Dstillery Audiences

ASSORTED TOPICS (PROMOTIONS, PRIZES, PHARMACEUTICALS, FEMININE HYGIENE, TRAVEL)

Audience Size: 85.1 Thousand Devices

Explore the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) Audience

Below you'll find more information about the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience, broken down in different categories based on their digital and physical behaviors. These are 85.1 thousand unique devices whose actions qualify for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is Tea Drinkers.

Interest Composition Index
Tea Drinkers 59.61% 24.49x
Work Hard, Play Hard Travelers 0.02% 23.72x
Misc-Deal Seekers or Coupon Shoppers 51.58% 20.82x
Coupon Researchers 51.19% 19.59x
Price Conscious Grocery Shoppers 50.97% 19.13x
Ice Cream Shoppers 47.25% 18.64x
Budget Grocery Shoppers 44.45% 18.61x
Bargain Shopping Researchers 41.67% 17.81x
Pain Medication Users 47.83% 17.13x
Sale Seekers 43.07% 16.59x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is Carhartt.

Location Composition Index
Carhartt 0.01% 3.09x
Express Outlets 0.02% 2.30x
Lorna Jane 0.01% 2.17x
Dressbarn 0.10% 2.14x
Everlane 0.01% 2.14x
Columbia 0.02% 1.81x
The North Face 0.03% 1.78x
LL Bean 0.01% 1.76x
Talbots 0.07% 1.72x
Charlotte Russe 0.08% 1.71x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is mysavings.com.

Website Composition Index
mysavings.com 20.26% 236.12x
gofobo.com 27.55% 206.19x
annies.com 10.52% 151.14x
suave.com 10.95% 146.70x
iontelevision.com 8.83% 124.71x
sweepstakesbible.com 6.61% 100.04x
thereal.com 6.71% 98.91x
colgate.com 11.00% 95.89x
solvemedia.com 7.54% 87.94x
thebalanceeveryday.com 20.86% 72.58x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience is Sports - Skiing, Snowboarding.

Content Affinity Composition Index
Sports - Skiing, Snowboarding 1.28% 371.89x
Survey Websites 0.83% 141.74x
Consumer Rewards 1.96% 86.02x
Food Cluster 15.76% 64.66x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.69% 33.15x
Coupons 35.49% 27.89x
Cosmetics Business 1.01% 27.15x
Low Budget Shoppers 2.45% 23.92x
Toys Shopping 6.88% 23.19x
Dermatology 6.49% 21.36x
Composition Percentage: The overlap percentage between the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female