Dstillery Audiences

ASSORTED TOPICS (GAMES, CALENDARS, JOURNALS, PILLOWS, FITNESS)

Audience Size: 166.4 Thousand Devices

Explore the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) Audience

Below you'll find more information about the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience, broken down in different categories based on their digital and physical behaviors. These are 166.4 thousand unique devices whose actions qualify for the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 39.00% 16.84x
Blender Shoppers 39.39% 15.86x
Big Box Shoppers 40.22% 15.79x
Bargain Shopping Researchers 35.16% 15.66x
Home Custom Bedroom Decorators 33.96% 15.51x
Home Coffee Makers 36.84% 15.49x
Custom Home Lighting Shoppers 33.95% 15.48x
Retired Assisted Living Shoppers 34.68% 15.29x
Apartment Furniture Shoppers 37.78% 15.18x
Tea Drinkers 32.25% 15.14x
Composition Percentage: The overlap percentage between the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience is REI.

Location Composition Index
REI 0.03% 3.02x
Lorna Jane 0.01% 2.92x
Intermix 0.01% 2.28x
Belk 0.02% 2.27x
Eddie Bauer 0.04% 2.24x
The North Face 0.03% 2.05x
J. Crew 0.05% 2.03x
Patagonia 0.01% 1.92x
American Eagle Outfitters 0.08% 1.92x
Buckle 0.06% 1.60x
Composition Percentage: The overlap percentage between the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience is ataglance.com.

Website Composition Index
ataglance.com 43.06% 467.21x
calendars.com 20.66% 201.94x
holmesproducts.com 6.58% 182.86x
pacificcoast.com 7.92% 178.77x
wildtangent.com 5.38% 58.62x
katespade.com 1.95% 58.15x
clarksusa.com 1.88% 51.91x
collectionsetc.com 2.51% 50.18x
bonton.com 1.89% 48.60x
swimoutlet.com 2.12% 43.77x
Composition Percentage: The overlap percentage between the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.97% 49.50x
Home Office Products 0.71% 40.58x
Shopping Catalogs 5.10% 39.62x
Holiday Gifts 1.55% 37.04x
As Seen On TV Products 0.14% 36.61x
Survival Guides 0.51% 30.76x
Discount Shopping 4.76% 30.16x
Concert Posters 0.87% 28.69x
Mail Order Food 2.81% 28.53x
Home Printing 0.68% 28.30x
Composition Percentage: The overlap percentage between the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female