Dstillery Audiences

ASSORTED TOPICS (CLASS REUNION, ONLINE DEALS, CONTEST, HEALTH, LIFESTYLE, ENTERTAINMENT NEWS)

Audience Size: 782.7 Thousand Devices

Explore the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) Audience

Below you'll find more information about the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience, broken down in different categories based on their digital and physical behaviors. These are 782.7 thousand unique devices whose actions qualify for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is Sweepstakes Enthusiasts.

Interest Composition Index
Sweepstakes Enthusiasts 74.93% 25.16x
Trivia Enthusiasts 53.12% 18.67x
HGTV Enthusiasts 23.83% 15.69x
TV Game Show Fans 24.28% 15.52x
Home Decor Shoppers 22.83% 15.44x
Home and Garden TV Fans 14.41% 15.06x
Online Home Decor Shoppers 10.53% 14.47x
Home Remodelers 13.73% 14.40x
Shelf-Stable Food Content Readers 9.99% 14.05x
Sale Seekers 26.01% 14.01x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 1.07x
Aeropostale 0.01% 1.02x
Dressbarn 0.01% 1.02x
Victoria's Secret 0.02% 0.89x
Carhartt 0.14% 0.88x
Old Navy 0.02% 0.87x
Mens Wearhouse 0.02% 0.84x
Maurices 0.02% 0.66x
The Childrens Place 0.01% 0.60x
Journeys 0.01% 0.56x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is sweepstakesalerts.com.

Website Composition Index
sweepstakesalerts.com 1.82% 140.21x
sweepstakesbible.com 1.54% 92.39x
greatamericancountry.com 1.16% 82.96x
triviatoday.com 10.08% 73.96x
shermanstravel.com 2.37% 68.78x
pollking.com 2.34% 64.76x
quizzclub.com 1.72% 55.68x
braincandy.net 5.14% 54.61x
pch.com 52.85% 50.83x
freebies.com 1.07% 46.42x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience is Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel).

Content Affinity Composition Index
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.28% 40.62x
Toys Shopping 0.04% 15.96x
Discount Shopping 0.07% 12.95x
Shopping Catalogs 0.14% 12.54x
Humor & Entertainment 0.26% 12.26x
Bird Watching 0.04% 12.14x
Online Games for Kids 0.56% 10.96x
Women Shoppers 0.07% 10.00x
Celebrity Gossip 0.33% 10.00x
People Search 1.26% 9.52x
Composition Percentage: The overlap percentage between the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female