Dstillery Audiences

ASSORTED TOPICS (GOSSIP, AUTO, VIRAL MEDIA)

Audience Size: 31.4 Million Devices

Explore the Assorted Topics (Gossip, Auto, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Gossip, Auto, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 31.4 million unique devices whose actions qualify for the Assorted Topics (Gossip, Auto, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Gossip, Auto, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Gossip, Auto, Viral Media) audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 6.37% 3.45x
Entertainment Industry Decision Makers 6.55% 3.45x
Entertainment & Tabloid Magazine Readers 6.88% 3.45x
Liberal News Readers 6.39% 3.45x
Mens Fitness Publication Readers 6.39% 3.44x
Country Music Fans 7.57% 3.44x
Advertising Professionals 6.48% 3.44x
Celebrity Gossip Fans 6.99% 3.43x
Luxury Second Home Owners 6.25% 3.43x
Techies 7.40% 3.43x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Gossip, Auto, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Gossip, Auto, Viral Media) audience is White House Black Market.

Location Composition Index
White House Black Market 0.01% 1.13x
Chicos 0.01% 1.05x
Buckle 0.01% 1.04x
The Childrens Place 0.01% 1.02x
Mens Wearhouse 0.01% 1.02x
Carhartt 0.11% 0.99x
Victoria's Secret 0.01% 0.99x
Maurices 0.02% 0.97x
Old Navy 0.01% 0.94x
Journeys 0.01% 0.93x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Gossip, Auto, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Gossip, Auto, Viral Media) audience is ccn.com.

Website Composition Index
ccn.com 1.95% 6.02x
alternativenation.net 1.31% 5.87x
news.sky.com 7.46% 5.70x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Gossip, Auto, Viral Media) audience is Australia & New Zealand Media.

Content Affinity Composition Index
Australia & New Zealand Media 0.51% 3.31x
Liberal Media 7.59% 3.26x
Natural & Healthy Living Researchers 0.05% 3.22x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 6.31% 3.21x
Mysticism 0.02% 3.21x
Institutional Investing 0.02% 3.19x
Ireland Cluster 1.18% 3.19x
Environmental Conservation 0.01% 3.17x
Right Wing Blogs - Political Activism 0.01% 3.16x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.33% 3.15x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Gossip, Auto, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male