Dstillery Audiences

BOWLING

Audience Size: 148.4 Thousand Devices

Explore the Bowling Audience

Below you'll find more information about the Bowling audience, broken down in different categories based on their digital and physical behaviors. These are 148.4 thousand unique devices whose actions qualify for the Bowling audience.

Dstillery Crafted Audiences

INTERESTS

The Bowling audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bowling audience is Bowling Enthusiasts.

Interest Composition Index
Bowling Enthusiasts 97.65% 42.17x
Darts Enthusiasts 30.33% 13.32x
Poker Card Game Hobbyists 27.67% 12.55x
Golf Enthusiasts 23.97% 10.94x
Softball Enthusiasts 22.36% 10.34x
Sports Memorabilia Shoppers 20.16% 9.14x
Cleveland Indians Fans 18.77% 8.91x
Sports Gamblers 19.21% 8.66x
MLB Fans 17.48% 8.61x
Speedway Event Enthusiasts 18.98% 8.25x
Composition Percentage: The overlap percentage between the Bowling audience and the Interest attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bowling audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bowling audience is Columbia.

Location Composition Index
Columbia 0.05% 2.96x
Levi Strauss 0.05% 2.44x
Gymboree 0.12% 1.93x
Journeys 0.14% 1.89x
Eddie Bauer 0.06% 1.84x
Intermix 0.02% 1.65x
Dressbarn 0.09% 1.57x
Lane Bryant 0.08% 1.56x
Michael Kors 0.09% 1.55x
Brooks Brothers 0.06% 1.48x
Composition Percentage: The overlap percentage between the Bowling audience and the Location attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bowling audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bowling audience is bowlingball.com.

Website Composition Index
bowlingball.com 55.50% 802.16x
bowl.com 71.42% 788.63x
pba.com 44.99% 771.94x
leaguesecretary.com 42.30% 663.54x
golfadvisor.com 1.03% 23.16x
golfhq.com 1.22% 22.15x
clevelandgolf.com 1.06% 21.64x
nationalclubgolfer.com 1.04% 20.92x
titleist.com 1.12% 20.01x
rydercup.com 2.79% 18.59x
Composition Percentage: The overlap percentage between the Bowling audience and the Web attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bowling audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.22% 121.79x
Nepal News 0.79% 26.66x
Serbia & Albania Cluster 0.79% 19.65x
Malaya 0.32% 14.19x
Franco-African Cluster 0.35% 11.83x
Sports Apparel 0.77% 11.36x
Flags & Trump 0.11% 11.16x
Motorsports 1.71% 10.75x
Golf Travel & Gear 12.12% 9.55x
Sports - Golf, Hunting, Fishing 0.30% 9.10x
Composition Percentage: The overlap percentage between the Bowling audience and the Content Affinity attribute.
Index: A comparison of the Bowling audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bowling audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male