Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 205 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 205 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Advertising Professionals.

Interest Composition Index
Advertising Professionals 53.95% 29.80x
Executive and C-Suite 48.93% 29.70x
Liberal News Readers 54.15% 28.72x
Eco-Conscious Consumers 52.81% 28.57x
United Kingdom News Readers 57.76% 28.25x
Financial Business Intelligence Researchers 53.35% 27.85x
Tech News Enthusiasts 56.29% 27.72x
Readers of Japanese Content 55.76% 27.69x
Financial News Readers 48.39% 26.76x
Market Intelligence Researchers 56.63% 26.67x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 3.30x
Dressbarn 0.02% 2.06x
J. Crew 0.01% 1.92x
Express 0.02% 1.59x
Gymboree 0.01% 1.36x
Gap 0.01% 1.31x
Journeys 0.02% 1.07x
White House Black Market 0.01% 1.06x
Johnston and Murphy 0.02% 0.96x
Mens Wearhouse 0.01% 0.84x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.

Website Composition Index
theconversation.com 27.35% 187.11x
amusingplanet.com 14.34% 139.80x
futurism.com 57.50% 128.11x
curiosmos.com 4.38% 108.80x
nationalmemo.com 5.56% 107.26x
arynews.tv 5.94% 105.08x
sputniknews.com 3.46% 101.83x
asiatimes.com 11.91% 94.10x
realclearscience.com 11.17% 90.58x
geek.com 6.21% 89.55x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 8.61% 71.21x
Local & Travel England - Northern England 0.96% 55.39x
Assorted Topics (Power Trains, Drones, Web Design) 1.42% 52.26x
Middle East News 10.58% 39.94x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 12.14% 35.53x
Ireland Cluster 12.42% 33.86x
Space & National Security 12.04% 32.66x
Saskatchewan Media & Retail Cluster 0.30% 32.23x
Cuba & Mexico Media 0.29% 31.74x
International Development & Health 0.22% 31.53x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male