Dstillery Audiences

ASSORTED TOPICS (THE OUTDOORS, SPORTS, FURNITURE, TRAVEL)

Audience Size: 794.6 Thousand Devices

Explore the Assorted Topics (The Outdoors, Sports, Furniture, Travel) Audience

Below you'll find more information about the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience, broken down in different categories based on their digital and physical behaviors. These are 794.6 thousand unique devices whose actions qualify for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is Rapid City Trip Planners.

Interest Composition Index
Rapid City Trip Planners 28.08% 17.91x
Oregon Ducks Fans 22.20% 16.15x
Montana and Idaho Trip Planners 26.00% 16.03x
Aspen Trip Planners 22.92% 15.25x
Arizona Wildcats Fans 19.85% 14.33x
Liberal News Readers 18.91% 13.53x
Country Music Fans 17.11% 13.22x
Ski House Second Home Owners 21.27% 13.17x
Financial Business Intelligence Researchers 18.75% 12.84x
Gonzaga Bulldogs Fans 19.35% 12.71x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.12% 3.45x
Zumiez 0.15% 2.65x
Eddie Bauer 0.05% 2.18x
Buckle 0.25% 1.73x
REI 0.02% 1.70x
Chicos 0.06% 1.26x
The North Face 0.02% 1.17x
Patagonia 0.01% 1.13x
Free People 0.02% 1.10x
Mens Wearhouse 0.42% 1.05x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Location attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is metrapark.com.

Website Composition Index
metrapark.com 3.14% 315.26x
kxlh.com 2.23% 287.05x
kfbb.com 2.16% 283.36x
kpax.com 8.59% 277.04x
billingsclinic.com 4.84% 260.23x
montana.edu 1.72% 245.01x
sidneyherald.com 3.12% 235.03x
ktvq.com 11.14% 231.14x
abcfoxmontana.com 20.23% 229.18x
destinationmissoula.org 2.80% 224.67x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Web attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 11.05% 23.39x
North Dakota Cluster 13.13% 20.60x
Colorado Cluster 11.21% 19.82x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.29% 19.31x
Alaska Cluster 4.52% 19.02x
South Dakota Cluster 8.00% 17.59x
Farming & Agriculture 3.20% 16.47x
National Parks 4.40% 16.00x
Local & Travel England - North Midlands 0.05% 14.47x
Environmental Conservation 0.08% 13.98x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female