ASSORTED TOPICS (BOATING, ENTERTAINMENT, GOSSIP, WELLNESS)
Audience Size: 2.4 Million Devices
Explore the Assorted Topics (Boating, Entertainment, Gossip, Wellness) Audience
Below you'll find more information about the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience.
INTERESTS
The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Financial News Readers.
| Interest | Composition | Index |
| Financial News Readers | 25.84% | 12.27x |
| Home Design and Living Publication Readers | 28.05% | 12.11x |
| Cholesterol Researchers | 27.02% | 12.06x |
| Home Custom Bedroom Decorators | 26.15% | 11.88x |
| Custom Home Lighting Shoppers | 26.14% | 11.88x |
| Home Design Enthusiasts | 28.17% | 11.78x |
| Mens Fitness Publication Readers | 26.51% | 11.77x |
| Wine Lovers | 27.07% | 11.68x |
| Eco-Conscious Consumers | 26.84% | 11.68x |
| Beach House Second Home Owners | 27.65% | 11.65x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
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APPAREL RETAILERS
The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 0.04% | 1.54x |
| Express | 0.04% | 1.54x |
| Uniqlo | 0.02% | 1.47x |
| Armani | 0.03% | 1.44x |
| Patagonia | 0.01% | 1.40x |
| REI | 0.02% | 1.39x |
| Bonobos | 0.11% | 1.36x |
| Kate Spade | 0.03% | 1.33x |
| Madewell | 0.01% | 1.33x |
| White House Black Market | 0.43% | 1.28x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
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WEBSITES
The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is slingbox.com.
| Website | Composition | Index |
| slingbox.com | 2.01% | 83.12x |
| somethingpositive.net | 1.17% | 77.32x |
| auto123.com | 2.37% | 71.99x |
| worldsurfleague.com | 2.81% | 66.14x |
| cad-comic.com | 5.55% | 65.06x |
| acquiremag.com | 1.00% | 62.97x |
| whathifi.com | 10.05% | 55.01x |
| jeanetteshealthyliving.com | 1.92% | 50.82x |
| leasticoulddo.com | 1.03% | 50.53x |
| y10.com | 1.05% | 50.00x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).
| Content Affinity | Composition | Index |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.28% | 25.90x |
| Consumer Rewards | 0.29% | 16.65x |
| Scuba Diving | 0.34% | 16.33x |
| Comedy Content | 0.48% | 14.35x |
| Action Sports | 1.37% | 13.65x |
| Travel, Food, Fashion & Fitness | 2.60% | 13.56x |
| Environmentally Friendly Cars | 0.07% | 13.21x |
| DIY Decoration & Furniture | 2.65% | 13.19x |
| Female Lifestyle Content Readers | 4.67% | 13.18x |
| Golf & Boats | 0.02% | 12.86x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
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DEMOGRAPHICS
The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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