Dstillery Audiences

ASSORTED TOPICS (VACATION, TRAVEL, AUTOMOTIVE ENTERTAINMENT, DIET)

Audience Size: 83.6 Thousand Devices

Explore the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) Audience

Below you'll find more information about the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience, broken down in different categories based on their digital and physical behaviors. These are 83.6 thousand unique devices whose actions qualify for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Ancestry Researchers.

Interest Composition Index
Ancestry Researchers 59.29% 39.21x
UFC and MMA Fans 47.72% 31.06x
Automotive Racing Enthusiasts 39.10% 30.35x
Mortgage Researchers 53.08% 29.99x
Voice Over Internet Protocol (VoIP) Users 49.78% 29.81x
Budget Grocery Shoppers 38.81% 29.09x
Retirees 41.51% 29.01x
Background Check Users 50.96% 28.27x
Godiva Chocolate Fans 50.16% 27.45x
Casual Dining Restaurant Researchers 39.41% 26.53x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Dressbarn.

Location Composition Index
Dressbarn 0.06% 2.38x
Lane Bryant 0.06% 1.90x
Johnston and Murphy 0.10% 1.77x
Banana Republic 0.04% 1.58x
Forever 21 0.05% 1.48x
Victoria's Secret 0.06% 1.46x
Chicos 0.04% 1.30x
Buckle 0.08% 1.21x
Hugo Boss 0.02% 1.19x
Mens Wearhouse 0.35% 1.12x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is sportsjamm.com.

Website Composition Index
sportsjamm.com 13.29% 172.34x
globalgrind.com 11.18% 170.97x
thepostgame.com 10.19% 157.91x
postpopular.com 12.25% 147.48x
dingit.tv 18.71% 135.62x
bitlanders.com 9.07% 131.19x
ancestry.com 14.78% 130.75x
iflmylife.com 29.15% 129.06x
bbb.org 15.38% 114.60x
poplyft.com 7.09% 114.01x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 4.24% 106.86x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 4.12% 67.93x
Humor & Entertainment 4.42% 44.47x
Discount Shopping 13.29% 44.40x
Right Wing Blogs - Political Activism 7.41% 42.51x
Toronto Tourism 1.30% 38.74x
Celebrity Gossip 6.58% 31.66x
Natural & Healthy Living Researchers 2.36% 29.90x
Home Improvement Contractor 3.15% 28.76x
Canadian Seniors Real Estate Research Cluster 2.33% 28.22x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female