Dstillery Audiences

ASSORTED TOPICS (VACATION, TRAVEL, AUTOMOTIVE ENTERTAINMENT, DIET)

Audience Size: 71.8 Thousand Devices

Explore the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) Audience

Below you'll find more information about the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience, broken down in different categories based on their digital and physical behaviors. These are 71.8 thousand unique devices whose actions qualify for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Ancestry Researchers.

Interest Composition Index
Ancestry Researchers 59.39% 37.87x
Automotive Racing Enthusiasts 42.37% 30.02x
UFC and MMA Fans 48.75% 29.74x
Budget Grocery Shoppers 40.86% 29.70x
Mortgage Researchers 54.82% 28.73x
Voice Over Internet Protocol (VoIP) Users 50.18% 28.54x
Retirees 41.44% 28.49x
Background Check Users 49.89% 26.89x
Godiva Chocolate Fans 50.05% 26.45x
Pain Medication Users 45.53% 26.23x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.01% 4.66x
Joe's Jeans 0.01% 3.60x
Levi Strauss 0.04% 2.67x
Patagonia 0.03% 2.55x
Saint Laurent Paris 0.01% 2.44x
Kate Spade 0.06% 2.38x
LL Bean 0.01% 2.30x
Express Outlets 0.01% 2.14x
Intermix 0.01% 2.05x
The Childrens Place 0.13% 1.88x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is sportsjamm.com.

Website Composition Index
sportsjamm.com 13.12% 174.88x
postpopular.com 12.24% 152.32x
dingit.tv 19.21% 146.55x
iflmylife.com 29.42% 134.86x
ancestry.com 14.50% 130.03x
bbb.org 15.32% 121.41x
odometer.com 17.54% 113.47x
viralthread.com 19.29% 100.54x
dailyforest.com 19.13% 100.21x
thefiscaltimes.com 9.80% 98.36x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.27% 147.96x
Assorted Topics (Cooking, Games, Viral Media) 1.61% 145.80x
ISPs & Local Services 0.59% 114.92x
Cars, Travel & Food 4.20% 111.54x
Assorted Topics (Insurance, Travel, Viral Media) 0.19% 85.99x
Assorted Topics (Safari, Health, Wellness, Sports) 1.02% 62.18x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 3.85% 61.28x
Parenting & Nutrition 0.20% 49.57x
Discount Shopping 13.73% 47.37x
Right Wing Blogs - Political Activism 7.64% 44.31x
Composition Percentage: The overlap percentage between the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female