Dstillery Audiences

ASSORTED TOPICS (HOROSCOPES, ONLINE ARCADE GAMES, QUIZZES)

Audience Size: 711.9 Thousand Devices

Explore the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) Audience

Below you'll find more information about the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience, broken down in different categories based on their digital and physical behaviors. These are 711.9 thousand unique devices whose actions qualify for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 37.03% 25.09x
Home Goods Supercenter Shoppers 37.05% 25.08x
Home Decor Shoppers 31.78% 19.24x
Department Store Shoppers 28.74% 18.34x
Discount Big Box Shoppers 27.95% 18.16x
Hardware Shoppers 26.31% 17.19x
Budget Grocery Shoppers 22.86% 17.15x
Online Home Decor Shoppers 26.49% 17.13x
TV Game Show Fans 25.75% 16.75x
Home Buyers 27.91% 16.61x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Belk.

Location Composition Index
Belk 0.01% 2.08x
Supreme 0.02% 1.70x
Ann Taylor 0.02% 1.54x
Johnston and Murphy 0.09% 1.52x
Coach 0.05% 1.50x
Brooks Brothers 0.03% 1.45x
Jos A. Bank Clothiers 0.31% 1.41x
Abercrombie & Fitch 0.02% 1.37x
J. Crew 0.03% 1.33x
Columbia 0.01% 1.32x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is myway.com.

Website Composition Index
myway.com 4.64% 402.89x
amazon.com 2.69% 323.54x
pluto.tv 3.40% 309.30x
popcornpreviews.com 2.39% 293.95x
popularculturetalk.com 2.72% 257.55x
truckgadets.com 1.81% 257.21x
counttravel.com 2.59% 256.91x
racingmasters.net 3.00% 251.89x
catsdogsandpets.com 3.00% 251.49x
sportsmarketing.tv 3.58% 250.96x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.18% 21.80x
Scuba Diving 0.39% 20.16x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.42% 17.90x
Assorted Topics (Cooking, Games, Viral Media) 0.21% 17.78x
Rural Living 0.15% 16.13x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 14.33x
ISPs & Local Services 0.07% 14.18x
Discount Shopping 4.17% 13.92x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.62% 13.43x
Promo Codes 7.55% 13.27x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female