Dstillery Audiences

ASSORTED TOPICS (VIRAL MEDIA, PAID TRAFFIC)

Audience Size: 948.5 Thousand Devices

Explore the Assorted Topics (Viral Media, Paid Traffic) Audience

Below you'll find more information about the Assorted Topics (Viral Media, Paid Traffic) audience, broken down in different categories based on their digital and physical behaviors. These are 948.5 thousand unique devices whose actions qualify for the Assorted Topics (Viral Media, Paid Traffic) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Viral Media, Paid Traffic) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Viral Media, Paid Traffic) audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 38.29% 27.81x
Financial Business Intelligence Researchers 38.13% 26.10x
Liberal News Readers 35.22% 25.18x
South Carolina Gamecocks Fans 36.26% 23.89x
Financial News Readers 32.91% 22.54x
Entertainment Industry Decision Makers 27.92% 21.86x
TV Advertising Professionals 29.74% 21.73x
Readers of South Asian Content 29.85% 21.57x
Readers of Japanese Content 31.43% 21.42x
Social Liberals 30.87% 21.19x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Viral Media, Paid Traffic) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Viral Media, Paid Traffic) audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.54x
Columbia 0.02% 1.45x
Jos A. Bank Clothiers 0.41% 1.43x
Talbots 0.05% 1.39x
Ann Taylor 0.03% 1.36x
Belk 0.01% 1.35x
Johnston and Murphy 0.18% 1.34x
Club Monaco 0.02% 1.33x
Aeropostale 0.07% 1.29x
Hugo Boss 0.04% 1.29x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Viral Media, Paid Traffic) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Viral Media, Paid Traffic) audience is gainesville.com.

Website Composition Index
gainesville.com 12.06% 112.58x
ocala.com 9.32% 97.28x
news-journalonline.com 13.70% 85.94x
gatorsports.com 1.07% 79.06x
islandpacket.com 14.99% 70.42x
lowellsun.com 4.67% 68.18x
theadvertiser.com 12.86% 67.94x
gotceleb.com 1.71% 65.79x
hosted.ap.org 2.39% 65.37x
pilotonline.com 28.86% 63.44x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Viral Media, Paid Traffic) audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.16% 48.02x
Environmental Conservation 0.18% 33.40x
Local & Travel England - Northern England 0.28% 31.22x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.37% 24.59x
Middle East News 7.74% 20.25x
Cars, Travel & Food 0.73% 19.33x
Australia & New Zealand Media 6.92% 18.61x
Texas University Athletics 11.57% 17.74x
Public Policy Media 5.18% 17.04x
Ireland Cluster 7.86% 16.87x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Viral Media, Paid Traffic) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male