Dstillery Audiences

AUCTIONS & REPOSSESSIONS

Audience Size: 197.5 Thousand Devices

Explore the Auctions & Repossessions Audience

Below you'll find more information about the Auctions & Repossessions audience, broken down in different categories based on their digital and physical behaviors. These are 197.5 thousand unique devices whose actions qualify for the Auctions & Repossessions audience.

Dstillery Crafted Audiences

INTERESTS

The Auctions & Repossessions audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Auctions & Repossessions audience is Tractor Shoppers.

Interest Composition Index
Tractor Shoppers 54.87% 25.37x
Truck Drivers 40.57% 20.51x
Foreman and Construction Managers 44.81% 20.41x
Commercial Truck Researchers 40.93% 18.92x
Xtreme Sports Fans 40.18% 18.83x
Truck Shoppers 40.42% 18.83x
Automotive Service Professionals 34.27% 17.57x
Quads and ATV Enthusiasts 39.54% 17.21x
Power Tools Shoppers 33.06% 17.12x
RV Shoppers 33.97% 16.60x
Composition Percentage: The overlap percentage between the Auctions & Repossessions audience and the Interest attribute.
Index: A comparison of the Auctions & Repossessions audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Auctions & Repossessions audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Auctions & Repossessions audience is Carhartt.

Location Composition Index
Carhartt 0.25% 1.52x
Gymboree 0.03% 1.17x
Victoria's Secret 0.07% 1.06x
The Childrens Place 0.04% 1.04x
Lululemon 0.04% 0.92x
Dressbarn 0.03% 0.90x
Old Navy 0.04% 0.88x
Talbots 0.04% 0.87x
LOFT 0.03% 0.80x
American Eagle Outfitters 0.04% 0.80x
Composition Percentage: The overlap percentage between the Auctions & Repossessions audience and the Location attribute.
Index: A comparison of the Auctions & Repossessions audience to the internet population.
Dstillery Web Insights

WEBSITES

The Auctions & Repossessions audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Auctions & Repossessions audience is govliquidation.com.

Website Composition Index
govliquidation.com 31.59% 798.84x
publicsurplus.com 22.58% 561.26x
go-dove.com 17.06% 507.90x
rbauction.com 30.82% 454.71x
govdeals.com 62.59% 383.95x
bidcaller.com 5.96% 223.01x
marketbook.ca 6.88% 198.25x
constructionequipmentguide.com 9.07% 160.61x
bid-on-equipment.com 4.12% 155.78x
rentalyard.com 5.36% 155.39x
Composition Percentage: The overlap percentage between the Auctions & Repossessions audience and the Web attribute.
Index: A comparison of the Auctions & Repossessions audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Auctions & Repossessions audience is Trucks.

Content Affinity Composition Index
Trucks 19.00% 51.80x
Machines & Industrial Supplies 12.69% 38.16x
Power Tools 14.85% 36.74x
Fire Fighting 2.49% 34.19x
Farming & Agriculture 5.88% 32.95x
Garden Power Equipment 28.13% 30.06x
Auto Body Upkeep & Repair Researchers 9.64% 27.44x
Home Improvement Contractor 4.49% 26.22x
Trucking 18.56% 25.00x
Amateur Radios 5.86% 20.33x
Composition Percentage: The overlap percentage between the Auctions & Repossessions audience and the Content Affinity attribute.
Index: A comparison of the Auctions & Repossessions audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Auctions & Repossessions audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male