ASSORTED TOPICS (NEWS, ENTERTAINMENT, VIRAL MEDIA)

Audience Size: 11.9 Million Devices

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Explore the Assorted Topics (News, Entertainment, Viral Media) Audience

Below you'll find more information about the Assorted Topics (News, Entertainment, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 11.9 million unique devices whose actions qualify for the Assorted Topics (News, Entertainment, Viral Media) audience.

INTERESTS

The Assorted Topics (News, Entertainment, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (News, Entertainment, Viral Media) audience is Women’s Lifestyle Blogs Researchers.

Interest	Composition	Index
Women’s Lifestyle Blogs Researchers	14.75%	8.69x
Women’s Fashion Blogs Readers	16.66%	8.66x
Women's Fashion Magazine Readers	15.36%	8.57x
TV Advertising Professionals	14.61%	8.56x
Women's Fitness Enthusiasts	14.13%	8.54x
Luxury Second Home Owners	13.98%	8.52x
Entertainment Industry Decision Makers	15.24%	8.51x
Entertainment & Tabloid Magazine Readers	16.15%	8.49x
Custom Home Lighting Shoppers	12.16%	8.47x
Home Custom Bedroom Decorators	12.16%	8.47x

Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Interest attribute.

Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.

APPAREL RETAILERS

The Assorted Topics (News, Entertainment, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (News, Entertainment, Viral Media) audience is Buckle.

Location	Composition	Index
Buckle	0.01%	1.07x
Carhartt	0.12%	1.06x
Old Navy	0.02%	1.03x
Maurices	0.02%	1.02x
Mens Wearhouse	0.01%	0.98x
Express	0.01%	0.94x
Journeys	0.02%	0.94x
Victoria's Secret	0.02%	0.91x
The Childrens Place	0.01%	0.75x

Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Location attribute.

Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.

WEBSITES

The Assorted Topics (News, Entertainment, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (News, Entertainment, Viral Media) audience is mjsbigblog.com.

Website	Composition	Index
mjsbigblog.com	2.92%	13.86x
manrepeller.com	2.07%	13.08x
daytimeconfidential.com	2.82%	13.02x
thisisinsider.com	2.16%	12.96x
metalheadzone.com	1.05%	12.57x
creativetimez.com	1.06%	12.28x
marthastewartweddings.com	1.56%	12.22x
blastingnews.com	2.13%	12.05x
trueactivist.com	1.87%	12.04x
topix.com	1.05%	12.03x

Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Web attribute.

Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (News, Entertainment, Viral Media) audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity	Composition	Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet)	0.01%	8.44x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations)	0.02%	8.22x
Ireland Cluster	3.39%	7.37x
Mysticism	0.08%	7.27x
Celebrity Gossip	0.36%	7.26x
London Tourism & Events	0.03%	7.20x
Video Content Sites	1.31%	7.06x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports)	0.04%	7.03x
Local & Travel England - East Midlands	0.06%	6.99x
Fashion Cluster	3.82%	6.94x

Composition Percentage: The overlap percentage between the Assorted Topics (News, Entertainment, Viral Media) audience and the Content Affinity attribute.

Index: A comparison of the Assorted Topics (News, Entertainment, Viral Media) audience to the internet population.

DEMOGRAPHICS

The Assorted Topics (News, Entertainment, Viral Media) audience resonates most for the following age bracket and gender.

Age

35-44

Gender

Female