Dstillery Audiences

AUSTRALIA & NEW ZEALAND MEDIA

Audience Size: 93.1 Thousand Devices

Explore the Australia & New Zealand Media Audience

Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 93.1 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.

Dstillery Crafted Audiences

INTERESTS

The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Australia & New Zealand Media audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 41.75% 35.07x
Liberal News Readers 48.46% 34.76x
Executive and C-Suite 44.20% 34.49x
Financial Business Intelligence Researchers 49.09% 34.42x
Tech News Enthusiasts 51.76% 33.65x
Advertising Professionals 46.96% 32.96x
Readers of Japanese Content 54.42% 32.67x
Readers of South Asian Content 46.75% 32.64x
Market Intelligence Researchers 51.76% 32.27x
Boston Trip Planners 39.94% 31.60x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.03% 3.63x
Coach 0.03% 3.51x
Banana Republic 0.05% 2.97x
H&M 0.03% 2.82x
Victoria's Secret 0.09% 2.29x
Gap 0.04% 2.29x
LOFT 0.04% 2.23x
White House Black Market 0.04% 2.08x
J. Crew 0.02% 1.92x
Kate Spade 0.01% 1.82x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Web Insights

WEBSITES

The Australia & New Zealand Media audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.

Website Composition Index
theconversation.com 29.46% 322.75x
amusingplanet.com 14.10% 235.08x
futurism.com 54.85% 146.11x
dailygalaxy.com 7.46% 111.91x
realclearscience.com 8.67% 100.25x
algemeiner.com 4.84% 88.63x
airspacemag.com 5.04% 87.16x
thebeaverton.com 7.26% 81.83x
thecollector.com 4.30% 75.85x
themoscowtimes.com 6.33% 72.08x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 5.73% 74.89x
Assorted Topics (Power Trains, Drones, Web Design) 0.82% 47.62x
Middle East News 6.80% 44.89x
Local & Travel England - Northern England 0.59% 42.35x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 9.93% 41.38x
Film Production 0.55% 38.54x
Video Content Sites 1.39% 37.66x
Space & National Security 11.81% 37.10x
Conservatives & Conspiracies 8.18% 34.60x
Asia Travel 35.28% 32.61x
Composition Percentage: The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male