Dstillery Audiences

ASSORTED TOPICS (LIFE HACKS, HOUSEKEEPING, HEALTH TIPS)

Audience Size: 252.8 Thousand Devices

Explore the Assorted Topics (Life Hacks, Housekeeping, Health Tips) Audience

Below you'll find more information about the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience, broken down in different categories based on their digital and physical behaviors. These are 252.8 thousand unique devices whose actions qualify for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Home and Garden TV Fans.

Interest Composition Index
Home and Garden TV Fans 24.96% 41.19x
DIY Upcycle Home Project Planners 59.59% 36.53x
Misc-Deal Seekers or Coupon Shoppers 43.53% 33.97x
Crafting Enthusiasts 61.33% 33.30x
Bargain Shopping Researchers 16.46% 33.05x
Seasonal Recipe Blog Readers 57.77% 32.65x
Seasonal Lifestyle Blog Readers 58.86% 31.53x
Shelf-Stable Food Content Readers 15.33% 30.41x
Home DIY Enthusiasts 22.13% 29.88x
Involved Parents 29.21% 28.80x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Chicos.

Location Composition Index
Chicos 0.02% 1.69x
Aeropostale 0.02% 1.54x
Gymboree 0.02% 1.41x
Dressbarn 0.01% 1.38x
Buckle 0.02% 1.36x
H&M 0.02% 1.36x
Zumiez 0.03% 1.35x
Maurices 0.04% 1.33x
Old Navy 0.02% 1.32x
Victoria's Secret 0.02% 1.32x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is acultivatednest.com.

Website Composition Index
acultivatednest.com 19.73% 264.08x
simplemadepretty.com 11.58% 262.42x
dreamalittlebigger.com 8.27% 221.52x
ishouldbemoppingthefloor.com 7.72% 214.09x
classyclutter.net 4.74% 211.01x
premeditatedleftovers.com 21.34% 208.39x
onecrazyhouse.com 28.18% 203.84x
deliciousanddiy.com 5.51% 201.20x
madeurban.com 7.27% 186.17x
leapoffaithcrafting.com 8.24% 180.37x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.79% 102.62x
Scrapbooking & Home Art Projects 13.03% 73.27x
Survival Guides 0.42% 73.09x
Cakes & Sweets 1.47% 71.10x
Comedy Content 0.80% 65.49x
Female Lifestyle Content Readers 5.65% 60.66x
DIY Decoration & Furniture 8.90% 57.66x
Sewing, Embroidery & Fabrics 10.55% 52.78x
Home Decoration Content Readers 42.61% 52.26x
Mommy Bloggers 20.97% 48.99x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female