Dstillery Audiences

ASSORTED TOPICS (VACATION, TRAVEL, AUTOMOTIVE ENTERTAINMENT, DIET)

Audience Size: 39.8 Thousand Devices

Explore the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) Audience

Below you'll find more information about the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience, broken down in different categories based on their digital and physical behaviors. These are 39.8 thousand unique devices whose actions qualify for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 63.97% 27.62x
Ancestry Researchers 73.42% 25.72x
Retirees 61.23% 25.48x
Mortgage Researchers 65.87% 23.88x
Blender Shoppers 59.19% 23.83x
Automotive Racing Enthusiasts 57.21% 23.67x
Auto Insurance Shoppers 57.68% 23.58x
Pain Medication Users 60.94% 23.50x
Generic Prescription Drug Shoppers 56.68% 23.10x
Casual Dining Restaurant Researchers 57.62% 22.74x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.08% 3.38x
Lane Bryant 0.10% 3.33x
Talbots 0.05% 2.14x
Express Outlets 0.02% 1.81x
Charlotte Russe 0.03% 1.74x
The North Face 0.02% 1.62x
American Eagle Outfitters 0.05% 1.59x
Zara 0.02% 1.59x
The Childrens Place 0.08% 1.57x
Uniqlo 0.01% 1.50x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is iflmylife.com.

Website Composition Index
iflmylife.com 30.89% 231.21x
thebrofessional.net 32.01% 181.45x
tworeddots.com 19.12% 136.27x
stantondaily.com 24.47% 118.27x
maxworkouts.com 14.47% 111.36x
opposingviews.com 15.46% 106.51x
activly.com 12.50% 98.15x
thebuzztube.com 17.08% 96.08x
americanupbeat.com 34.25% 94.43x
americanow.com 14.22% 93.80x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 4.80% 218.04x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 3.99% 97.52x
Assorted Topics (Safari, Health, Wellness, Sports) 1.17% 86.44x
Discount Shopping 13.45% 85.23x
Right Wing Blogs - Political Activism 9.22% 84.07x
Home Improvement Contractor 3.47% 61.50x
Humor & Entertainment 4.57% 60.07x
Consumer Rewards 0.76% 52.25x
Celebrity Gossip 7.18% 47.00x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.65% 44.24x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female