Dstillery Audiences

ASSORTED TOPICS (BOATING, ENTERTAINMENT, GOSSIP, WELLNESS)

Audience Size: 1.6 Million Devices

Explore the Assorted Topics (Boating, Entertainment, Gossip, Wellness) Audience

Below you'll find more information about the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Mens Fitness Publication Readers.

Interest Composition Index
Mens Fitness Publication Readers 12.51% 17.29x
Men's Health Researchers 11.07% 15.79x
Beach House Second Home Owners 8.91% 14.20x
Home Design Enthusiasts 10.79% 14.15x
Eco-Conscious Consumers 9.14% 13.97x
Advertising Professionals 13.91% 13.86x
Cholesterol Researchers 5.80% 13.54x
Women’s Lifestyle Blogs Researchers 10.75% 13.30x
Tech News Enthusiasts 17.29% 13.13x
Women's Fitness Enthusiasts 9.38% 12.93x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Lululemon.

Location Composition Index
Lululemon 0.02% 1.62x
Chicos 0.02% 1.60x
J. Crew 0.01% 1.48x
Talbots 0.02% 1.47x
White House Black Market 0.02% 1.32x
Mens Wearhouse 0.02% 1.25x
Dressbarn 0.01% 1.21x
Aeropostale 0.02% 1.19x
Journeys 0.03% 1.14x
LOFT 0.01% 1.07x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is acquiremag.com.

Website Composition Index
acquiremag.com 1.49% 56.64x
grizzlybearblues.com 1.17% 45.26x
worldsurfleague.com 1.44% 42.57x
widerightnattylite.com 1.37% 35.71x
fitwirr.com 2.41% 35.68x
lovelylittlekitchen.com 2.35% 35.06x
tntdrama.com 2.45% 33.81x
thefirstyearblog.com 3.30% 33.12x
gethealthyu.com 2.89% 33.11x
veganricha.com 3.51% 32.43x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Action Sports.

Content Affinity Composition Index
Action Sports 0.16% 18.91x
Vegans & Animal Welfare 0.12% 15.82x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.11% 14.74x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.66% 14.29x
Assorted Topics (Television, Origami, Men's Health) 0.46% 14.13x
Spanish Lifestyle & Health 0.57% 14.01x
Central & South American News 0.81% 13.89x
Peru Media 1.25% 13.73x
Canada Consumer Product Cluster 0.62% 12.77x
Spanish Health & Wellness 0.71% 12.65x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male