Dstillery Audiences

ASSORTED TOPICS (GOSSIP, AUTO, VIRAL MEDIA)

Audience Size: 25 Million Devices

Explore the Assorted Topics (Gossip, Auto, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Gossip, Auto, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 25 million unique devices whose actions qualify for the Assorted Topics (Gossip, Auto, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Gossip, Auto, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Gossip, Auto, Viral Media) audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 7.27% 4.26x
Entertainment Industry Decision Makers 7.62% 4.26x
Liberal News Readers 6.97% 4.25x
Entertainment & Tabloid Magazine Readers 8.09% 4.25x
Mens Fitness Publication Readers 7.05% 4.25x
Country Music Fans 8.40% 4.24x
Techies 7.84% 4.24x
Advertising Professionals 7.45% 4.23x
Financial News Readers 7.09% 4.23x
Celebrity Gossip Fans 8.19% 4.23x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Gossip, Auto, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Gossip, Auto, Viral Media) audience is Carhartt.

Location Composition Index
Carhartt 0.11% 1.03x
Old Navy 0.02% 1.00x
Maurices 0.02% 1.00x
Buckle 0.01% 0.99x
Mens Wearhouse 0.01% 0.99x
Journeys 0.02% 0.97x
Victoria's Secret 0.02% 0.97x
The Childrens Place 0.01% 0.93x
Express 0.01% 0.93x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Gossip, Auto, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Gossip, Auto, Viral Media) audience is androidpolice.com.

Website Composition Index
androidpolice.com 1.57% 7.12x
ampproject.org 4.02% 7.03x
newsarama.com 1.05% 7.00x
ccn.com 4.28% 7.00x
thisisinsider.com 1.12% 6.98x
geek.com 1.21% 6.91x
manrepeller.com 1.07% 6.90x
alternativenation.net 2.60% 6.83x
money.com 1.48% 6.78x
splinternews.com 1.53% 6.75x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Gossip, Auto, Viral Media) audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.02% 4.16x
Australia & New Zealand Media 0.66% 4.12x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.03% 4.06x
Liberal Media 9.09% 4.04x
Video Content Sites 0.74% 3.98x
Ireland Cluster 1.83% 3.97x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 7.91% 3.96x
Online Ticket Buyers 0.65% 3.94x
Celebrity Gossip 0.20% 3.92x
Assorted Topics (Power Trains, Drones, Web Design) 0.21% 3.92x
Composition Percentage: The overlap percentage between the Assorted Topics (Gossip, Auto, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Gossip, Auto, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Gossip, Auto, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male