Dstillery Audiences

BRIDAL FASHION

Audience Size: 262.6 Thousand Devices

Explore the Bridal Fashion Audience

Below you'll find more information about the Bridal Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 262.6 thousand unique devices whose actions qualify for the Bridal Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Bridal Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridal Fashion audience is Brides & Wedding Planners.

Interest Composition Index
Brides & Wedding Planners 67.82% 36.52x
Wedding Content Readers 50.44% 27.62x
Wedding Registrants 36.30% 25.49x
Womens Fashion Brands Shoppers 49.96% 25.29x
Trendy Shoe Shoppers 34.45% 22.24x
Women's Swimsuit Shoppers 40.88% 22.22x
Jewelry & Watch Shoppers 36.22% 21.26x
Dance Clothing Shoppers 39.27% 20.56x
Photo Memory Makers 39.64% 20.01x
Engagement Ring Shoppers 37.99% 19.65x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Interest attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridal Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridal Fashion audience is Everlane.

Location Composition Index
Everlane 0.02% 3.95x
LOFT 0.12% 2.19x
Gap 0.09% 2.13x
J. Crew 0.05% 1.98x
Banana Republic 0.06% 1.96x
Charlotte Russe 0.03% 1.76x
Levi Strauss 0.02% 1.70x
Express Outlets 0.01% 1.68x
Victoria's Secret 0.09% 1.63x
American Apparel 0.05% 1.62x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Location attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bridal Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bridal Fashion audience is peachesboutique.com.

Website Composition Index
peachesboutique.com 17.32% 621.10x
frenchnovelty.com 19.17% 602.66x
allurebridals.com 23.66% 555.19x
dessy.com 18.81% 445.19x
preownedweddingdresses.com 8.56% 232.09x
tulleandchantilly.com 7.91% 229.82x
modwedding.com 9.12% 208.32x
happywedd.com 5.92% 207.25x
weddingomania.com 3.87% 189.19x
weddinginclude.com 3.29% 170.91x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Web attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridal Fashion audience is Wedding Planning.

Content Affinity Composition Index
Wedding Planning 47.04% 44.67x
Higher-End Fashion Brands 5.07% 43.91x
Hipster Clothing 2.06% 35.74x
Beach & Intimate Wear 2.63% 32.57x
Cheerleading 2.85% 26.81x
Diamonds & Precious Metals 6.82% 26.16x
Unique & Personalized Fashion 5.94% 26.08x
Party Suppliers 19.89% 25.25x
Custom Gifts 5.81% 21.54x
Costumes 1.10% 20.48x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Content Affinity attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridal Fashion audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female