Dstillery Audiences

BOOK PUBLISHERS

Audience Size: 78.7 Thousand Devices

Explore the Book Publishers Audience

Below you'll find more information about the Book Publishers audience, broken down in different categories based on their digital and physical behaviors. These are 78.7 thousand unique devices whose actions qualify for the Book Publishers audience.

Dstillery Crafted Audiences

INTERESTS

The Book Publishers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Book Publishers audience is Avid Readers.

Interest Composition Index
Avid Readers 77.87% 23.99x
Nature and Outdoors Book Readers 41.75% 20.89x
eBook Readers 52.15% 19.41x
Streaming British TV Users 54.90% 18.23x
Poetry Readers 48.21% 17.63x
Ivy League College Researchers 46.89% 17.42x
Travel Book Readers 32.66% 16.59x
Teachers 51.32% 16.53x
PBS Enthusiasts 59.21% 16.47x
Online Grammar Tool Users 44.74% 16.33x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Interest attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Book Publishers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Book Publishers audience is Chicos.

Location Composition Index
Chicos 0.04% 3.63x
Dressbarn 0.02% 2.91x
The Childrens Place 0.02% 2.00x
Talbots 0.01% 1.86x
Jos A. Bank Clothiers 0.01% 1.83x
Lane Bryant 0.01% 1.59x
Maurices 0.02% 1.52x
Aeropostale 0.01% 1.51x
Gap 0.01% 1.48x
LOFT 0.01% 1.43x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Location attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Book Publishers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Book Publishers audience is harpercollins.com.

Website Composition Index
harpercollins.com 32.06% 471.36x
powells.com 21.75% 184.53x
fictiondb.com 43.49% 136.94x
modernmrsdarcy.com 7.33% 88.16x
publishersweekly.com 30.06% 82.27x
worldcat.org 8.77% 77.47x
jhu.edu 5.27% 67.80x
poemhunter.com 5.58% 66.05x
the-bibliofile.com 5.43% 60.22x
bookrags.com 16.77% 55.83x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Web attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Book Publishers audience is Writing & Publishing.

Content Affinity Composition Index
Writing & Publishing 8.58% 113.99x
Discount Books 1.29% 96.39x
University Press 6.54% 66.02x
Youth Educational Resources 1.41% 48.64x
Art News & Products 1.24% 36.13x
Historical Information - Museums & Libraries 4.08% 31.26x
Feminism 1.68% 31.24x
Nature & Wildlife 4.21% 26.60x
Education Cluster 4.35% 25.33x
Shopping Catalogs 1.39% 24.60x
Composition Percentage: The overlap percentage between the Book Publishers audience and the Content Affinity attribute.
Index: A comparison of the Book Publishers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Book Publishers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female