Explore the Australia & New Zealand Media Audience
Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 403.9 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.
INTERESTS
The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Australia & New Zealand Media audience is Readers of Japanese Content.
| Interest | Composition | Index |
| Readers of Japanese Content | 58.91% | 28.90x |
| Nature and Outdoors Book Readers | 55.32% | 26.91x |
| Executive and C-Suite | 48.86% | 26.70x |
| United Kingdom News Readers | 53.82% | 26.00x |
| Liberal News Readers | 50.78% | 25.94x |
| Eco-Conscious Consumers | 51.12% | 25.86x |
| Advertising Professionals | 52.21% | 25.78x |
| Tech News Enthusiasts | 53.21% | 25.66x |
| Financial Business Intelligence Researchers | 52.47% | 25.61x |
| Social Liberals | 52.64% | 25.52x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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APPAREL RETAILERS
The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.01% | 2.12x |
| Old Navy | 0.02% | 1.56x |
| Carhartt | 0.13% | 1.19x |
| Victoria's Secret | 0.01% | 1.15x |
| Johnston and Murphy | 0.02% | 0.96x |
| Mens Wearhouse | 0.01% | 0.86x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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WEBSITES
The Australia & New Zealand Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Australia & New Zealand Media audience is archaeology.org.
| Website | Composition | Index |
| archaeology.org | 15.14% | 214.95x |
| amusingplanet.com | 6.33% | 160.61x |
| theconversation.com | 5.36% | 152.14x |
| news.nationalgeographic.com | 28.26% | 134.68x |
| dailygalaxy.com | 9.74% | 119.33x |
| spaceflightinsider.com | 1.61% | 116.73x |
| sci-news.com | 10.65% | 112.23x |
| thespacereview.com | 1.93% | 109.56x |
| quantamagazine.org | 1.44% | 105.20x |
| futurism.com | 63.19% | 88.16x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Local & Travel England - North Midlands.
| Content Affinity | Composition | Index |
| Local & Travel England - North Midlands | 0.28% | 61.95x |
| Environmental Conservation | 0.27% | 53.93x |
| Local & Travel England - Northern England | 0.49% | 39.63x |
| Public Policy Media | 10.21% | 38.86x |
| Cuba & Mexico Media | 1.39% | 32.24x |
| Cars, Travel & Food | 0.12% | 31.83x |
| Middle East News | 12.78% | 31.78x |
| Feminism | 1.70% | 31.20x |
| Scotland Travel | 0.34% | 30.39x |
| Assorted Topics (Power Trains, Drones, Web Design) | 3.25% | 29.22x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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DEMOGRAPHICS
The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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