Dstillery Audiences

ASSORTED TOPICS (GOSSIP, AUTO, VIRAL MEDIA)

Audience Size: 27 Million Devices

Explore the Assorted Topics (Gossip, Auto, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Gossip, Auto, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 27 million unique devices whose actions qualify for the Assorted Topics (Gossip, Auto, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Gossip, Auto, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Gossip, Auto, Viral Media) audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.03% 2.97x
Entertainment Industry Decision Makers 7.70% 2.88x
TV Advertising Professionals 7.42% 2.88x
Entertainment & Tabloid Magazine Readers 8.08% 2.88x
Liberal News Readers 7.33% 2.87x
Mens Fitness Publication Readers 7.42% 2.87x
Techies 7.70% 2.87x
Country Music Fans 8.53% 2.87x
Celebrity Gossip Fans 8.27% 2.87x
TV Junkies 7.60% 2.86x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Gossip, Auto, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Gossip, Auto, Viral Media) audience is Gap.

Location Composition Index
Gap 0.01% 1.20x
Dressbarn 0.01% 1.16x
Victoria's Secret 0.02% 1.12x
Express 0.01% 1.10x
Old Navy 0.02% 1.09x
Mens Wearhouse 0.01% 1.08x
Chicos 0.01% 1.07x
Journeys 0.01% 1.06x
Lane Bryant 0.01% 1.05x
Carhartt 0.16% 1.03x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Gossip, Auto, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Gossip, Auto, Viral Media) audience is androidpolice.com.

Website Composition Index
androidpolice.com 3.09% 5.18x
allhiphop.com 1.63% 5.16x
ampproject.org 8.26% 5.13x
alternativenation.net 4.20% 5.10x
thisisinsider.com 2.93% 5.07x
splinternews.com 2.68% 5.05x
tamaratattles.com 1.11% 5.05x
newser.com 7.39% 5.05x
travelpulse.com 1.20% 5.04x
newsarama.com 1.79% 5.04x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Gossip, Auto, Viral Media) audience is Australia & New Zealand Media.

Content Affinity Composition Index
Australia & New Zealand Media 0.85% 2.81x
Liberal Media 10.74% 2.76x
London Tourism & Events 0.03% 2.75x
Ireland Cluster 2.54% 2.73x
Video Content Sites 1.23% 2.73x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 9.78% 2.73x
Celebrity Gossip 0.27% 2.72x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.01% 2.72x
Assorted Topics (Power Trains, Drones, Web Design) 0.32% 2.71x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 2.71x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Gossip, Auto, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male