Dstillery Audiences

BRIDAL FASHION

Audience Size: 18.3 Thousand Devices

Explore the Bridal Fashion Audience

Below you'll find more information about the Bridal Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 18.3 thousand unique devices whose actions qualify for the Bridal Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Bridal Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridal Fashion audience is Wedding Content Readers.

Interest Composition Index
Wedding Content Readers 68.49% 35.38x
Brides & Wedding Planners 89.04% 31.92x
Wedding Registrants 56.16% 29.03x
Trendy Shoe Shoppers 43.84% 24.78x
Apartment Furniture Shoppers 34.25% 19.49x
Shapewear & Leggings Shoppers 49.32% 19.25x
Holiday Gift Shoppers 33.56% 19.19x
Online Home Decor Shoppers 29.45% 17.81x
Jewelry & Watch Shoppers 50.00% 17.58x
Gift Givers 39.04% 17.15x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Interest attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridal Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridal Fashion audience is Madewell.

Location Composition Index
Madewell 0.02% 2.06x
Maurices 0.03% 1.65x
Old Navy 0.02% 1.24x
Carhartt 0.05% 0.96x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Location attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bridal Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bridal Fashion audience is theknot.com.

Website Composition Index
theknot.com 62.89% 49.16x
brides.com 68.41% 44.32x
6pm.com 11.04% 24.12x
partycity.com 21.37% 23.52x
pinterest.com 14.60% 21.46x
shefinds.com 10.80% 20.44x
holidappy.com 6.30% 20.35x
bellatory.com 5.59% 19.23x
therighthairstyles.com 12.49% 18.69x
fashionista.com 8.43% 17.77x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Web attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridal Fashion audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.38% 110.01x
Wedding Planning 53.67% 84.86x
Women Shoppers 2.49% 37.68x
Teen Hair 3.28% 30.18x
Furniture Shopping 5.20% 29.19x
Minnesota Community Business Cluster 1.81% 24.02x
DIY Decoration & Furniture 3.50% 19.49x
Caribbean Vacation 1.13% 18.06x
Female Lifestyle Content Readers 3.39% 17.19x
Travel, Food, Fashion & Fitness 2.82% 17.16x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Content Affinity attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridal Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female