Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 140.4 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 140.4 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Tech News Enthusiasts.

Interest Composition Index
Tech News Enthusiasts 60.88% 34.33x
Readers of Japanese Content 64.53% 34.32x
Executive and C-Suite 56.30% 34.25x
Financial Business Intelligence Researchers 57.68% 33.84x
Liberal News Readers 55.14% 33.64x
Advertising Professionals 58.95% 33.47x
Eco-Conscious Consumers 54.48% 33.38x
United Kingdom News Readers 62.60% 32.77x
Techies 59.39% 32.08x
Market Intelligence Researchers 59.89% 31.80x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Talbots.

Location Composition Index
Talbots 0.02% 3.23x
Zumiez 0.03% 3.22x
Forever 21 0.01% 2.33x
Michael Kors 0.01% 1.97x
Jos A. Bank Clothiers 0.01% 1.82x
White House Black Market 0.02% 1.74x
Aeropostale 0.02% 1.70x
Buckle 0.02% 1.54x
Express 0.02% 1.49x
Maurices 0.02% 1.49x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.

Website Composition Index
theconversation.com 20.23% 182.10x
amusingplanet.com 9.58% 177.42x
futurism.com 62.90% 162.89x
eurekalert.org 8.18% 149.53x
defensenews.com 7.16% 112.93x
psypost.org 4.29% 106.58x
nationalmemo.com 4.60% 103.31x
sputniknews.com 7.04% 101.75x
japantoday.com 5.21% 101.60x
curiosmos.com 6.49% 99.52x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 10.54% 73.07x
Local & Travel England - Northern England 0.88% 58.78x
Assorted Topics (Power Trains, Drones, Web Design) 3.05% 56.99x
Middle East News 13.06% 44.32x
Nature & Wildlife 3.46% 44.21x
Robotics 0.48% 40.48x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 12.92% 39.60x
Clean Energy 1.02% 39.44x
Feminism 1.44% 39.02x
Ireland Cluster 16.50% 35.85x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male