Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 128.3 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 128.3 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Executive and C-Suite.

Interest Composition Index
Executive and C-Suite 53.41% 31.87x
Eco-Conscious Consumers 52.02% 30.06x
Financial Business Intelligence Researchers 56.57% 29.68x
Liberal News Readers 55.25% 29.38x
Tech News Enthusiasts 58.62% 29.37x
Readers of Japanese Content 59.21% 29.18x
Advertising Professionals 53.85% 28.49x
Financial News Readers 51.06% 27.82x
Market Intelligence Researchers 58.40% 27.76x
Boston Trip Planners 49.01% 27.53x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.05% 2.05x
Express 0.03% 1.79x
Chicos 0.03% 1.79x
Forever 21 0.01% 1.66x
American Eagle Outfitters 0.02% 1.45x
Hollister 0.01% 1.42x
White House Black Market 0.02% 1.41x
Talbots 0.01% 1.38x
J. Crew 0.01% 1.37x
Buckle 0.02% 1.24x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.

Website Composition Index
theconversation.com 30.26% 240.22x
amusingplanet.com 14.61% 181.98x
futurism.com 54.17% 147.82x
asiatimes.com 9.47% 115.99x
odditycentral.com 6.50% 108.80x
dailygalaxy.com 10.92% 97.26x
realclearscience.com 10.10% 89.67x
luxurycolumnist.com 3.58% 87.32x
heraldsun.com 4.87% 86.98x
thesouthafrican.com 3.91% 82.94x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 7.72% 77.59x
Local & Travel England - Northern England 0.80% 55.17x
Assorted Topics (Power Trains, Drones, Web Design) 1.35% 50.88x
Middle East News 8.91% 43.52x
Local & Travel England - East Midlands 0.33% 42.83x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 11.26% 38.36x
Space & National Security 11.91% 35.29x
Ireland Cluster 10.13% 34.06x
Video Content Sites 1.83% 31.90x
Central California Cluster 6.09% 30.30x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male