Dstillery Audiences

ASSORTED TOPICS (KNIVES, LEATHER, CUSTOMIZED GIFTS, VICTORIAN CLOTHING)

Audience Size: 288.4 Thousand Devices

Explore the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) Audience

Below you'll find more information about the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience, broken down in different categories based on their digital and physical behaviors. These are 288.4 thousand unique devices whose actions qualify for the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience is Blades and Hunting Knife Shoppers.

Interest Composition Index
Blades and Hunting Knife Shoppers 89.01% 27.22x
Off the Grid Living Enthusiasts 66.27% 23.35x
Getting Off the Grid Travelers 70.19% 23.31x
Archery Enthusiasts 57.97% 20.96x
Gun Rights Advocates 69.09% 20.72x
Survivalist Enthusiasts 53.95% 18.80x
Hunters 57.19% 18.29x
Outdoors Enthusiasts 59.65% 17.86x
Power Tools Shoppers 51.70% 17.34x
Leather Goods Shoppers 51.10% 17.19x
Composition Percentage: The overlap percentage between the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience is REI.

Location Composition Index
REI 0.02% 1.71x
Forever 21 0.05% 1.53x
Talbots 0.04% 1.51x
Hugo Boss 0.03% 1.38x
Tommy Bahama 0.01% 1.31x
Carhartt 0.33% 1.31x
Zumiez 0.06% 1.21x
Mens Wearhouse 0.06% 1.21x
Johnston and Murphy 0.02% 1.20x
Journeys 0.08% 1.14x
Composition Percentage: The overlap percentage between the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience is bladehq.com.

Website Composition Index
bladehq.com 25.98% 582.50x
benchmade.com 14.15% 526.20x
kultofathena.com 9.84% 439.76x
coldsteel.com 19.67% 436.62x
sogknives.com 9.01% 396.49x
medievalcollectibles.com 8.02% 296.48x
crazycrow.com 8.23% 283.97x
fenix-store.com 8.26% 268.20x
olightstore.com 12.54% 266.91x
atlantacutlery.com 5.69% 249.32x
Composition Percentage: The overlap percentage between the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 1.63% 107.97x
Police Gear 24.09% 81.00x
Airsoft & Paintball Equipment 3.15% 72.06x
Bags & Luggage 6.93% 49.65x
Gun Enthusiast - Rifles & Ammo 40.14% 46.90x
Cigars 0.92% 43.17x
Construction Apparel 3.86% 40.20x
Men's Dress Shirt Shopping 2.00% 37.29x
Assorted Topics (Toys, T-Shirts, Volvos) 0.42% 36.99x
Watches Retail 6.45% 34.78x
Composition Percentage: The overlap percentage between the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male