Dstillery Audiences

BRIDAL FASHION

Audience Size: 12.9 Thousand Devices

Explore the Bridal Fashion Audience

Below you'll find more information about the Bridal Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 12.9 thousand unique devices whose actions qualify for the Bridal Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Bridal Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridal Fashion audience is Wedding Content Readers.

Interest Composition Index
Wedding Content Readers 67.30% 34.92x
Brides & Wedding Planners 84.83% 31.96x
Wedding Registrants 50.24% 27.15x
Trendy Shoe Shoppers 47.39% 26.30x
Apartment Furniture Shoppers 40.76% 22.38x
Photo Memory Makers 49.29% 19.95x
Womens Fashion Brands Shoppers 59.24% 19.84x
Luxury Retail Shoppers 66.35% 19.80x
Curly Hair Care Shoppers 42.65% 19.45x
Gift Givers 41.71% 19.21x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Interest attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridal Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridal Fashion audience is Madewell.

Location Composition Index
Madewell 0.02% 2.06x
Maurices 0.03% 1.65x
Old Navy 0.02% 1.24x
Carhartt 0.04% 0.38x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Location attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bridal Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bridal Fashion audience is theknot.com.

Website Composition Index
theknot.com 55.41% 59.25x
brides.com 60.17% 56.65x
shefinds.com 11.32% 27.07x
6pm.com 9.96% 21.01x
barnesandnoble.com 13.04% 20.82x
therighthairstyles.com 10.20% 20.69x
partycity.com 31.05% 20.04x
stylecraze.com 13.44% 19.77x
tripstodiscover.com 9.61% 19.07x
oureverydaylife.com 12.30% 18.85x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Web attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridal Fashion audience is Fashion & Retail.

Content Affinity Composition Index
Fashion & Retail 15.30% 113.38x
Handyman Tools 0.38% 110.01x
Wedding Planning 51.28% 99.55x
Party Suppliers 4.71% 81.59x
Women Shoppers 6.87% 46.48x
Teen Hair 5.13% 43.53x
Unique & Personalized Fashion 1.65% 30.18x
Beauty & Cosmetics 1.32% 29.77x
DIY Decoration & Furniture 4.80% 26.17x
Furniture & Home Improvement 3.06% 25.48x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Content Affinity attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridal Fashion audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female