Dstillery Audiences

ASSORTED TOPICS (BOATING, ENTERTAINMENT, GOSSIP, WELLNESS)

Audience Size: 3.2 Million Devices

Explore the Assorted Topics (Boating, Entertainment, Gossip, Wellness) Audience

Below you'll find more information about the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Mens Fitness Publication Readers.

Interest Composition Index
Mens Fitness Publication Readers 25.46% 12.50x
Financial News Readers 24.65% 12.39x
Boston Trip Planners 24.62% 12.18x
Market Intelligence Researchers 27.24% 12.05x
Techies 27.04% 11.96x
Liberal News Readers 23.84% 11.81x
Camera Review Readers 26.44% 11.63x
Tech News Enthusiasts 25.09% 11.60x
Men's Health Researchers 24.69% 11.53x
Financial Business Intelligence Researchers 23.70% 11.31x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Chicos.

Location Composition Index
Chicos 0.01% 1.35x
White House Black Market 0.01% 1.35x
Mens Wearhouse 0.01% 1.15x
Express 0.01% 1.11x
Carhartt 0.13% 1.01x
Old Navy 0.02% 0.99x
Journeys 0.01% 0.96x
Victoria's Secret 0.01% 0.92x
Maurices 0.01% 0.85x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is lordsofpain.net.

Website Composition Index
lordsofpain.net 2.70% 37.89x
brooklynfarmgirl.com 6.59% 30.40x
pollstar.com 1.07% 30.01x
lovelylittlekitchen.com 5.58% 30.00x
thefirstyearblog.com 6.90% 29.69x
boatingmag.com 4.46% 28.80x
gethealthyu.com 1.87% 28.14x
messforless.net 2.26% 27.81x
wahadventures.com 1.11% 27.75x
whathifi.com 15.65% 27.71x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.18% 15.84x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.86% 12.87x
Scuba Diving 0.03% 11.43x
Action Sports 0.54% 11.39x
Cuba & Mexico Media 0.27% 11.18x
Assorted Topics (Power Trains, Drones, Web Design) 0.72% 10.23x
Australia & New Zealand Media 1.95% 10.12x
Men's Dress Shirt Shopping 0.12% 9.93x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.02% 9.93x
Ireland Cluster 5.88% 9.89x
Composition Percentage: The overlap percentage between the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Boating, Entertainment, Gossip, Wellness) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male