Dstillery Audiences

ASSORTED TOPICS (RUBIK CUBE, GAWKER, VIRAL MEDIA)

Audience Size: 5 Million Devices

Explore the Assorted Topics (Rubik Cube, Gawker, Viral Media) Audience

Below you'll find more information about the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Rubik Cube, Gawker, Viral Media) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience is Techies.

Interest Composition Index
Techies 38.84% 15.67x
Entertainment Industry Decision Makers 35.46% 15.60x
Entertainment & Tabloid Magazine Readers 34.99% 14.78x
TV Advertising Professionals 35.86% 14.76x
Liberal News Readers 35.94% 14.52x
United Kingdom News Readers 35.05% 14.09x
Advertising Professionals 36.46% 13.86x
Mens Fitness Publication Readers 32.92% 13.68x
Readers of Japanese Content 32.84% 13.01x
Tech News Enthusiasts 34.26% 12.93x
Composition Percentage: The overlap percentage between the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Rubik Cube, Gawker, Viral Media) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience is American Apparel.

Location Composition Index
American Apparel 0.03% 1.55x
Urban Outfitters 0.05% 1.41x
Bonobos 0.01% 1.39x
REI 0.02% 1.33x
Club Monaco 0.01% 1.30x
Zara 0.03% 1.27x
Madewell 0.03% 1.25x
Hollister 0.06% 1.23x
Ralph Lauren 0.02% 1.23x
Free People 0.03% 1.22x
Composition Percentage: The overlap percentage between the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Rubik Cube, Gawker, Viral Media) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience is kinja.com.

Website Composition Index
kinja.com 1.25% 44.32x
jezebel.com 79.00% 29.82x
digg.com 20.05% 28.58x
slashdot.org 4.46% 27.60x
splinternews.com 23.19% 23.80x
theinventory.com 10.96% 23.18x
gaystarnews.com 1.45% 23.06x
dailygalaxy.com 2.19% 22.60x
filmwatch.com 1.04% 22.47x
gonintendo.com 1.19% 22.41x
Composition Percentage: The overlap percentage between the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience is Feminism.

Content Affinity Composition Index
Feminism 0.95% 16.04x
Australia & New Zealand Media 4.44% 13.29x
Liberal Media 28.96% 11.79x
Mysticism 0.21% 11.35x
London Tourism & Events 0.19% 10.88x
Travel, Food, Fashion & Fitness 2.03% 10.84x
Collectibles - Toys & Collectibles 14.30% 10.77x
Ireland Cluster 7.54% 10.69x
Local & Travel England - East Midlands 0.20% 10.52x
Asia Travel 11.62% 10.07x
Composition Percentage: The overlap percentage between the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Rubik Cube, Gawker, Viral Media) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Rubik Cube, Gawker, Viral Media) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male