Dstillery Audiences

ASSORTED TOPICS (COOKING, GAMES, VIRAL MEDIA)

Audience Size: 10.1 Thousand Devices

Explore the Assorted Topics (Cooking, Games, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Cooking, Games, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 10.1 thousand unique devices whose actions qualify for the Assorted Topics (Cooking, Games, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Cooking, Games, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Cooking, Games, Viral Media) audience is Casual Dining Restaurant Researchers.

Interest Composition Index
Casual Dining Restaurant Researchers 72.41% 28.57x
Electronics Shoppers 71.81% 26.63x
Restaurant Menu Researchers 63.55% 25.37x
Budget Mobile Phone Researchers 65.94% 25.37x
Flooring Shoppers 62.95% 25.27x
Voice Over Internet Protocol (VoIP) Users 66.53% 24.98x
Budget Grocery Shoppers 56.57% 24.42x
Big Box Shoppers 58.47% 22.95x
Men's Underwear Shoppers 62.55% 22.46x
Women's Swimsuit Shoppers 62.25% 22.18x
Composition Percentage: The overlap percentage between the Assorted Topics (Cooking, Games, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Cooking, Games, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Cooking, Games, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Cooking, Games, Viral Media) audience is H&M.

Location Composition Index
H&M 0.30% 5.66x
Journeys 0.30% 4.57x
Aeropostale 0.20% 3.94x
American Eagle Outfitters 0.20% 3.93x
The Childrens Place 0.30% 3.86x
LOFT 0.18% 3.14x
Johnston and Murphy 0.20% 2.94x
Victoria's Secret 0.30% 2.85x
Gap 0.20% 2.59x
Carhartt 0.40% 2.14x
Composition Percentage: The overlap percentage between the Assorted Topics (Cooking, Games, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Cooking, Games, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Cooking, Games, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Cooking, Games, Viral Media) audience is photobucket.com.

Website Composition Index
photobucket.com 31.23% 49.64x
informationvine.com 27.49% 47.43x
walmart.com 60.02% 38.32x
yellowpages.com 40.95% 37.24x
cbs.com 19.14% 35.14x
huffingtonpost.com 55.93% 34.71x
hyperactivz.com 20.19% 31.23x
groovyhistory.com 34.01% 30.90x
shopping.net 15.64% 29.40x
shop411.com 18.40% 28.96x
Composition Percentage: The overlap percentage between the Assorted Topics (Cooking, Games, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Cooking, Games, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Cooking, Games, Viral Media) audience is Teaching Abroad.

Content Affinity Composition Index
Teaching Abroad 5.11% 221.32x
Discount Shopping 15.94% 101.01x
Humor & Entertainment 5.58% 73.33x
Home Improvement Contractor 3.98% 70.56x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 15.64% 61.36x
Video Content Sites 37.75% 57.20x
Right Wing Blogs - Political Activism 5.08% 46.33x
Celebrity Gossip 6.18% 40.43x
Low Budget Shoppers 2.99% 39.05x
Phone & Computer Game Downloaders 5.48% 32.72x
Composition Percentage: The overlap percentage between the Assorted Topics (Cooking, Games, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Cooking, Games, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Cooking, Games, Viral Media) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male