Dstillery Audiences

ASSORTED TOPICS (HOROSCOPES, ONLINE ARCADE GAMES, QUIZZES)

Audience Size: 820.4 Thousand Devices

Explore the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) Audience

Below you'll find more information about the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience, broken down in different categories based on their digital and physical behaviors. These are 820.4 thousand unique devices whose actions qualify for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 53.01% 22.16x
Home Goods Supercenter Shoppers 53.01% 22.16x
Home Decor Shoppers 47.78% 18.67x
Home Buyers 40.55% 16.75x
Discount Big Box Shoppers 40.62% 16.73x
Hardware Shoppers 39.02% 16.49x
Department Store Shoppers 41.05% 16.27x
Apartment Furniture Shoppers 39.23% 15.77x
Generic Prescription Drug Shoppers 38.33% 15.62x
Budget Grocery Shoppers 36.11% 15.59x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.61x
H&M 0.06% 1.48x
The North Face 0.02% 1.39x
Belk 0.01% 1.37x
Tommy Bahama 0.02% 1.32x
Victoria's Secret 0.10% 1.30x
White House Black Market 0.05% 1.28x
American Eagle Outfitters 0.05% 1.28x
Uniqlo 0.01% 1.26x
Johnston and Murphy 0.06% 1.23x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is myway.com.

Website Composition Index
myway.com 3.91% 309.25x
pluto.tv 1.65% 257.95x
popularculturetalk.com 1.44% 232.41x
racingmasters.net 1.56% 229.76x
catsdogsandpets.com 1.56% 228.35x
sportsmarketing.tv 1.86% 226.52x
musivisa.com 1.79% 225.38x
mamasabe.net 1.87% 221.62x
draftseason.com 1.66% 220.51x
recipevip.com 1.88% 218.50x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.05% 21.80x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.13% 21.67x
Rural Living 0.12% 19.97x
Assorted Topics (Cooking, Games, Viral Media) 0.14% 19.62x
Discount Shopping 3.08% 19.53x
Assorted Topics (Safari, Health, Wellness, Sports) 0.26% 19.35x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.04% 18.84x
Shopping Catalogs 2.35% 18.29x
Home Decoration - Crafts & Kids 1.70% 16.41x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.21% 15.48x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female