Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 149.4 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 149.4 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 58.37% 33.57x
Executive and C-Suite 50.83% 33.37x
Eco-Conscious Consumers 53.90% 32.77x
Liberal News Readers 55.90% 32.43x
Readers of Japanese Content 59.44% 32.41x
Tech News Enthusiasts 57.97% 32.13x
United Kingdom News Readers 60.31% 31.91x
Financial Business Intelligence Researchers 54.90% 31.63x
Market Intelligence Researchers 59.97% 31.58x
Financial News Readers 52.17% 30.92x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 3.90x
LOFT 0.01% 3.83x
American Eagle Outfitters 0.01% 3.30x
Victoria's Secret 0.02% 3.08x
Buckle 0.01% 3.00x
Michael Kors 0.01% 1.97x
Journeys 0.01% 1.93x
Jos A. Bank Clothiers 0.01% 1.82x
Aeropostale 0.02% 1.70x
Old Navy 0.01% 1.48x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.

Website Composition Index
theconversation.com 23.04% 213.73x
eurekalert.org 5.52% 163.47x
amusingplanet.com 10.78% 160.23x
futurism.com 60.69% 155.46x
defensenews.com 5.56% 128.19x
sputniknews.com 5.45% 112.75x
japantoday.com 3.96% 111.95x
curiosmos.com 5.81% 110.85x
fee.org 3.55% 103.39x
arynews.tv 6.76% 101.41x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 10.02% 79.35x
Local & Travel England - Northern England 1.17% 65.75x
Assorted Topics (Power Trains, Drones, Web Design) 2.03% 59.55x
Robotics 0.38% 51.52x
Middle East News 12.19% 44.23x
Writing & Publishing 1.11% 35.65x
Ireland Cluster 14.14% 35.23x
Saskatchewan Media & Retail Cluster 0.40% 34.49x
Space & National Security 10.90% 33.79x
Central California Cluster 6.39% 33.59x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male