Dstillery Audiences

BEAUTY & COSMETICS

Audience Size: 39 Thousand Devices

Explore the Beauty & Cosmetics Audience

Below you'll find more information about the Beauty & Cosmetics audience, broken down in different categories based on their digital and physical behaviors. These are 39 thousand unique devices whose actions qualify for the Beauty & Cosmetics audience.

Dstillery Crafted Audiences

INTERESTS

The Beauty & Cosmetics audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Beauty & Cosmetics audience is Curly Hair Care Shoppers.

Interest Composition Index
Curly Hair Care Shoppers 70.53% 31.20x
Adult Acne Sufferers 60.00% 28.32x
Womens Subscription Box Shoppers 66.84% 27.01x
Women's Fashion Magazine Readers 50.26% 26.23x
Cosmetics and Beauty Shoppers 91.84% 25.94x
Trendy Shoe Shoppers 43.16% 24.65x
Makeup Researchers 71.58% 24.64x
Women’s Fashion Blogs Readers 45.26% 23.06x
Women’s Lifestyle Blogs Researchers 38.68% 22.43x
Teen Content Readers 54.47% 22.31x
Composition Percentage: The overlap percentage between the Beauty & Cosmetics audience and the Interest attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Beauty & Cosmetics audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Beauty & Cosmetics audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.02% 3.86x
Jos A. Bank Clothiers 0.01% 1.83x
Carhartt 0.03% 0.78x
Composition Percentage: The overlap percentage between the Beauty & Cosmetics audience and the Location attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Dstillery Web Insights

WEBSITES

The Beauty & Cosmetics audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Beauty & Cosmetics audience is temptalia.com.

Website Composition Index
temptalia.com 77.18% 480.78x
theskincareedit.com 17.43% 111.63x
totalbeauty.com 17.89% 82.11x
revelist.com 17.89% 73.05x
coveteur.com 10.54% 66.00x
mejuri.com 9.83% 54.81x
fashionista.com 20.42% 48.86x
thezoereport.com 36.48% 42.48x
cupcakesandcashmere.com 5.52% 41.04x
bellatory.com 11.73% 40.29x
Composition Percentage: The overlap percentage between the Beauty & Cosmetics audience and the Web attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Beauty & Cosmetics audience is Canada Shopping - General Commerce.

Content Affinity Composition Index
Canada Shopping - General Commerce 2.31% 72.10x
African-American Hair 3.39% 63.12x
Travel, Food, Fashion & Fitness 9.94% 60.29x
Teen Hair 3.65% 34.63x
K-Pop 6.02% 33.40x
Canadian Universities 0.81% 29.51x
Fashion Cluster 16.87% 27.92x
Numerology & Astrology 1.77% 26.83x
Canada Consumer Product Cluster 7.20% 26.81x
Canadian Healthcare 1.40% 26.35x
Composition Percentage: The overlap percentage between the Beauty & Cosmetics audience and the Content Affinity attribute.
Index: A comparison of the Beauty & Cosmetics audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Beauty & Cosmetics audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female