Dstillery Audiences

ASSORTED TOPICS (FAMILY, HOUSEHOLD WELLNESS, THE BEACH)

Audience Size: 1 Million Devices

Explore the Assorted Topics (Family, Household Wellness, The Beach) Audience

Below you'll find more information about the Assorted Topics (Family, Household Wellness, The Beach) audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Assorted Topics (Family, Household Wellness, The Beach) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Family, Household Wellness, The Beach) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Family, Household Wellness, The Beach) audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 26.42% 24.75x
Recipe Researchers 43.11% 24.40x
Gourmet Food & Wine Researchers 40.46% 24.39x
Healthy Diet Recipe Researchers 46.40% 24.11x
Home Kitchen Chefs 45.21% 23.74x
Pantry Recipes Researchers 26.04% 23.59x
Home Design and Living Publication Readers 34.79% 23.21x
Healthy Eaters 39.65% 23.19x
Cooking Show Fans 42.74% 22.81x
Nutrition Conscious Eaters 37.11% 22.09x
Composition Percentage: The overlap percentage between the Assorted Topics (Family, Household Wellness, The Beach) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Family, Household Wellness, The Beach) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Family, Household Wellness, The Beach) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Family, Household Wellness, The Beach) audience is H&M.

Location Composition Index
H&M 0.02% 1.66x
Chicos 0.03% 1.48x
J. Crew 0.01% 1.35x
LOFT 0.02% 1.34x
Banana Republic 0.02% 1.28x
Lane Bryant 0.02% 1.22x
American Eagle Outfitters 0.02% 1.20x
Aeropostale 0.02% 1.16x
Gymboree 0.01% 1.09x
Victoria's Secret 0.03% 1.09x
Composition Percentage: The overlap percentage between the Assorted Topics (Family, Household Wellness, The Beach) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Family, Household Wellness, The Beach) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Family, Household Wellness, The Beach) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Family, Household Wellness, The Beach) audience is texanerin.com.

Website Composition Index
texanerin.com 6.31% 85.23x
joyfulhealthyeats.com 19.42% 77.75x
housewifehowtos.com 6.30% 62.23x
mommyish.com 4.31% 54.13x
eatwell101.com 53.53% 43.54x
tracfone.com 2.24% 42.53x
onthesnow.com 7.12% 40.25x
chefdehome.com 1.31% 39.45x
lavenderandmacarons.com 1.16% 39.34x
tutti-dolci.com 1.03% 39.26x
Composition Percentage: The overlap percentage between the Assorted Topics (Family, Household Wellness, The Beach) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Family, Household Wellness, The Beach) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Family, Household Wellness, The Beach) audience is Low Carb Diets.

Content Affinity Composition Index
Low Carb Diets 6.89% 28.80x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.18% 26.90x
Cakes & Sweets 1.13% 26.36x
Vegans & Animal Welfare 0.65% 24.06x
Canada Consumer Product Cluster 3.24% 21.17x
Female Lifestyle Content Readers 3.45% 20.55x
Vegetarian Diet 11.47% 20.27x
Canada Shopping - General Commerce 0.18% 19.51x
Hair & Beauty 0.05% 18.24x
Coupons & Family 6.21% 17.66x
Composition Percentage: The overlap percentage between the Assorted Topics (Family, Household Wellness, The Beach) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Family, Household Wellness, The Beach) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Family, Household Wellness, The Beach) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female