Explore the Australia & New Zealand Media Audience
Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 99.5 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.
INTERESTS
The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Australia & New Zealand Media audience is Eco-Conscious Consumers.
| Interest | Composition | Index |
| Eco-Conscious Consumers | 28.29% | 49.32x |
| Advertising Professionals | 39.46% | 44.46x |
| Financial Business Intelligence Researchers | 36.21% | 42.72x |
| Cholesterol Researchers | 14.85% | 41.11x |
| Liberal News Readers | 42.15% | 40.19x |
| Readers of South Asian Content | 37.91% | 39.20x |
| Mens Fitness Publication Readers | 22.77% | 38.21x |
| United Kingdom News Readers | 45.54% | 37.99x |
| Readers of Japanese Content | 44.84% | 37.15x |
| New Zealand Trip Planners | 53.18% | 36.31x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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APPAREL RETAILERS
The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 0.05% | 4.99x |
| Lululemon | 0.03% | 2.46x |
| LOFT | 0.03% | 2.44x |
| Journeys | 0.05% | 2.07x |
| Talbots | 0.03% | 2.02x |
| Michael Kors | 0.02% | 1.94x |
| Victoria's Secret | 0.03% | 1.92x |
| H&M | 0.03% | 1.86x |
| Kate Spade | 0.01% | 1.82x |
| Hollister | 0.01% | 1.60x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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WEBSITES
The Australia & New Zealand Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Australia & New Zealand Media audience is cityam.com.
| Website | Composition | Index |
| cityam.com | 13.59% | 179.16x |
| fitwirr.com | 11.00% | 163.88x |
| thedebrief.org | 7.74% | 125.62x |
| realclearscience.com | 7.35% | 110.62x |
| rappler.com | 8.95% | 101.41x |
| futurism.com | 76.63% | 98.30x |
| themoscowtimes.com | 10.52% | 94.26x |
| bigthink.com | 22.00% | 91.41x |
| theamericanconservative.com | 11.20% | 81.31x |
| thephoblographer.com | 7.92% | 80.55x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.
| Content Affinity | Composition | Index |
| Public Policy Media | 3.83% | 64.83x |
| Assorted Topics (Television, Origami, Men's Health) | 1.83% | 55.88x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 15.48% | 43.37x |
| Asia Travel | 25.90% | 42.99x |
| Local & Travel England - Northern England | 0.63% | 40.91x |
| Space & National Security | 12.09% | 38.11x |
| Middle East News | 6.62% | 35.95x |
| Photography | 15.45% | 34.96x |
| Conservatives & Conspiracies | 4.08% | 30.28x |
| Israel News | 43.33% | 29.06x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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DEMOGRAPHICS
The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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