Explore the Australia & New Zealand Media Audience
Below you'll find more information about the Australia & New Zealand Media audience, broken down in different categories based on their digital and physical behaviors. These are 556 thousand unique devices whose actions qualify for the Australia & New Zealand Media audience.
INTERESTS
The Australia & New Zealand Media audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Australia & New Zealand Media audience is Nature and Outdoors Book Readers.
| Interest | Composition | Index |
| Nature and Outdoors Book Readers | 56.00% | 27.92x |
| Readers of Japanese Content | 55.55% | 27.40x |
| Readers of South Asian Content | 44.62% | 24.00x |
| Liberal News Readers | 43.24% | 23.81x |
| Financial Business Intelligence Researchers | 46.58% | 23.72x |
| Social Liberals | 48.37% | 23.43x |
| Readers of Russian Content | 49.74% | 23.19x |
| Tech News Enthusiasts | 46.40% | 22.92x |
| Executive and C-Suite | 47.90% | 22.75x |
| Eco-Conscious Consumers | 45.17% | 22.14x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Interest attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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APPAREL RETAILERS
The Australia & New Zealand Media audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Australia & New Zealand Media audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.02% | 1.73x |
| Hugo Boss | 0.05% | 1.58x |
| REI | 0.03% | 1.54x |
| Topshop | 0.02% | 1.53x |
| LL Bean | 0.01% | 1.45x |
| Urban Outfitters | 0.07% | 1.28x |
| Lululemon | 0.06% | 1.24x |
| Gymboree | 0.07% | 1.17x |
| Kate Spade | 0.04% | 1.17x |
| Gap | 0.12% | 1.17x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Location attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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WEBSITES
The Australia & New Zealand Media audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Australia & New Zealand Media audience is theconversation.com.
| Website | Composition | Index |
| theconversation.com | 8.66% | 216.35x |
| scienceaf.com | 3.24% | 204.35x |
| archaeology.org | 15.76% | 136.22x |
| universetoday.com | 1.18% | 125.49x |
| amusingplanet.com | 8.07% | 106.49x |
| stridenation.com | 2.33% | 104.27x |
| natureindex.com | 2.19% | 104.08x |
| futurism.com | 47.31% | 89.74x |
| morningticker.com | 2.28% | 85.92x |
| thyblackman.com | 2.03% | 85.26x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Web attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Australia & New Zealand Media audience is Environmental Conservation.
| Content Affinity | Composition | Index |
| Environmental Conservation | 0.26% | 42.88x |
| Local & Travel England - North Midlands | 0.14% | 36.60x |
| Cuba & Mexico Media | 2.65% | 34.02x |
| Alt Religion | 3.88% | 32.11x |
| Middle East News | 11.60% | 28.70x |
| Feminism | 2.61% | 28.32x |
| Public Policy Media | 9.69% | 28.18x |
| England Tourism | 0.13% | 26.10x |
| Asia Travel | 18.91% | 25.56x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 13.59% | 23.97x |
Composition Percentage:
The overlap percentage between the Australia & New Zealand Media audience and the Content Affinity attribute.
Index: A comparison of the Australia & New Zealand Media audience to the internet population.
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DEMOGRAPHICS
The Australia & New Zealand Media audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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