Dstillery Audiences

ASSORTED TOPICS (PUZZLES, TRAVEL TIPS, TECH REVIEWS, COOKING)

Audience Size: 2.9 Million Devices

Explore the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) Audience

Below you'll find more information about the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Bargain Shopping Researchers.

Interest Composition Index
Bargain Shopping Researchers 33.33% 14.85x
Budget Grocery Shoppers 33.49% 14.46x
Home Custom Bedroom Decorators 30.99% 14.15x
Custom Home Lighting Shoppers 30.98% 14.13x
Generic Prescription Drug Shoppers 33.90% 13.81x
Online Health Researchers 29.65% 13.44x
Online Home Decor Shoppers 33.91% 13.33x
Home Rug Shoppers 31.71% 13.26x
Home Goods Supercenter Shoppers 31.71% 13.25x
Hardware Shoppers 31.32% 13.24x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 1.53x
Bonobos 0.02% 1.42x
Armani 0.02% 1.31x
Uniqlo 0.01% 1.30x
Chicos 0.05% 1.27x
Dressbarn 0.04% 1.26x
Lululemon 0.04% 1.26x
Zara 0.02% 1.25x
Banana Republic 0.07% 1.24x
Kate Spade 0.02% 1.18x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is americasspotlight.com.

Website Composition Index
americasspotlight.com 1.55% 44.61x
cbs.com 24.07% 44.19x
blair.com 18.54% 40.60x
collectionsetc.com 1.90% 38.12x
dish.com 2.24% 34.37x
usanetwork.com 6.69% 34.29x
weekly-ads.us 1.68% 34.09x
escapehere.com 7.02% 32.56x
quizzstar.com 1.88% 31.63x
bitlanders.com 1.29% 31.42x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Shopping Catalogs.

Content Affinity Composition Index
Shopping Catalogs 2.13% 16.53x
Consumer Rewards 0.22% 14.87x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.57% 14.52x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.15% 14.16x
Cars, Travel & Food 0.30% 13.67x
Consumer Packaged Goods 12.02% 13.67x
Mail Order Food 1.31% 13.34x
Home Decoration - Crafts & Kids 1.38% 13.30x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.70% 13.24x
Discount Shopping 1.99% 12.64x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female