Dstillery Audiences

ASSORTED TOPICS (CLASS REUNION, ONLINE DEALS, CONTEST, HEALTH, LIFESTYLE, ENTERTAINMENT NEWS)

Audience Size: 560 Thousand Devices

Explore the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) Audience

Below you'll find more information about the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience, broken down in different categories based on their digital and physical behaviors. These are 560 thousand unique devices whose actions qualify for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is Sweepstakes Enthusiasts.

Interest Composition Index
Sweepstakes Enthusiasts 59.99% 27.71x
Trivia Enthusiasts 58.67% 19.77x
HGTV Enthusiasts 19.24% 16.43x
Shelf-Stable Food Content Readers 7.66% 16.11x
Sale Seekers 27.26% 16.00x
Home Decor Shoppers 19.13% 15.55x
Home and Garden TV Fans 8.21% 14.94x
Online Home Decor Shoppers 4.85% 14.71x
Budget Grocery Shoppers 14.50% 13.70x
Home Remodelers 9.76% 13.49x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is Belk.

Location Composition Index
Belk 0.01% 2.38x
Banana Republic 0.01% 1.73x
Gap 0.02% 1.71x
LOFT 0.02% 1.52x
Talbots 0.02% 1.51x
Mens Wearhouse 0.02% 1.29x
H&M 0.02% 1.28x
White House Black Market 0.02% 1.27x
Chicos 0.02% 1.16x
American Eagle Outfitters 0.02% 1.12x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is sweepstakesalerts.com.

Website Composition Index
sweepstakesalerts.com 4.59% 185.80x
sweepstakesbible.com 1.29% 120.36x
pollking.com 1.73% 102.10x
triviatoday.com 10.71% 99.26x
quizzclub.com 1.36% 90.31x
shermanstravel.com 2.23% 77.90x
braincandy.net 5.18% 71.17x
pch.com 58.32% 57.54x
tlcme.com 5.35% 56.72x
triviadaily.com 1.05% 54.52x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel).

Content Affinity Composition Index
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.16% 27.76x
Discount Shopping 0.05% 18.59x
Women Shoppers 0.06% 17.07x
Humor & Entertainment 0.20% 13.58x
Arts & Crafts 0.04% 12.07x
Shopping Catalogs 0.09% 11.22x
Promo Codes 0.14% 10.74x
Charity Walks 0.95% 9.78x
Furniture Shopping 0.03% 9.73x
Homemade Jewelry & Crafts 0.04% 9.36x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female