Dstillery Audiences

ASSORTED TOPICS (VIRAL MEDIA, PAID TRAFFIC)

Audience Size: 1.4 Million Devices

Explore the Assorted Topics (Viral Media, Paid Traffic) Audience

Below you'll find more information about the Assorted Topics (Viral Media, Paid Traffic) audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Assorted Topics (Viral Media, Paid Traffic) audience.

Dstillery Crafted Audiences

INTERESTS

The Assorted Topics (Viral Media, Paid Traffic) audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Assorted Topics (Viral Media, Paid Traffic) audience is Tampa and St Petersburg Trip Planners.

Interest Composition Index
Tampa and St Petersburg Trip Planners 38.85% 22.13x
Liberal News Readers 33.99% 21.33x
Financial Business Intelligence Researchers 34.72% 20.26x
Cholesterol Researchers 27.84% 19.84x
Advertising Professionals 32.64% 19.78x
Financial News Readers 30.66% 19.08x
TV Advertising Professionals 28.94% 18.72x
Media Buying Professionals 32.32% 18.66x
South Carolina Gamecocks Fans 37.06% 18.25x
Entertainment Industry Decision Makers 28.54% 17.85x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Interest attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Assorted Topics (Viral Media, Paid Traffic) audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Assorted Topics (Viral Media, Paid Traffic) audience is Chicos.

Location Composition Index
Chicos 0.03% 1.26x
Mens Wearhouse 0.04% 1.24x
Forever 21 0.01% 1.20x
LOFT 0.02% 1.19x
Jos A. Bank Clothiers 0.02% 1.17x
Talbots 0.01% 1.08x
Buckle 0.02% 1.03x
White House Black Market 0.02% 0.94x
Journeys 0.03% 0.91x
Carhartt 0.20% 0.88x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Location attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Web Insights

WEBSITES

The Assorted Topics (Viral Media, Paid Traffic) audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Assorted Topics (Viral Media, Paid Traffic) audience is gainesville.com.

Website Composition Index
gainesville.com 10.31% 55.09x
ocala.com 7.63% 54.72x
vcstar.com 6.65% 52.95x
news-journalonline.com 19.70% 49.99x
islandpacket.com 16.54% 46.65x
theadvertiser.com 14.08% 45.85x
pilotonline.com 25.50% 40.94x
talkandroid.com 1.15% 39.76x
lowellsun.com 5.75% 39.63x
fredericknewspost.com 5.80% 39.48x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Web attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Assorted Topics (Viral Media, Paid Traffic) audience is Environmental Conservation.

Content Affinity Composition Index
Environmental Conservation 0.12% 31.15x
Local & Travel England - North Midlands 0.17% 30.57x
Local & Travel England - Northern England 0.38% 24.84x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.24% 24.67x
London Tourism & Events 0.03% 22.64x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.03% 20.67x
South Carolina Travel 0.13% 19.42x
Australia & New Zealand Media 2.72% 19.15x
Scotland Travel 0.08% 18.30x
Ireland Cluster 5.62% 17.75x
Composition Percentage: The overlap percentage between the Assorted Topics (Viral Media, Paid Traffic) audience and the Content Affinity attribute.
Index: A comparison of the Assorted Topics (Viral Media, Paid Traffic) audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Assorted Topics (Viral Media, Paid Traffic) audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male