Dstillery Audiences

ASSORTED TOPICS (PUZZLES, TRAVEL TIPS, TECH REVIEWS, COOKING)

Audience Size: 2.7 Million Devices

Explore the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) Audience

Below you'll find more information about the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 24.23% 16.41x
Home Goods Supercenter Shoppers 24.23% 16.40x
Bargain Shopping Researchers 21.95% 16.36x
Budget Grocery Shoppers 21.54% 16.16x
Home Custom Bedroom Decorators 21.90% 15.96x
TV Game Show Fans 24.19% 15.74x
Cholesterol Researchers 21.86% 15.67x
Online Health Researchers 24.24% 15.58x
Custom Home Lighting Shoppers 22.76% 15.42x
TV Junkies 19.26% 15.27x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 1.83x
Kate Spade 0.02% 1.54x
Intermix 0.01% 1.54x
Armani 0.04% 1.48x
Ralph Lauren 0.01% 1.44x
Patagonia 0.02% 1.43x
Banana Republic 0.04% 1.35x
Supreme 0.02% 1.34x
LOFT 0.06% 1.34x
American Apparel 0.04% 1.32x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is usanetwork.com.

Website Composition Index
usanetwork.com 5.63% 65.14x
nbcnewyork.com 17.00% 51.30x
americasspotlight.com 2.49% 45.43x
techforluddites.com 1.18% 44.63x
blair.com 20.24% 43.96x
go90.com 1.28% 42.52x
cbs.com 40.29% 38.94x
discovery.com 1.00% 35.11x
dish.com 1.78% 33.81x
pillsbury.com 22.56% 32.74x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Shopping Catalogs.

Content Affinity Composition Index
Shopping Catalogs 3.28% 14.91x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 2.44% 13.63x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 1.03% 12.98x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 3.97% 12.23x
Cars, Travel & Food 0.47% 11.96x
Mail Order Food 2.03% 11.90x
Assorted Topics (Television, Origami, Men's Health) 0.15% 11.89x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.54% 11.75x
Home Decoration - Crafts & Kids 1.64% 11.72x
Assorted Topics (Car News, Animals, Viral Media) 3.77% 11.45x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female