Dstillery Audiences

BRIDAL FASHION

Audience Size: 305.3 Thousand Devices

Explore the Bridal Fashion Audience

Below you'll find more information about the Bridal Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 305.3 thousand unique devices whose actions qualify for the Bridal Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Bridal Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridal Fashion audience is Brides & Wedding Planners.

Interest Composition Index
Brides & Wedding Planners 75.27% 27.79x
Wedding Registrants 38.63% 22.50x
Womens Fashion Brands Shoppers 56.75% 20.32x
Jewelry & Watch Shoppers 40.40% 19.25x
Photo Memory Makers 43.13% 17.20x
Engagement Ring Shoppers 43.89% 17.15x
Patriotic Party Decoration Shoppers 38.00% 15.45x
Dance Clothing Shoppers 41.70% 15.01x
Candy Shoppers 34.65% 14.37x
Furniture and Appliances Industry 27.62% 13.79x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Interest attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridal Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridal Fashion audience is Chicos.

Location Composition Index
Chicos 0.07% 1.83x
Lululemon 0.06% 1.66x
American Apparel 0.04% 1.58x
LOFT 0.05% 1.56x
J. Crew 0.04% 1.55x
H&M 0.04% 1.50x
Lane Bryant 0.04% 1.40x
American Eagle Outfitters 0.05% 1.30x
Tommy Bahama 0.02% 1.25x
Aeropostale 0.03% 1.20x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Location attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bridal Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bridal Fashion audience is madamebridal.com.

Website Composition Index
madamebridal.com 19.00% 823.70x
peachesboutique.com 12.35% 683.93x
weddingshoppeinc.com 13.76% 662.25x
frenchnovelty.com 14.35% 609.60x
jovani.com 18.16% 605.30x
allurebridals.com 25.04% 587.13x
dessy.com 18.41% 504.61x
badgleymischka.com 10.54% 451.66x
simple-dress.com 7.14% 419.15x
tulleandchantilly.com 8.68% 273.96x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Web attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridal Fashion audience is Wedding Planning.

Content Affinity Composition Index
Wedding Planning 49.64% 45.05x
Higher-End Fashion Brands 7.50% 39.84x
Hipster Clothing 2.20% 35.95x
Beach & Intimate Wear 3.61% 28.41x
Diamonds & Precious Metals 7.26% 27.58x
Party Suppliers 22.40% 27.14x
Unique & Personalized Fashion 6.86% 25.61x
Cheerleading 3.08% 24.06x
Custom Gifts 5.97% 21.19x
Travel, Food, Fashion & Fitness 3.23% 18.67x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Content Affinity attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridal Fashion audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999