Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 403.9 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 403.9 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Readers of Japanese Content.

Interest Composition Index
Readers of Japanese Content 58.91% 28.90x
Nature and Outdoors Book Readers 55.32% 26.91x
Executive and C-Suite 48.86% 26.70x
United Kingdom News Readers 53.82% 26.00x
Liberal News Readers 50.78% 25.94x
Eco-Conscious Consumers 51.12% 25.86x
Advertising Professionals 52.21% 25.78x
Tech News Enthusiasts 53.21% 25.66x
Financial Business Intelligence Researchers 52.47% 25.61x
Social Liberals 52.64% 25.52x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Chicos.

Location Composition Index
Chicos 0.01% 2.12x
Old Navy 0.02% 1.56x
Carhartt 0.13% 1.19x
Victoria's Secret 0.01% 1.15x
Johnston and Murphy 0.02% 0.96x
Mens Wearhouse 0.01% 0.86x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is archaeology.org.

Website Composition Index
archaeology.org 15.14% 214.95x
amusingplanet.com 6.33% 160.61x
theconversation.com 5.36% 152.14x
news.nationalgeographic.com 28.26% 134.68x
dailygalaxy.com 9.74% 119.33x
spaceflightinsider.com 1.61% 116.73x
sci-news.com 10.65% 112.23x
thespacereview.com 1.93% 109.56x
quantamagazine.org 1.44% 105.20x
futurism.com 63.19% 88.16x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.28% 61.95x
Environmental Conservation 0.27% 53.93x
Local & Travel England - Northern England 0.49% 39.63x
Public Policy Media 10.21% 38.86x
Cuba & Mexico Media 1.39% 32.24x
Cars, Travel & Food 0.12% 31.83x
Middle East News 12.78% 31.78x
Feminism 1.70% 31.20x
Scotland Travel 0.34% 30.39x
Assorted Topics (Power Trains, Drones, Web Design) 3.25% 29.22x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male