Dstillery Audiences

ASSORTED TOPICS (VIRAL MEDIA, PAID TRAFFIC)

Audience Size: 1.1 Million Devices

Explore the Assorted Topics (Viral Media, Paid Traffic) Audience

Below you'll find more information about the Assorted Topics (Viral Media, Paid Traffic) audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Assorted Topics (Viral Media, Paid Traffic) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Viral Media, Paid Traffic) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Viral Media, Paid Traffic) audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 29.83% 22.57x
Liberal News Readers 21.55% 20.09x
Financial Business Intelligence Researchers 22.57% 18.57x
Advertising Professionals 22.41% 18.21x
Cholesterol Researchers 13.01% 17.39x
Financial News Readers 18.19% 16.84x
TV Advertising Professionals 19.16% 16.59x
Drama Show Watchers 17.97% 15.30x
United Kingdom News Readers 23.85% 15.25x
Mens Fitness Publication Readers 15.61% 15.13x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Viral Media, Paid Traffic) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Viral Media, Paid Traffic) audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.48x
Talbots 0.01% 1.39x
Eddie Bauer 0.02% 1.35x
Michael Kors 0.01% 1.31x
LOFT 0.02% 1.29x
Mens Wearhouse 0.02% 1.07x
Buckle 0.02% 1.06x
Carhartt 0.17% 1.05x
Lane Bryant 0.01% 0.99x
Gymboree 0.02% 0.95x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Viral Media, Paid Traffic) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Viral Media, Paid Traffic) audience is washingtontimesreporter.com.

Website Composition Index
washingtontimesreporter.com 2.07% 68.70x
amtrib.com 1.50% 68.22x
srpressgazette.com 1.42% 67.94x
mortontimesnews.com 1.48% 67.53x
chillicothetimesbulletin.com 1.55% 67.06x
tricountytimes.com 1.29% 66.79x
waltonsun.com 1.96% 66.58x
reviewatlas.com 1.94% 64.51x
monroecopost.com 1.03% 64.42x
recordstar.com 2.05% 64.07x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Viral Media, Paid Traffic) audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 2.83% 49.10x
Environmental Conservation 0.05% 23.64x
Ohio Universities 4.19% 20.18x
Local & Travel England - North Midlands 0.13% 20.16x
Florida Naples News Cluster 8.77% 18.61x
New Hampshire News 7.56% 18.23x
New Jersey Travel Location Cluster 5.81% 17.32x
Northern California Cluster 10.84% 17.24x
South Carolina Travel 0.10% 17.07x
Local & Travel England - Northern England 0.23% 15.94x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Viral Media, Paid Traffic) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male