Dstillery Audiences

BOOK PUBLISHERS

Audience Size: 24.7 Thousand Devices

Explore the Book Publishers Audience

Below you'll find more information about the Book Publishers audience, broken down in different categories based on their digital and physical behaviors. These are 24.7 thousand unique devices whose actions qualify for the Book Publishers audience.

Dstillery Crafted Audiences

INTERESTS

The Book Publishers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Book Publishers audience is Avid Readers.

Interest Composition Index
Avid Readers 60.07% 29.44x
Streaming British TV Users 37.73% 19.57x
Audio Book Listeners 37.73% 19.19x
Teachers 38.46% 18.05x
Ivy League College Researchers 28.57% 17.85x
eBook Readers 45.79% 17.67x
Authors 38.10% 17.11x
PBS Enthusiasts 41.76% 16.93x
Home Custom Bedroom Decorators 21.61% 16.90x
Custom Home Lighting Shoppers 21.61% 16.90x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Interest attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Book Publishers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Book Publishers audience is Banana Republic.

Location Composition Index
Banana Republic 0.02% 1.82x
Maurices 0.04% 1.73x
Old Navy 0.04% 1.73x
Journeys 0.03% 1.62x
Victoria's Secret 0.03% 1.57x
The Childrens Place 0.03% 1.47x
Express 0.02% 1.44x
Carhartt 0.08% 0.59x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Location attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Book Publishers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Book Publishers audience is publishersweekly.com.

Website Composition Index
publishersweekly.com 37.73% 119.76x
bookrags.com 13.00% 51.81x
vimeo.com 8.21% 37.68x
readingrockets.org 9.34% 35.09x
listchallenges.com 9.29% 30.58x
playbill.com 8.97% 29.66x
answers.yahoo.com 6.92% 28.75x
thenation.com 12.33% 27.24x
cbn.com 5.61% 25.95x
mediavine.com 15.51% 24.69x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Web attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Book Publishers audience is Historical Information - Museums & Libraries.

Content Affinity Composition Index
Historical Information - Museums & Libraries 1.81% 34.99x
Scrapbooking & Home Art Projects 5.59% 28.51x
New England Universities 3.55% 28.17x
Children's Learning Tools 5.83% 24.58x
Minnesota Community Business Cluster 1.18% 22.33x
K-12 Teacher Resources 7.88% 22.09x
Travel, Food, Fashion & Fitness 2.99% 21.96x
Online Games for Kids 1.65% 21.30x
Grocery & Food Service 0.59% 20.08x
Sewing, Embroidery & Quilting 1.58% 20.07x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Content Affinity attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Book Publishers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female