Dstillery Audiences

ASSORTED TOPICS (PUZZLES, TRAVEL TIPS, TECH REVIEWS, COOKING)

Audience Size: 3.1 Million Devices

Explore the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) Audience

Below you'll find more information about the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Bargain Shopping Researchers.

Interest Composition Index
Bargain Shopping Researchers 31.39% 14.46x
Home Custom Bedroom Decorators 26.75% 13.68x
Custom Home Lighting Shoppers 26.75% 13.68x
Budget Grocery Shoppers 30.54% 13.51x
Online Home Decor Shoppers 28.80% 13.15x
Gourmet Food & Wine Researchers 29.55% 13.10x
Home and Garden TV Fans 28.95% 12.94x
Cholesterol Researchers 25.54% 12.93x
Home Remodelers 27.04% 12.89x
Home Design and Living Publication Readers 27.45% 12.85x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Maurices.

Location Composition Index
Maurices 0.02% 1.22x
Old Navy 0.01% 1.16x
Victoria's Secret 0.01% 1.16x
Carhartt 0.16% 1.11x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is manjulaskitchen.com.

Website Composition Index
manjulaskitchen.com 1.25% 44.83x
blair.com 10.26% 38.62x
cbs.com 10.49% 36.91x
dish.com 1.55% 34.83x
escapehere.com 8.04% 26.46x
usanetwork.com 8.04% 26.29x
meredith.com 4.57% 25.02x
discovery.com 11.07% 24.22x
fandango.com 32.60% 24.19x
ehow.com 48.23% 23.56x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.03% 15.48x
England Tourism 0.02% 14.84x
Home Decoration - Crafts & Kids 0.68% 14.79x
Food Cluster 0.86% 14.25x
Rural Living 0.03% 13.87x
Decoration & Fabric 0.01% 13.59x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.19% 13.43x
Discount Shopping 0.37% 13.39x
Shopping Catalogs 1.03% 13.27x
Holiday Gifts 0.27% 13.04x
Composition Percentage: The overlap percentage between the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female