Location Composition Index
Supreme 0.02% 1.76x
Jos A. Bank Clothiers 0.40% 1.36x
LL Bean 0.01% 1.35x
Saint Laurent Paris 0.01% 1.33x
Patagonia 0.02% 1.29x
Bonobos 0.10% 1.26x
REI 0.02% 1.24x
Club Monaco 0.02% 1.24x
Levi Strauss 0.04% 1.23x
Mens Wearhouse 0.59% 1.22x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is slingbox.com.

Website Composition Index
slingbox.com 2.90% 76.97x
kakaku.com 1.05% 70.17x
worldsurfleague.com 2.69% 63.88x
acquiremag.com 1.04% 55.95x
lovelylittlekitchen.com 4.81% 49.25x
fcbarcelonanoticias.com 1.10% 47.53x
jeanetteshealthyliving.com 2.61% 47.32x
y10.com 1.51% 45.57x
dotapicker.com 1.67% 45.10x
artypist.com 1.66% 44.78x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.37% 25.92x
Scuba Diving 0.44% 17.92x
Consumer Rewards 0.41% 15.91x
Assorted Topics (Television, Origami, Men's Health) 0.18% 14.62x
Comedy Content 0.60% 13.90x
Female Lifestyle Content Readers 5.76% 13.83x
Golf & Boats 0.02% 13.44x
DIY Decoration & Furniture 3.47% 13.25x
Assorted Topics (Family, Household Wellness, The Beach) 6.38% 13.02x
Travel, Food, Fashion & Fitness 3.12% 12.98x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male