Dstillery Audiences

ASSORTED TOPICS (VIRAL MEDIA, PAID TRAFFIC)

Audience Size: 1.8 Million Devices

Explore the Assorted Topics (Viral Media, Paid Traffic) Audience

Below you'll find more information about the Assorted Topics (Viral Media, Paid Traffic) audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Assorted Topics (Viral Media, Paid Traffic) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Viral Media, Paid Traffic) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Viral Media, Paid Traffic) audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 42.87% 22.34x
Liberal News Readers 38.23% 19.53x
Financial Business Intelligence Researchers 39.08% 19.07x
South Carolina Gamecocks Fans 39.05% 18.41x
Advertising Professionals 36.38% 17.97x
TV Advertising Professionals 34.07% 17.82x
Financial News Readers 35.06% 17.69x
Entertainment Industry Decision Makers 34.14% 17.32x
Cleveland Cavaliers Fans 34.70% 17.07x
Cholesterol Researchers 32.04% 16.91x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Viral Media, Paid Traffic) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Viral Media, Paid Traffic) audience is Chicos.

Location Composition Index
Chicos 0.01% 1.61x
LOFT 0.01% 1.52x
Old Navy 0.02% 1.25x
The Childrens Place 0.01% 1.07x
Carhartt 0.13% 0.97x
Victoria's Secret 0.01% 0.90x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Viral Media, Paid Traffic) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Viral Media, Paid Traffic) audience is punditarena.com.

Website Composition Index
punditarena.com 1.00% 52.11x
ocala.com 10.38% 51.67x
gainesville.com 12.34% 49.70x
gatorsports.com 1.36% 46.05x
ntknetwork.com 1.57% 43.88x
theadvertiser.com 15.75% 41.96x
talkandroid.com 2.42% 41.37x
vcstar.com 10.01% 41.35x
islandpacket.com 13.29% 39.65x
alligatorarmy.com 1.09% 39.60x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Viral Media, Paid Traffic) audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.15% 33.93x
Environmental Conservation 0.14% 27.81x
Local & Travel England - Northern England 0.33% 26.28x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.10% 25.25x
Cars, Travel & Food 0.08% 22.03x
England Tourism 0.03% 19.51x
South Carolina Travel 0.14% 18.72x
Australia & New Zealand Media 4.63% 16.75x
Central California Cluster 6.57% 16.55x
Texas University Athletics 11.70% 16.25x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Viral Media, Paid Traffic) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male