Dstillery Audiences

ASSORTED TOPICS (HOROSCOPES, ONLINE ARCADE GAMES, QUIZZES)

Audience Size: 527.7 Thousand Devices

Explore the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) Audience

Below you'll find more information about the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience, broken down in different categories based on their digital and physical behaviors. These are 527.7 thousand unique devices whose actions qualify for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Hardware Shoppers.

Interest Composition Index
Hardware Shoppers 38.57% 36.31x
Home Goods Supercenter Shoppers 28.99% 28.79x
Men's Clothing Shoppers 31.18% 27.31x
Mailing & Shipping Shoppers 30.28% 24.80x
Online Home Decor Shoppers 18.49% 24.37x
Prepaid Smartphone Shoppers 32.17% 23.49x
Christmas Lights Shoppers 38.17% 22.93x
Aftermarket Accessories Shoppers 35.91% 21.45x
Flower Delivery Shoppers 26.21% 20.83x
Hematology Content Readers 19.68% 19.42x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Belk.

Location Composition Index
Belk 0.01% 1.99x
Maurices 0.04% 1.50x
Michael Kors 0.01% 1.36x
J. Crew 0.01% 1.31x
Talbots 0.01% 1.28x
American Eagle Outfitters 0.02% 1.16x
Carhartt 0.18% 1.12x
Victoria's Secret 0.02% 0.97x
Old Navy 0.02% 0.93x
Dressbarn 0.01% 0.88x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is travelfuntu.com.

Website Composition Index
travelfuntu.com 1.01% 76.48x
amazon.com 98.21% 64.84x
answers.yahoo.com 1.74% 54.00x
headcramp.com 1.15% 53.76x
travelocity.com 2.01% 53.73x
orbitz.com 1.21% 53.62x
hotels.com 3.81% 53.18x
bright-goals.com 1.00% 48.42x
pluto.tv 2.10% 48.19x
improb.com 1.18% 47.66x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience is Trucks.

Content Affinity Composition Index
Trucks 0.09% 28.96x
Auto Tires & Parts Repair Researchers 0.08% 24.66x
Mid-Atlantic Beaches 0.04% 23.43x
Furniture Shopping 0.18% 22.49x
Auto Body Upkeep & Repair Researchers 0.18% 22.11x
Muscle Cars 10.18% 19.56x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.04% 18.38x
Natural & Healthy Living Researchers 0.09% 18.19x
Shoes & Accessories 0.05% 16.19x
Gun Enthusiast - Rifles & Ammo 2.46% 15.93x
Composition Percentage: The overlap percentage between the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male