Dstillery Audiences

ASSORTED TOPICS (LIFE HACKS, HOUSEKEEPING, HEALTH TIPS)

Audience Size: 1.2 Million Devices

Explore the Assorted Topics (Life Hacks, Housekeeping, Health Tips) Audience

Below you'll find more information about the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Animated GIF Searchers.

Interest Composition Index
Animated GIF Searchers 10.17% 43.21x
Coupon Researchers 51.36% 31.46x
DIY Upcycle Home Project Planners 55.71% 31.29x
Kitchen & Bathroom Remodelers 53.08% 30.34x
Misc-Deal Seekers or Coupon Shoppers 41.75% 28.63x
Healthy Snacks Shoppers 43.95% 26.95x
Home and Garden TV Fans 41.70% 26.77x
Recipe Researchers 42.23% 26.66x
Sustainable Lifestyle Enthusiasts 44.12% 26.62x
Survivalist Enthusiasts 38.73% 25.31x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Belk.

Location Composition Index
Belk 0.02% 2.00x
Buckle 0.18% 1.20x
Dressbarn 0.05% 1.15x
Zara 0.02% 1.14x
Mens Wearhouse 0.47% 1.12x
REI 0.01% 1.11x
Lane Bryant 0.04% 1.09x
Jos A. Bank Clothiers 0.27% 1.06x
The Childrens Place 0.08% 1.01x
Columbia 0.01% 1.00x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is getmyhometogether.com.

Website Composition Index
getmyhometogether.com 1.88% 199.18x
mylistoflists.com 6.45% 185.51x
sunlitspaces.com 4.00% 180.28x
diynhome.com 1.24% 178.43x
diyandcraftscorner.com 1.27% 172.67x
staynaturallyhealthy.com 2.39% 169.34x
mbasahm.com 1.61% 165.78x
diycraftsdecoration.com 1.18% 164.27x
simplemadepretty.com 6.32% 161.13x
diyandmag.com 1.80% 160.33x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.86% 67.15x
Comedy Content 2.62% 61.26x
Scrapbooking & Home Art Projects 18.95% 50.31x
Female Lifestyle Content Readers 16.80% 44.78x
Mommy Bloggers 19.53% 43.51x
Coupons & Family 23.04% 42.41x
DIY Decoration & Furniture 10.34% 42.01x
Decoration & Fabric 0.13% 41.98x
Teen Hair 13.99% 34.69x
Home Decoration - Remodeling & Outdoors 49.23% 33.88x
Composition Percentage: The overlap percentage between the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Life Hacks, Housekeeping, Health Tips) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female