Dstillery Audiences

ASSORTED TOPICS (HUMOR, GOSSIP, VIRAL MEDIA)

Audience Size: 1.2 Million Devices

Explore the Assorted Topics (Humor, Gossip, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Humor, Gossip, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Assorted Topics (Humor, Gossip, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Humor, Gossip, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Humor, Gossip, Viral Media) audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 62.16% 19.28x
Breast Cancer Fund Raisers 12.24% 17.27x
Earth Day Researchers 53.95% 16.69x
Country Home Decorators 6.86% 15.20x
Dog Lovers 18.60% 15.14x
Retired Government Employees 6.19% 13.75x
Entrepreneurs 32.49% 13.66x
Cat Lovers 31.25% 13.55x
Misc-Deal Seekers or Coupon Shoppers 10.19% 13.49x
Pet Owners 28.81% 12.73x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Humor, Gossip, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Humor, Gossip, Viral Media) audience is Chicos.

Location Composition Index
Chicos 0.01% 1.72x
Zumiez 0.02% 1.60x
Maurices 0.03% 1.43x
Urban Outfitters 0.01% 1.06x
Gymboree 0.01% 0.95x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Humor, Gossip, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Humor, Gossip, Viral Media) audience is skytales.org.

Website Composition Index
skytales.org 2.69% 60.82x
ninerecipes.com 1.12% 58.38x
greatergood.com 55.93% 54.03x
watchmecraft.com 2.39% 51.64x
moneysavingbasics.com 4.43% 50.94x
ilovemydogsomuch.com 2.76% 49.62x
kingdomstv.com 1.47% 48.98x
science-junkies.com 2.43% 47.39x
wonderfeed.com 1.42% 45.97x
fitwirr.com 1.91% 45.30x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Humor, Gossip, Viral Media) audience is Natural & Healthy Living Researchers.

Content Affinity Composition Index
Natural & Healthy Living Researchers 0.04% 33.00x
Parenting Blogs 1.44% 23.40x
Assorted Topics (Car News, Animals, Viral Media) 1.31% 22.95x
Conscious Living 1.69% 18.99x
Comedy Content 0.11% 18.12x
Assorted Topics (Freebies, Gardens, Jewelry) 1.03% 16.85x
Assorted Topics (Television, Origami, Men's Health) 0.33% 14.98x
Unique & Personalized Fashion 0.16% 13.66x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.08% 13.10x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 3.63% 12.53x
Composition Percentage: The overlap percentage between the Assorted Topics (Humor, Gossip, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Humor, Gossip, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Humor, Gossip, Viral Media) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female