Dstillery Audiences

ASSORTED TOPICS (NEWS, ENTERTAINMENT, VIRAL MEDIA)

Audience Size: 9.3 Million Devices

Explore the Assorted Topics (News, Entertainment, Viral Media) Audience

Below you'll find more information about the Assorted Topics (News, Entertainment, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 9.3 million unique devices whose actions qualify for the Assorted Topics (News, Entertainment, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (News, Entertainment, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (News, Entertainment, Viral Media) audience is Women’s Fashion Blogs Readers.

Interest Composition Index
Women’s Fashion Blogs Readers 14.40% 7.48x
Hair Care Shoppers 14.91% 7.46x
Women’s Lifestyle Blogs Researchers 13.41% 7.45x
TV Advertising Professionals 12.22% 7.40x
Entertainment Industry Decision Makers 12.24% 7.37x
Women's Fashion Magazine Readers 15.36% 7.35x
Cholesterol Researchers 12.05% 7.35x
Entertainment & Tabloid Magazine Readers 13.05% 7.35x
Women's Fitness Enthusiasts 14.66% 7.33x
Wedding Registrants 14.90% 7.32x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (News, Entertainment, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (News, Entertainment, Viral Media) audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.31x
Dressbarn 0.01% 1.24x
Buckle 0.01% 1.22x
Maurices 0.02% 1.22x
Old Navy 0.02% 1.22x
Victoria's Secret 0.02% 1.19x
The Childrens Place 0.01% 1.14x
Express 0.01% 1.12x
Mens Wearhouse 0.02% 1.09x
Carhartt 0.17% 1.09x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (News, Entertainment, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (News, Entertainment, Viral Media) audience is mjsbigblog.com.

Website Composition Index
mjsbigblog.com 1.81% 9.86x
cntraveller.com 1.06% 9.21x
hollywoodhiccups.com 1.15% 9.01x
gofugyourself.com 2.30% 8.46x
thisisinsider.com 5.45% 8.36x
vh1.com 3.35% 8.34x
daytimeconfidential.com 3.45% 8.30x
travelchannel.com 8.45% 8.29x
blastingnews.com 3.08% 8.24x
cmt.com 4.21% 8.18x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (News, Entertainment, Viral Media) audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.01% 7.39x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.05% 6.64x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.02% 6.63x
Local & Travel England - East Midlands 0.09% 6.23x
Ireland Cluster 3.83% 6.07x
Celebrity Gossip 0.42% 6.05x
Video Content Sites 2.05% 6.00x
Assorted Topics (Television, Origami, Men's Health) 0.59% 5.96x
Mysticism 0.13% 5.95x
Food Cluster 0.23% 5.92x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (News, Entertainment, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female