Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 58.7 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 58.7 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 34.56% 39.77x
Liberal News Readers 39.68% 38.03x
Executive and C-Suite 36.64% 37.44x
Advertising Professionals 42.88% 36.49x
Financial Business Intelligence Researchers 42.56% 36.07x
Financial News Readers 35.20% 35.11x
Readers of Japanese Content 48.64% 32.82x
Boston Trip Planners 31.84% 32.37x
Readers of South Asian Content 42.24% 32.01x
United Kingdom News Readers 48.32% 31.43x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.05% 4.72x
Jos A. Bank Clothiers 0.03% 3.93x
Chicos 0.03% 2.49x
White House Black Market 0.03% 2.37x
Coach 0.01% 1.99x
Hollister 0.02% 1.97x
Talbots 0.01% 1.97x
J. Crew 0.02% 1.90x
Forever 21 0.02% 1.89x
Kate Spade 0.01% 1.82x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is futurism.com.

Website Composition Index
futurism.com 59.85% 103.09x
fitwirr.com 7.46% 93.31x
cityam.com 12.02% 89.56x
realclearscience.com 7.55% 86.71x
bigthink.com 17.23% 70.39x
mcclatchydc.com 5.56% 62.61x
straitstimes.com 13.64% 59.92x
euronews.com 13.72% 59.21x
themoscowtimes.com 11.37% 58.63x
spectator.org 8.16% 58.32x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 5.22% 67.89x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 11.05% 40.26x
Assorted Topics (Television, Origami, Men's Health) 1.65% 38.71x
Feminism 0.59% 37.72x
Space & National Security 13.29% 37.44x
Middle East News 8.13% 37.23x
Asia Travel 29.80% 35.53x
Conservatives & Conspiracies 6.10% 34.06x
Video Content Sites 0.91% 31.29x
Ireland Cluster 3.86% 27.26x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male