Dstillery Audiences

ASSORTED TOPICS (HUMOR, GOSSIP, VIRAL MEDIA)

Audience Size: 4 Million Devices

Explore the Assorted Topics (Humor, Gossip, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Humor, Gossip, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Assorted Topics (Humor, Gossip, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Humor, Gossip, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Humor, Gossip, Viral Media) audience is Breast Cancer Fund Raisers.

Interest Composition Index
Breast Cancer Fund Raisers 17.57% 12.14x
Cat Lovers 17.20% 10.23x
Mature Parents 14.23% 9.73x
Home Design and Living Publication Readers 14.64% 9.72x
Gun Violence Researchers 13.96% 9.42x
Eco-Conscious Consumers 13.92% 9.35x
Young Boomers 14.54% 9.23x
Pet Lovers 15.66% 9.22x
LGBT Activists 14.65% 9.13x
Astronomy Enthusiasts 14.36% 8.91x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Humor, Gossip, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Humor, Gossip, Viral Media) audience is Belk.

Location Composition Index
Belk 0.01% 1.39x
Aeropostale 0.01% 1.05x
Buckle 0.13% 1.05x
Mens Wearhouse 0.43% 1.05x
REI 0.02% 1.00x
Dressbarn 0.03% 0.97x
Old Navy 0.05% 0.96x
Jos A. Bank Clothiers 0.24% 0.96x
Columbia 0.01% 0.96x
Lane Bryant 0.04% 0.94x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Humor, Gossip, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Humor, Gossip, Viral Media) audience is thebreastcancersite.com.

Website Composition Index
thebreastcancersite.com 1.32% 69.36x
bookbub.com 1.34% 45.71x
theveteranssite.com 1.90% 43.19x
empirenews.net 1.24% 40.59x
greatergood.com 39.24% 38.84x
thesouthernladycooks.com 5.81% 38.23x
inspiremore.com 2.06% 38.03x
sunnyskyz.com 9.34% 37.98x
theanimalrescuesite.com 5.39% 37.76x
godvine.com 1.62% 35.98x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Humor, Gossip, Viral Media) audience is Assorted Topics (Viral Media, Paid Traffic).

Content Affinity Composition Index
Assorted Topics (Viral Media, Paid Traffic) 0.10% 17.81x
Parenting Blogs 2.17% 15.68x
Natural & Healthy Living Researchers 1.25% 15.01x
Conscious Living 7.51% 14.65x
Assorted Topics (Conservative News, Politics, Viral Media) 14.01% 14.46x
Liberal Media - Political Activism 4.33% 13.52x
Assorted Topics (Freebies, Gardens, Jewelry) 15.72% 12.82x
Assorted Topics (Car News, Animals, Viral Media) 4.43% 12.78x
Right Wing Blogs - Political Activism 2.19% 12.61x
Military & Law Enforcement 4.04% 10.90x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Humor, Gossip, Viral Media) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female