Dstillery Audiences

ASSORTED TOPICS (SAFARI, HEALTH, WELLNESS, SPORTS)

Audience Size: 22.6 Thousand Devices

Explore the Assorted Topics (Safari, Health, Wellness, Sports) Audience

Below you'll find more information about the Assorted Topics (Safari, Health, Wellness, Sports) audience, broken down in different categories based on their digital and physical behaviors. These are 22.6 thousand unique devices whose actions qualify for the Assorted Topics (Safari, Health, Wellness, Sports) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Safari, Health, Wellness, Sports) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Safari, Health, Wellness, Sports) audience is Budget Mobile Phone Researchers.

Interest Composition Index
Budget Mobile Phone Researchers 34.24% 21.39x
Golf Course Researchers 3.67% 19.04x
Voice Over Internet Protocol (VoIP) Users 31.17% 17.73x
Restaurant Menu Researchers 31.04% 17.27x
Movie Ticket Buyers 28.20% 17.23x
Electronics Shoppers 30.83% 16.89x
Budget Grocery Shoppers 22.80% 16.57x
Casual Dining Restaurant Researchers 27.55% 16.45x
Nashville Activity Researchers 24.27% 16.44x
TV Game Show Fans 22.54% 16.29x
Composition Percentage: The overlap percentage between the Assorted Topics (Safari, Health, Wellness, Sports) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Safari, Health, Wellness, Sports) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Safari, Health, Wellness, Sports) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Safari, Health, Wellness, Sports) audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.04% 8.18x
Everlane 0.04% 6.12x
Joe's Jeans 0.03% 5.63x
Saint Laurent Paris 0.04% 5.20x
Express Outlets 0.04% 4.82x
Carhartt 0.04% 4.70x
Club Monaco 0.03% 4.52x
Intermix 0.04% 4.51x
Lorna Jane 0.03% 3.94x
Columbia 0.04% 3.42x
Composition Percentage: The overlap percentage between the Assorted Topics (Safari, Health, Wellness, Sports) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Safari, Health, Wellness, Sports) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Safari, Health, Wellness, Sports) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Safari, Health, Wellness, Sports) audience is cassiuslife.com.

Website Composition Index
cassiuslife.com 12.53% 52.48x
harborfreight.com 11.48% 49.28x
iflmylife.com 9.72% 44.31x
mykitchenescapades.com 9.83% 40.56x
opposingviews.com 8.25% 35.64x
hellobeautiful.com 16.25% 34.19x
enterprise.com 8.37% 34.08x
israelnationalnews.com 7.99% 33.70x
technobuffalo.com 8.64% 31.84x
providr.com 10.54% 30.82x
Composition Percentage: The overlap percentage between the Assorted Topics (Safari, Health, Wellness, Sports) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Safari, Health, Wellness, Sports) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Safari, Health, Wellness, Sports) audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 1.62% 606.45x
Barcode Site & App Users 4.46% 527.54x
Parenting & Nutrition 2.16% 522.16x
Local & Travel England - North Midlands 1.54% 469.80x
Watches & Jewelry 0.81% 443.54x
Assorted Topics (Insurance, Travel, Viral Media) 0.95% 429.21x
Decoration & Fabric 1.43% 371.41x
Custom T-Shirts 2.24% 267.55x
Assorted Topics (Cooking, Games, Viral Media) 2.07% 187.66x
Quinceanera Planning 0.85% 177.07x
Composition Percentage: The overlap percentage between the Assorted Topics (Safari, Health, Wellness, Sports) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Safari, Health, Wellness, Sports) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Safari, Health, Wellness, Sports) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male