Dstillery Audiences

BRIDAL FASHION

Audience Size: 11.7 Thousand Devices

Explore the Bridal Fashion Audience

Below you'll find more information about the Bridal Fashion audience, broken down in different categories based on their digital and physical behaviors. These are 11.7 thousand unique devices whose actions qualify for the Bridal Fashion audience.

Dstillery Crafted Audiences

INTERESTS

The Bridal Fashion audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridal Fashion audience is Wedding Content Readers.

Interest Composition Index
Wedding Content Readers 58.20% 39.49x
Brides & Wedding Planners 86.07% 32.74x
Wedding Registrants 41.80% 27.85x
Trendy Shoe Shoppers 29.51% 24.59x
Orlando Activities Researchers 19.67% 21.93x
Misc-Deal Seekers or Coupon Shoppers 23.77% 19.43x
Gift Givers 36.07% 19.16x
Home Remodelers 23.77% 18.99x
Curly Hair Care Shoppers 34.43% 18.88x
Jewelry & Watch Shoppers 49.18% 18.49x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Interest attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridal Fashion audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridal Fashion audience is Madewell.

Location Composition Index
Madewell 0.02% 2.06x
The Childrens Place 0.08% 1.86x
Old Navy 0.08% 1.67x
Carhartt 0.18% 0.77x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Location attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bridal Fashion audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bridal Fashion audience is theknot.com.

Website Composition Index
theknot.com 61.52% 53.47x
brides.com 71.69% 45.15x
therighthairstyles.com 15.80% 26.17x
pinterest.com 11.44% 22.12x
latest-hairstyles.com 16.83% 17.61x
homes.com 7.85% 17.19x
stylecraze.com 9.87% 17.07x
oprahmag.com 14.84% 16.72x
wayfair.com 25.70% 16.71x
oureverydaylife.com 11.37% 16.41x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Web attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridal Fashion audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.38% 110.01x
Wedding Planning 55.42% 87.46x
DIY Decoration & Furniture 3.96% 26.80x
Canada Consumer Product Cluster 1.72% 18.57x
Party Planning & Invitations 4.99% 17.32x
Travel, Food, Fashion & Fitness 1.72% 16.65x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 6.71% 16.44x
Home Decoration Content Readers 14.63% 15.05x
Tiny & Modular Home Researchers 2.93% 13.96x
Sewing, Embroidery & Fabrics 2.93% 13.42x
Composition Percentage: The overlap percentage between the Bridal Fashion audience and the Content Affinity attribute.
Index: A comparison of the Bridal Fashion audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridal Fashion audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female