Dstillery Audiences

ASSORTED TOPICS (PROMOTIONS, PRIZES, PHARMACEUTICALS, FEMININE HYGIENE, TRAVEL)

Audience Size: 80.4 Thousand Devices

Explore the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) Audience

Below you'll find more information about the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience, broken down in different categories based on their digital and physical behaviors. These are 80.4 thousand unique devices whose actions qualify for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is Tea Drinkers.

Interest Composition Index
Tea Drinkers 57.72% 27.09x
Misc-Deal Seekers or Coupon Shoppers 51.71% 21.30x
Coupon Researchers 51.65% 20.32x
Price Conscious Grocery Shoppers 50.63% 19.89x
Ice Cream Shoppers 47.86% 19.13x
Budget Grocery Shoppers 44.22% 19.09x
Bargain Shopping Researchers 41.47% 18.48x
Sale Seekers 41.58% 17.53x
Pain Medication Users 45.43% 17.52x
Sweepstakes Enthusiasts 48.53% 17.07x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is Free People.

Location Composition Index
Free People 0.05% 3.03x
Ralph Lauren 0.03% 2.99x
Eddie Bauer 0.05% 2.82x
Hollister 0.09% 2.49x
Charlotte Russe 0.05% 2.44x
Forever 21 0.09% 2.37x
Jos A. Bank Clothiers 0.08% 1.92x
J. Crew 0.05% 1.92x
LL Bean 0.01% 1.84x
Patagonia 0.01% 1.82x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is mysavings.com.

Website Composition Index
mysavings.com 22.70% 254.93x
gofobo.com 29.27% 204.84x
iontelevision.com 9.91% 155.48x
thereal.com 9.32% 112.25x
colgate.com 10.17% 109.81x
thebalanceeveryday.com 21.99% 80.76x
steamykitchen.com 14.29% 75.69x
clorox.com 5.28% 75.06x
greatamericancountry.com 5.90% 70.12x
couponmom.com 5.95% 69.53x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is Consumer Rewards.

Content Affinity Composition Index
Consumer Rewards 1.55% 107.00x
Food Cluster 13.95% 81.85x
Coupons 33.84% 29.17x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.42% 28.26x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 2.98% 27.12x
Low Budget Shoppers 2.07% 27.08x
Toys Shopping 6.11% 26.42x
Cosmetics Business 0.81% 25.78x
Dermatology 5.16% 25.67x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.35% 25.42x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female