Dstillery Audiences

ASSORTED TOPICS (THE OUTDOORS, SPORTS, FURNITURE, TRAVEL)

Audience Size: 809.1 Thousand Devices

Explore the Assorted Topics (The Outdoors, Sports, Furniture, Travel) Audience

Below you'll find more information about the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience, broken down in different categories based on their digital and physical behaviors. These are 809.1 thousand unique devices whose actions qualify for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is Rapid City Trip Planners.

Interest Composition Index
Rapid City Trip Planners 27.37% 15.52x
Montana and Idaho Trip Planners 29.86% 13.30x
Oregon Ducks Fans 24.17% 13.11x
Aspen Trip Planners 23.78% 12.86x
Liberal News Readers 16.78% 12.17x
Arizona Wildcats Fans 19.73% 12.01x
Ski House Second Home Owners 21.31% 11.76x
Country Music Fans 16.67% 11.62x
Social Liberals 17.21% 11.28x
Conservative News Readers 18.11% 11.21x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.11% 2.75x
Everlane 0.00% 1.66x
American Eagle Outfitters 0.06% 1.58x
Carhartt 0.17% 1.45x
Eddie Bauer 0.02% 1.42x
Gymboree 0.03% 1.20x
Columbia 0.01% 1.13x
Patagonia 0.02% 1.08x
The North Face 0.02% 1.00x
LL Bean 0.00% 0.98x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Location attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is metrapark.com.

Website Composition Index
metrapark.com 3.51% 385.24x
kxlh.com 3.16% 358.55x
kfbb.com 3.24% 354.42x
kpax.com 12.10% 342.40x
abcfoxmontana.com 15.29% 322.66x
billingsclinic.com 4.73% 322.60x
sidneyherald.com 2.56% 293.89x
montana.edu 2.04% 288.63x
nbcmontana.com 12.98% 287.26x
ktvq.com 15.26% 281.62x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Web attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 8.36% 23.27x
North Dakota Cluster 10.16% 20.42x
Colorado Cluster 9.34% 20.06x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.32% 19.62x
Alaska Cluster 3.81% 18.93x
National Parks 4.39% 18.56x
Local & Travel England - North Midlands 0.05% 17.69x
Farming & Agriculture 2.96% 17.51x
South Dakota Cluster 6.52% 17.29x
Assorted Topics (Viral Media, Paid Traffic) 5.29% 15.33x
Composition Percentage: The overlap percentage between the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (The Outdoors, Sports, Furniture, Travel) audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male