Dstillery Audiences

ASSORTED TOPICS (HOROSCOPES, ONLINE ARCADE GAMES, QUIZZES)

Audience Size: 778.3 Thousand Devices

Explore the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) Audience

Below you'll find more information about the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience, broken down in different categories based on their digital and physical behaviors. These are 778.3 thousand unique devices whose actions qualify for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Home Goods Supercenter Shoppers.

Interest Composition Index
Home Goods Supercenter Shoppers 60.19% 17.14x
Home Rug Shoppers 60.17% 17.14x
Home Decor Shoppers 56.39% 15.53x
Hardware Shoppers 49.56% 14.66x
Discount Big Box Shoppers 49.04% 14.38x
Budget Grocery Shoppers 42.44% 14.37x
Online Home Decor Shoppers 45.93% 14.01x
Apartment Furniture Shoppers 47.23% 13.81x
Department Store Shoppers 46.90% 13.79x
Generic Prescription Drug Shoppers 48.84% 13.49x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Uniqlo.

Location Composition Index
Uniqlo 0.01% 1.46x
Madewell 0.02% 1.43x
American Apparel 0.02% 1.40x
Urban Outfitters 0.03% 1.30x
Banana Republic 0.06% 1.30x
Old Navy 0.06% 1.21x
White House Black Market 0.05% 1.20x
Gymboree 0.04% 1.19x
Mens Wearhouse 0.05% 1.17x
Hollister 0.03% 1.16x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is myway.com.

Website Composition Index
myway.com 2.78% 283.13x
sportsmarketing.tv 1.34% 189.83x
musivisa.com 1.33% 186.66x
draftseason.com 1.29% 185.75x
mamasabe.net 1.40% 185.18x
recipevip.com 1.43% 183.19x
gamehighlights.tv 1.33% 180.79x
filmon.com 1.35% 179.28x
lifestylerunner.com 1.10% 171.26x
roughlyexplained.com 1.60% 159.40x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Assorted Topics (Safari, Health, Wellness, Sports).

Content Affinity Composition Index
Assorted Topics (Safari, Health, Wellness, Sports) 0.19% 22.46x
Discount Shopping 2.46% 22.32x
Rural Living 0.11% 21.56x
Assorted Topics (Cooking, Games, Viral Media) 0.08% 21.47x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 19.14x
ISPs & Local Services 0.03% 19.11x
Shopping Catalogs 2.12% 18.22x
Low Budget Shoppers 1.50% 17.87x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.27% 17.32x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 2.05% 17.20x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female