Dstillery Audiences

ASSORTED TOPICS (PUZZLES, TRAVEL TIPS, TECH REVIEWS, COOKING)

Audience Size: 2.8 Million Devices

Explore the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) Audience

Below you'll find more information about the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is TV Game Show Fans.

Interest Composition Index
TV Game Show Fans 22.08% 15.96x
Home Rug Shoppers 24.59% 15.84x
Home Goods Supercenter Shoppers 24.60% 15.84x
Bargain Shopping Researchers 21.64% 15.72x
Online Health Researchers 22.95% 15.67x
Budget Grocery Shoppers 21.44% 15.59x
Home Custom Bedroom Decorators 21.80% 15.15x
Custom Home Lighting Shoppers 21.89% 15.09x
Cholesterol Researchers 21.77% 14.95x
Department Store Shoppers 21.52% 14.93x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Supreme.

Location Composition Index
Supreme 0.02% 1.95x
Everlane 0.01% 1.83x
Ralph Lauren 0.02% 1.41x
American Apparel 0.05% 1.30x
The North Face 0.03% 1.30x
Intermix 0.01% 1.28x
Bonobos 0.07% 1.24x
Kate Spade 0.04% 1.24x
Club Monaco 0.02% 1.23x
J. Crew 0.06% 1.22x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is usanetwork.com.

Website Composition Index
usanetwork.com 5.49% 54.67x
nbcnewyork.com 18.65% 40.95x
americasspotlight.com 2.22% 40.83x
blair.com 20.57% 40.54x
techforluddites.com 1.14% 39.53x
go90.com 1.13% 38.33x
cbs.com 35.35% 37.34x
collectionsetc.com 2.68% 31.22x
dish.com 1.85% 30.63x
discovery.com 2.39% 30.28x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Shopping Catalogs.

Content Affinity Composition Index
Shopping Catalogs 2.99% 14.29x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 2.23% 12.72x
Assorted Topics (Television, Origami, Men's Health) 0.15% 12.15x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.25% 12.06x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 4.15% 11.63x
Mail Order Food 1.87% 11.56x
Home Decoration - Crafts & Kids 1.68% 11.53x
Cars, Travel & Food 0.43% 11.43x
Consumer Rewards 0.30% 11.12x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.54% 11.08x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female