Dstillery Audiences

ASSORTED TOPICS (VIRAL MEDIA, PAID TRAFFIC)

Audience Size: 1.4 Million Devices

Explore the Assorted Topics (Viral Media, Paid Traffic) Audience

Below you'll find more information about the Assorted Topics (Viral Media, Paid Traffic) audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Assorted Topics (Viral Media, Paid Traffic) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Viral Media, Paid Traffic) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Viral Media, Paid Traffic) audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 34.57% 22.88x
Liberal News Readers 26.60% 19.56x
Financial Business Intelligence Researchers 27.24% 19.14x
South Carolina Gamecocks Fans 34.38% 18.79x
Cholesterol Researchers 19.25% 17.86x
Media Buying Professionals 25.30% 17.59x
Advertising Professionals 25.88% 17.48x
Financial News Readers 22.79% 17.42x
Lawyers 25.07% 16.35x
TV Advertising Professionals 22.25% 16.33x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Viral Media, Paid Traffic) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Viral Media, Paid Traffic) audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.40x
Talbots 0.01% 1.29x
J. Crew 0.01% 1.16x
Chicos 0.02% 1.11x
LOFT 0.02% 1.10x
Dressbarn 0.02% 1.03x
Forever 21 0.01% 0.97x
Journeys 0.03% 0.96x
Zumiez 0.02% 0.93x
Mens Wearhouse 0.03% 0.92x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Viral Media, Paid Traffic) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Viral Media, Paid Traffic) audience is ocala.com.

Website Composition Index
ocala.com 10.32% 62.51x
gainesville.com 15.39% 60.90x
vcstar.com 13.49% 59.26x
washingtontimesreporter.com 1.22% 55.27x
sleepyeyenews.com 1.02% 55.22x
news-journalonline.com 21.99% 55.12x
redwoodfallsgazette.com 1.75% 54.10x
eastpeoriatimescourier.com 1.27% 53.62x
blackmountainnews.com 1.60% 53.34x
reviewatlas.com 1.72% 52.64x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Viral Media, Paid Traffic) audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 2.53% 51.06x
Environmental Conservation 0.06% 26.20x
Local & Travel England - North Midlands 0.12% 23.23x
Local & Travel England - Northern England 0.30% 21.33x
Florida Naples News Cluster 10.26% 19.59x
South Carolina Travel 0.11% 19.18x
New Jersey Travel Location Cluster 6.17% 18.81x
Ohio Universities 4.18% 18.43x
Northern California Cluster 10.66% 17.48x
New Hampshire News 7.37% 16.99x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Viral Media, Paid Traffic) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male