Dstillery Audiences

BOWLING

Audience Size: 170.1 Thousand Devices

Explore the Bowling Audience

Below you'll find more information about the Bowling audience, broken down in different categories based on their digital and physical behaviors. These are 170.1 thousand unique devices whose actions qualify for the Bowling audience.

Dstillery Crafted Audiences

INTERESTS

The Bowling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bowling audience is Bowling Enthusiasts.

Interest Composition Index
Bowling Enthusiasts 97.24% 58.63x
Darts Enthusiasts 27.54% 16.52x
Poker Card Game Hobbyists 24.33% 14.98x
Golf Enthusiasts 20.10% 12.05x
Softball Enthusiasts 19.25% 11.96x
Cleveland Indians Fans 15.89% 10.42x
Sports Memorabilia Shoppers 15.27% 10.07x
MLB Fans 13.54% 10.02x
Sports Gamblers 14.63% 9.75x
Speedway Event Enthusiasts 16.80% 9.64x
Composition Percentage: The overlap percentage between the Bowling audience and the Interest attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bowling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bowling audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.07% 1.85x
Buckle 0.14% 1.62x
REI 0.02% 1.46x
Patagonia 0.02% 1.45x
Supreme 0.02% 1.32x
Dressbarn 0.04% 1.25x
Eddie Bauer 0.02% 1.20x
Mens Wearhouse 0.42% 1.07x
J. Crew 0.02% 1.07x
Old Navy 0.05% 1.00x
Composition Percentage: The overlap percentage between the Bowling audience and the Location attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bowling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bowling audience is bowlingball.com.

Website Composition Index
bowlingball.com 56.10% 845.44x
bowl.com 69.97% 831.20x
pba.com 43.51% 808.39x
leaguesecretary.com 43.08% 658.50x
golfgalaxy.com 1.04% 34.78x
golfhq.com 1.11% 23.21x
golfadvisor.com 1.01% 22.36x
titleist.com 1.17% 19.35x
nationalclubgolfer.com 1.02% 18.93x
golficity.com 1.04% 18.85x
Composition Percentage: The overlap percentage between the Bowling audience and the Web attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bowling audience is Nepal News.

Content Affinity Composition Index
Nepal News 0.79% 26.66x
Serbia & Albania Cluster 0.79% 19.65x
Malaya 0.32% 14.19x
Motorsports 1.30% 12.09x
Franco-African Cluster 0.35% 11.83x
Sports Apparel 0.56% 11.15x
Rural Living 0.10% 10.58x
Golf Travel & Gear 9.98% 10.43x
Home Improvement Contractor 0.98% 8.91x
Sports - Golf, Hunting, Fishing 0.22% 8.35x
Composition Percentage: The overlap percentage between the Bowling audience and the Content Affinity attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bowling audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male