Dstillery Audiences

ASSORTED TOPICS (NEWS, ENTERTAINMENT, VIRAL MEDIA)

Audience Size: 11.9 Million Devices

Explore the Assorted Topics (News, Entertainment, Viral Media) Audience

Below you'll find more information about the Assorted Topics (News, Entertainment, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 11.9 million unique devices whose actions qualify for the Assorted Topics (News, Entertainment, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (News, Entertainment, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (News, Entertainment, Viral Media) audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 14.75% 8.69x
Women’s Fashion Blogs Readers 16.66% 8.66x
Women's Fashion Magazine Readers 15.36% 8.57x
TV Advertising Professionals 14.61% 8.56x
Women's Fitness Enthusiasts 14.13% 8.54x
Luxury Second Home Owners 13.98% 8.52x
Entertainment Industry Decision Makers 15.24% 8.51x
Entertainment & Tabloid Magazine Readers 16.15% 8.49x
Custom Home Lighting Shoppers 12.16% 8.47x
Home Custom Bedroom Decorators 12.16% 8.47x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (News, Entertainment, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (News, Entertainment, Viral Media) audience is Buckle.

Location Composition Index
Buckle 0.01% 1.07x
Carhartt 0.12% 1.06x
Old Navy 0.02% 1.03x
Maurices 0.02% 1.02x
Mens Wearhouse 0.01% 0.98x
Express 0.01% 0.94x
Journeys 0.02% 0.94x
Victoria's Secret 0.02% 0.91x
The Childrens Place 0.01% 0.75x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (News, Entertainment, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (News, Entertainment, Viral Media) audience is mjsbigblog.com.

Website Composition Index
mjsbigblog.com 2.92% 13.86x
manrepeller.com 2.07% 13.08x
daytimeconfidential.com 2.82% 13.02x
thisisinsider.com 2.16% 12.96x
metalheadzone.com 1.05% 12.57x
creativetimez.com 1.06% 12.28x
marthastewartweddings.com 1.56% 12.22x
blastingnews.com 2.13% 12.05x
trueactivist.com 1.87% 12.04x
topix.com 1.05% 12.03x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (News, Entertainment, Viral Media) audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.01% 8.44x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.02% 8.22x
Ireland Cluster 3.39% 7.37x
Mysticism 0.08% 7.27x
Celebrity Gossip 0.36% 7.26x
London Tourism & Events 0.03% 7.20x
Video Content Sites 1.31% 7.06x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.04% 7.03x
Local & Travel England - East Midlands 0.06% 6.99x
Fashion Cluster 3.82% 6.94x
Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (News, Entertainment, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female