Dstillery Audiences

ASSORTED TOPICS (HUMOR, DIY CRAFTS, STAY-AT-HOME PARENTING)

Audience Size: 2.8 Million Devices

Explore the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) Audience

Below you'll find more information about the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 49.25% 25.81x
Home DIY Enthusiasts 45.47% 22.43x
Home and Garden TV Fans 39.79% 20.96x
Home Design Enthusiasts 37.04% 20.53x
Coupon Researchers 33.95% 18.63x
Misc-Deal Seekers or Coupon Shoppers 29.10% 17.16x
Recipe Researchers 31.79% 16.90x
Healthy Snacks Shoppers 31.64% 16.68x
Online Home Decor Shoppers 29.03% 16.46x
Apartment Furniture Shoppers 29.64% 16.20x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience is Express Outlets.

Location Composition Index
Express Outlets 0.00% 1.23x
Free People 0.02% 1.21x
Club Monaco 0.01% 1.19x
Chicos 0.05% 1.16x
Columbia 0.01% 1.15x
Kate Spade 0.02% 1.13x
Patagonia 0.02% 1.06x
Brooks Brothers 0.03% 1.06x
Jos A. Bank Clothiers 0.15% 1.05x
Intermix 0.01% 1.05x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience is littlehouseoffour.com.

Website Composition Index
littlehouseoffour.com 6.01% 110.91x
getmyhometogether.com 1.35% 110.27x
refreshrestyle.com 2.80% 109.70x
debbie-debbiedoos.com 3.13% 109.56x
domestically-speaking.com 3.56% 106.30x
diynhome.com 1.07% 106.09x
diyandmag.com 1.47% 105.82x
thriftydecorchick.com 5.09% 104.12x
honeybearlane.com 2.66% 104.06x
theboldabode.com 1.82% 103.34x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 8.70% 40.14x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.39% 36.59x
Scrapbooking & Home Art Projects 13.03% 35.47x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 24.71% 32.86x
Comedy Content 1.39% 32.49x
Home Decoration - Remodeling & Outdoors 41.12% 31.40x
Mommy Bloggers 12.26% 30.42x
Female Lifestyle Content Readers 8.36% 29.20x
Coupons & Family 13.89% 28.68x
Home Decoration Content Readers 40.95% 28.33x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female