Dstillery Audiences

ASSORTED TOPICS (LIFE HACKS, HOUSEKEEPING, HEALTH TIPS)

Audience Size: 468.5 Thousand Devices

Explore the Assorted Topics (Life Hacks, Housekeeping, Health Tips) Audience

Below you'll find more information about the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience, broken down in different categories based on their digital and physical behaviors. These are 468.5 thousand unique devices whose actions qualify for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Kitchen & Bathroom Remodelers.

Interest Composition Index
Kitchen & Bathroom Remodelers 51.58% 27.06x
Coupon Researchers 50.27% 25.78x
Shelf-Stable Food Content Readers 27.68% 25.20x
DIY Upcycle Home Project Planners 59.85% 24.62x
Misc-Deal Seekers or Coupon Shoppers 39.78% 23.55x
Home and Garden TV Fans 41.54% 23.10x
Pantry Recipes Researchers 26.08% 22.98x
Bargain Shopping Researchers 36.39% 21.57x
Involved Parents 46.43% 20.90x
Healthy Snacks Shoppers 44.14% 20.58x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Belk.

Location Composition Index
Belk 0.01% 1.98x
American Eagle Outfitters 0.03% 1.48x
Lane Bryant 0.03% 1.38x
Carhartt 0.27% 1.17x
Maurices 0.05% 1.17x
Talbots 0.01% 1.14x
Gap 0.02% 1.07x
Aeropostale 0.02% 1.00x
J. Crew 0.01% 1.00x
White House Black Market 0.02% 0.99x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is sunlitspaces.com.

Website Composition Index
sunlitspaces.com 4.56% 224.15x
acultivatednest.com 14.96% 189.87x
simplemadepretty.com 10.29% 183.59x
loulougirls.com 3.17% 175.92x
orgjunkie.com 2.84% 174.30x
lizoncall.com 2.43% 163.75x
scatteredsquirrel.com 2.06% 159.83x
ideastoknow.com 4.29% 159.09x
ishouldbemoppingthefloor.com 7.75% 158.63x
premeditatedleftovers.com 15.57% 154.13x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.52% 80.98x
Scrapbooking & Home Art Projects 11.71% 60.62x
Arts & Crafts 0.35% 50.09x
Survival Guides 0.47% 48.04x
DIY Decoration & Furniture 8.13% 46.47x
Mommy Bloggers 18.05% 43.19x
Female Lifestyle Content Readers 7.23% 41.73x
Comedy Content 1.10% 41.60x
Cakes & Sweets 1.76% 40.94x
Coupons & Family 13.86% 40.27x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female