ASSORTED TOPICS (PUZZLES, TRAVEL TIPS, TECH REVIEWS, COOKING)
Audience Size: 3.1 Million Devices
Explore the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) Audience
Below you'll find more information about the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience.
INTERESTS
The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Bargain Shopping Researchers.
| Interest | Composition | Index |
| Bargain Shopping Researchers | 33.85% | 13.76x |
| Budget Grocery Shoppers | 33.83% | 13.23x |
| Custom Home Lighting Shoppers | 31.73% | 12.68x |
| Home Custom Bedroom Decorators | 31.73% | 12.68x |
| Online Home Decor Shoppers | 33.20% | 12.34x |
| Home Remodelers | 30.15% | 12.24x |
| Home and Garden TV Fans | 30.20% | 12.21x |
| Misc-Deal Seekers or Coupon Shoppers | 31.74% | 12.18x |
| Gourmet Food & Wine Researchers | 29.82% | 12.11x |
| Home Design and Living Publication Readers | 28.80% | 12.10x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
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APPAREL RETAILERS
The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.02% | 1.28x |
| Club Monaco | 0.01% | 1.27x |
| REI | 0.01% | 1.19x |
| Ann Taylor | 0.02% | 1.18x |
| Talbots | 0.03% | 1.17x |
| Bonobos | 0.01% | 1.14x |
| Ralph Lauren | 0.01% | 1.09x |
| Carhartt | 0.29% | 1.07x |
| Armani | 0.02% | 1.07x |
| Kate Spade | 0.02% | 1.07x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
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WEBSITES
The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is cbs.com.
| Website | Composition | Index |
| cbs.com | 18.89% | 38.46x |
| americasspotlight.com | 1.17% | 37.07x |
| blair.com | 17.36% | 34.02x |
| collectionsetc.com | 1.51% | 32.26x |
| dish.com | 2.16% | 30.08x |
| weekly-ads.us | 1.34% | 28.66x |
| nbcnewyork.com | 15.54% | 27.73x |
| usanetwork.com | 6.74% | 27.27x |
| quizzstar.com | 1.45% | 27.05x |
| discovery.com | 8.08% | 25.66x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Shopping Catalogs.
| Content Affinity | Composition | Index |
| Shopping Catalogs | 1.86% | 14.81x |
| Consumer Rewards | 0.17% | 14.70x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.17% | 13.99x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 1.58% | 13.32x |
| Assorted Topics (Car News, Animals, Viral Media) | 3.00% | 13.15x |
| Consumer Packaged Goods | 11.42% | 12.97x |
| Cars, Travel & Food | 0.21% | 12.45x |
| Home Decoration - Crafts & Kids | 1.21% | 12.43x |
| Discount Shopping | 1.63% | 12.33x |
| ISPs & Local Services | 0.02% | 12.17x |
Composition Percentage:
The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
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DEMOGRAPHICS
The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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