Dstillery Audiences

BRIDAL FASHION

Audience Size: 31.9 Thousand Devices

Explore the Bridal Fashion Audience

Below you'll find more information about the Bridal Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 31.9 thousand unique devices whose actions qualify for the Bridal Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Bridal Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridal Fashion audience is Wedding Content Readers.

Interest Composition Index
Wedding Content Readers 72.94% 24.07x
Brides & Wedding Planners 84.82% 23.27x
Wedding Registrants 53.80% 20.21x
Trendy Shoe Shoppers 52.81% 19.29x
Shapewear & Leggings Shoppers 44.22% 17.14x
Apartment Furniture Shoppers 45.21% 16.04x
Womens Fashion Brands Shoppers 59.08% 15.18x
Gift Givers 36.96% 15.08x
Photo Memory Makers 52.48% 14.85x
Dance Clothing Shoppers 44.22% 14.81x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Interest attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridal Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridal Fashion audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.07% 5.84x
Mens Wearhouse 0.04% 3.01x
Madewell 0.02% 2.06x
Journeys 0.03% 1.88x
Maurices 0.03% 1.58x
Carhartt 0.20% 1.36x
Old Navy 0.02% 1.24x
Forever 21 0.01% 1.09x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Location attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bridal Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bridal Fashion audience is marthastewartweddings.com.

Website Composition Index
marthastewartweddings.com 34.66% 130.49x
apracticalwedding.com 17.86% 105.71x
weddingwire.com 21.18% 94.07x
weddingbee.com 20.48% 60.25x
myweddingsongs.com 11.32% 57.38x
shutterfly.com 9.90% 55.60x
brides.com 59.40% 48.07x
steinmart.com 9.76% 46.39x
theknot.com 55.52% 46.26x
dollartree.com 14.03% 34.03x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Web attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridal Fashion audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.38% 110.01x
Fashion & Retail 20.60% 65.51x
Wedding Planning 53.89% 59.69x
Party Suppliers 6.83% 47.43x
Diamonds & Precious Metals 3.10% 45.23x
Custom Gifts 2.26% 31.16x
Women Shoppers 8.86% 28.17x
Teen Hair 5.25% 26.34x
Unique & Personalized Fashion 2.14% 24.89x
Dermatology 1.07% 24.16x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Content Affinity attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridal Fashion audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female