Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 89.4 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 89.4 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is United Kingdom News Readers.

Interest Composition Index
United Kingdom News Readers 41.68% 51.56x
Advertising Professionals 46.38% 40.75x
Retired Government Employees 17.27% 40.28x
COVID Vaccine Researchers 33.09% 38.02x
Nature and Outdoors Book Readers 26.40% 37.30x
Mens Fitness Publication Readers 28.57% 37.26x
TV Advertising Professionals 30.74% 31.71x
Techies 39.24% 30.52x
Astronomy Enthusiasts 42.59% 30.50x
Business News Readers 44.39% 30.08x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Chicos.

Location Composition Index
Chicos 0.02% 3.31x
Zumiez 0.03% 3.06x
Tommy Bahama 0.02% 2.82x
Urban Outfitters 0.02% 1.90x
Kate Spade 0.01% 1.82x
Victoria's Secret 0.02% 1.45x
Johnston and Murphy 0.02% 0.96x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is cityam.com.

Website Composition Index
cityam.com 11.57% 210.76x
luxurycolumnist.com 5.80% 121.34x
straitstimes.com 11.68% 106.41x
thedebrief.org 8.80% 105.27x
realclearscience.com 5.05% 103.22x
theamericanconservative.com 4.93% 94.65x
futurism.com 90.64% 84.76x
firstforwomen.com 12.44% 82.82x
theboutiqueadventurer.com 5.28% 81.06x
hotair.com 10.81% 77.50x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Assorted Topics (Art, Photography, Fashion, Paranormal Activity).

Content Affinity Composition Index
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 15.93% 53.70x
Assorted Topics (Television, Origami, Men's Health) 1.19% 53.17x
Quebec Vacations 1.96% 43.44x
Asia Travel 21.55% 42.05x
Public Policy Media 1.42% 39.99x
Middle East News 5.74% 39.27x
Local & Travel England - Northern England 0.41% 35.29x
Space & National Security 8.47% 35.02x
US Military Cluster 1.44% 34.94x
Photography 11.61% 34.92x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male