Explore the Beauty & Cosmetics Audience
Below you'll find more information about the Beauty & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 437.4 thousand unique devices whose actions qualify for the Beauty & Cosmetics audience.
INTERESTS
The Beauty & Cosmetics audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Beauty & Cosmetics audience is Womens Subscription Box Shoppers.
| Interest | Composition | Index |
| Womens Subscription Box Shoppers | 73.60% | 30.62x |
| Makeup Researchers | 61.47% | 28.06x |
| Hair Care Shoppers | 37.31% | 23.92x |
| Adult Acne Sufferers | 46.76% | 22.94x |
| Women's Fashion Magazine Readers | 35.45% | 22.93x |
| Womens Fashion Brands Shoppers | 53.09% | 20.90x |
| Trendy Shoe Shoppers | 39.23% | 20.59x |
| Trendy Denim Shoppers | 45.17% | 19.66x |
| Hair Color Shoppers | 51.03% | 19.57x |
| Cosmetics and Beauty Shoppers | 87.08% | 19.28x |
Composition Percentage:
The overlap percentage between the Beauty & Cosmetics audience and the Interest attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Curious about what else the Beauty & Cosmetics audience is interested in?
Sign Up
APPAREL RETAILERS
The Beauty & Cosmetics audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Beauty & Cosmetics audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 2.96x |
| Saint Laurent Paris | 0.03% | 2.81x |
| Club Monaco | 0.02% | 2.52x |
| Madewell | 0.04% | 2.19x |
| American Apparel | 0.08% | 2.19x |
| Joe's Jeans | 0.01% | 2.15x |
| Patagonia | 0.04% | 2.01x |
| Uniqlo | 0.03% | 1.97x |
| Ann Taylor | 0.04% | 1.85x |
| Armani | 0.05% | 1.80x |
Composition Percentage:
The overlap percentage between the Beauty & Cosmetics audience and the Location attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Want to find more of the Beauty & Cosmetics audience in the real world?
Sign Up
WEBSITES
The Beauty & Cosmetics audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Beauty & Cosmetics audience is toofaced.com.
| Website | Composition | Index |
| toofaced.com | 9.42% | 516.37x |
| jouercosmetics.com | 7.15% | 477.90x |
| realtechniques.com | 7.75% | 470.74x |
| lagirlusa.com | 5.64% | 460.11x |
| musingsofamuse.com | 17.67% | 447.37x |
| elfcosmetics.com | 11.98% | 443.11x |
| temptalia.com | 24.76% | 422.07x |
| pixibeauty.com | 13.35% | 383.05x |
| ofracosmetics.com | 5.09% | 347.09x |
| kikocosmetics.com | 5.69% | 332.69x |
Composition Percentage:
The overlap percentage between the Beauty & Cosmetics audience and the Web attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Want to see more of the websites the Beauty & Cosmetics audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Beauty & Cosmetics audience is Hipster Clothing.
| Content Affinity | Composition | Index |
| Hipster Clothing | 4.55% | 80.55x |
| Perfume, Makeup & Cosmetics | 6.60% | 53.51x |
| Travel, Food, Fashion & Fitness | 8.24% | 43.41x |
| Hair & Beauty | 16.41% | 43.32x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 2.31% | 43.08x |
| Higher-End Fashion Brands | 5.66% | 42.84x |
| Dermatology | 18.94% | 42.17x |
| Organic Beauty & Skincare Products | 6.87% | 35.68x |
| Beach & Intimate Wear | 3.12% | 33.16x |
| Fashion Cluster | 18.11% | 24.56x |
Composition Percentage:
The overlap percentage between the Beauty & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Want to see more of the Content Affinities the Beauty & Cosmetics audience visits?
Sign Up
DEMOGRAPHICS
The Beauty & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
Interested in seeing other characteristics of the Beauty & Cosmetics audience?
Sign Up