Explore the Australia & New Zealand Media Audience
Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 440.2 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.
INTERESTS
The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Australia & New Zealand Media audience is Readers of Japanese Content.
| Interest | Composition | Index |
| Readers of Japanese Content | 64.01% | 29.30x |
| Nature and Outdoors Book Readers | 60.67% | 28.02x |
| Executive and C-Suite | 53.98% | 26.89x |
| Financial Business Intelligence Researchers | 55.41% | 26.79x |
| Liberal News Readers | 54.40% | 26.75x |
| Social Liberals | 56.65% | 26.59x |
| Advertising Professionals | 56.50% | 26.48x |
| Eco-Conscious Consumers | 56.01% | 26.13x |
| United Kingdom News Readers | 57.51% | 26.03x |
| Market Intelligence Researchers | 55.99% | 25.95x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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APPAREL RETAILERS
The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 0.02% | 2.02x |
| Uniqlo | 0.01% | 1.75x |
| Coach | 0.03% | 1.66x |
| The North Face | 0.01% | 1.64x |
| REI | 0.01% | 1.57x |
| Talbots | 0.03% | 1.48x |
| Gymboree | 0.03% | 1.46x |
| White House Black Market | 0.04% | 1.45x |
| Journeys | 0.06% | 1.28x |
| Michael Kors | 0.03% | 1.27x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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WEBSITES
The Australia & New Zealand Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.
| Website | Composition | Index |
| theconversation.com | 5.18% | 265.13x |
| archaeology.org | 16.75% | 209.03x |
| amusingplanet.com | 6.85% | 157.48x |
| natureindex.com | 1.83% | 137.66x |
| news.nationalgeographic.com | 34.59% | 129.49x |
| spaceflightinsider.com | 1.82% | 119.31x |
| dailygalaxy.com | 10.68% | 118.25x |
| thyblackman.com | 1.48% | 109.82x |
| thespacereview.com | 2.06% | 109.32x |
| sci-news.com | 11.54% | 105.54x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Local & Travel England - North Midlands.
| Content Affinity | Composition | Index |
| Local & Travel England - North Midlands | 0.28% | 59.63x |
| Environmental Conservation | 0.31% | 55.96x |
| Public Policy Media | 11.01% | 40.42x |
| Local & Travel England - Northern England | 0.47% | 40.22x |
| Cuba & Mexico Media | 1.76% | 38.56x |
| England Tourism | 0.08% | 36.37x |
| Middle East News | 13.28% | 33.38x |
| Feminism | 1.85% | 30.89x |
| Scotland Travel | 0.38% | 30.35x |
| Cars, Travel & Food | 0.29% | 29.38x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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DEMOGRAPHICS
The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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