Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 99.5 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 99.5 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 28.29% 49.32x
Advertising Professionals 39.46% 44.46x
Financial Business Intelligence Researchers 36.21% 42.72x
Cholesterol Researchers 14.85% 41.11x
Liberal News Readers 42.15% 40.19x
Readers of South Asian Content 37.91% 39.20x
Mens Fitness Publication Readers 22.77% 38.21x
United Kingdom News Readers 45.54% 37.99x
Readers of Japanese Content 44.84% 37.15x
New Zealand Trip Planners 53.18% 36.31x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.05% 4.99x
Lululemon 0.03% 2.46x
LOFT 0.03% 2.44x
Journeys 0.05% 2.07x
Talbots 0.03% 2.02x
Michael Kors 0.02% 1.94x
Victoria's Secret 0.03% 1.92x
H&M 0.03% 1.86x
Kate Spade 0.01% 1.82x
Hollister 0.01% 1.60x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is cityam.com.

Website Composition Index
cityam.com 13.59% 179.16x
fitwirr.com 11.00% 163.88x
thedebrief.org 7.74% 125.62x
realclearscience.com 7.35% 110.62x
rappler.com 8.95% 101.41x
futurism.com 76.63% 98.30x
themoscowtimes.com 10.52% 94.26x
bigthink.com 22.00% 91.41x
theamericanconservative.com 11.20% 81.31x
thephoblographer.com 7.92% 80.55x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 3.83% 64.83x
Assorted Topics (Television, Origami, Men's Health) 1.83% 55.88x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 15.48% 43.37x
Asia Travel 25.90% 42.99x
Local & Travel England - Northern England 0.63% 40.91x
Space & National Security 12.09% 38.11x
Middle East News 6.62% 35.95x
Photography 15.45% 34.96x
Conservatives & Conspiracies 4.08% 30.28x
Israel News 43.33% 29.06x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male