Explore the Australia & New Zealand Media Audience
Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 596.7 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.
INTERESTS
The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Australia & New Zealand Media audience is Nature and Outdoors Book Readers.
| Interest | Composition | Index |
| Nature and Outdoors Book Readers | 50.51% | 24.80x |
| Readers of Japanese Content | 48.42% | 24.39x |
| Readers of Russian Content | 43.71% | 21.84x |
| Liberal News Readers | 33.80% | 21.56x |
| Entertainment Industry Decision Makers | 36.26% | 21.38x |
| Techies | 35.24% | 20.78x |
| Social Liberals | 37.61% | 20.55x |
| Executive and C-Suite | 40.75% | 20.23x |
| Market Intelligence Researchers | 41.81% | 20.10x |
| Financial Business Intelligence Researchers | 36.69% | 20.00x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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APPAREL RETAILERS
The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.01% | 1.40x |
| Armani | 0.02% | 1.34x |
| American Apparel | 0.03% | 1.27x |
| Express | 0.03% | 1.23x |
| Hollister | 0.02% | 1.20x |
| Abercrombie & Fitch | 0.02% | 1.18x |
| Chicos | 0.05% | 1.12x |
| Coach | 0.06% | 1.11x |
| Brooks Brothers | 0.03% | 1.10x |
| REI | 0.02% | 1.05x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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WEBSITES
The Australia & New Zealand Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.
| Website | Composition | Index |
| theconversation.com | 19.39% | 341.73x |
| scienceaf.com | 7.19% | 300.88x |
| livingist.com | 3.07% | 223.73x |
| archaeology.org | 13.00% | 223.26x |
| futurism.com | 34.90% | 208.62x |
| universetoday.com | 2.78% | 184.51x |
| natureindex.com | 2.38% | 173.67x |
| amusingplanet.com | 5.04% | 152.75x |
| mysteryupdated.com | 2.12% | 143.88x |
| gqindia.com | 1.37% | 143.80x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Assorted Topics #11154 (Art, Photography, Fashion, Paranormal Activity).
| Content Affinity | Composition | Index |
| Assorted Topics #11154 (Art, Photography, Fashion, Paranormal Activity) | 8.82% | 45.95x |
| Cuba & Mexico Media | 3.69% | 34.65x |
| Feminism | 2.62% | 30.46x |
| Alt Religion | 3.51% | 30.25x |
| Asia Travel | 13.53% | 28.45x |
| Public Policy Media | 6.77% | 26.22x |
| Liberal Media | 43.81% | 25.49x |
| Liberal Media - Political Activism | 9.33% | 24.80x |
| Middle East News | 10.00% | 24.33x |
| Conservatives & Conspiracies | 10.50% | 22.81x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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DEMOGRAPHICS
The Australia & New Zealand Media audience resonates most for the following age and income brackets.
Age
45-54
Income
$75,000-$99,999
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