Explore the Australia & New Zealand Media Audience
Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 533 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.
INTERESTS
The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Australia & New Zealand Media audience is Readers of Japanese Content.
| Interest | Composition | Index |
| Readers of Japanese Content | 52.77% | 26.90x |
| Nature and Outdoors Book Readers | 56.28% | 26.75x |
| Liberal News Readers | 37.29% | 24.57x |
| Readers of Russian Content | 47.59% | 23.74x |
| Social Liberals | 42.35% | 23.37x |
| Entertainment Industry Decision Makers | 39.68% | 22.82x |
| Techies | 39.73% | 22.42x |
| Tech News Enthusiasts | 40.48% | 22.12x |
| Eco-Conscious Consumers | 40.81% | 21.94x |
| Executive and C-Suite | 44.70% | 21.92x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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APPAREL RETAILERS
The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.01% | 2.29x |
| Calvin Klein | 0.02% | 2.23x |
| Intermix | 0.01% | 1.83x |
| Levi Strauss | 0.02% | 1.58x |
| The North Face | 0.03% | 1.56x |
| Patagonia | 0.01% | 1.55x |
| Abercrombie & Fitch | 0.05% | 1.45x |
| Saint Laurent Paris | 0.01% | 1.44x |
| Banana Republic | 0.05% | 1.33x |
| REI | 0.02% | 1.32x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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WEBSITES
The Australia & New Zealand Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.
| Website | Composition | Index |
| theconversation.com | 16.60% | 392.83x |
| scienceaf.com | 6.26% | 346.59x |
| livingist.com | 2.81% | 269.66x |
| archaeology.org | 14.53% | 232.50x |
| universetoday.com | 2.38% | 214.73x |
| futurism.com | 36.65% | 200.35x |
| natureindex.com | 2.34% | 193.48x |
| mysteryupdated.com | 1.95% | 186.06x |
| amusingplanet.com | 5.42% | 172.77x |
| stridenation.com | 3.59% | 141.37x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Environmental Conservation.
| Content Affinity | Composition | Index |
| Environmental Conservation | 0.21% | 49.02x |
| Assorted Topics #11154 (Art, Photography, Fashion, Paranormal Activity) | 10.19% | 45.10x |
| Cuba & Mexico Media | 3.39% | 39.58x |
| Alt Religion | 3.59% | 36.74x |
| Feminism | 2.68% | 33.40x |
| Local & Travel England - Northern England | 0.21% | 32.29x |
| Asia Travel | 14.87% | 31.86x |
| Public Policy Media | 6.99% | 31.39x |
| Middle East News | 10.22% | 29.54x |
| Liberal Media | 45.02% | 27.44x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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DEMOGRAPHICS
The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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