Dstillery Audiences

BROADWAY INFORMATION

Audience Size: 590.3 Thousand Devices

Explore the Broadway Information Audience

Below you'll find more information about the Broadway Information audience, broken down in different categories based on their digital and physical behaviors. These are 590.3 thousand unique devices whose actions qualify for the Broadway Information audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Information audience is Broadway Fans.

Interest Composition Index
Broadway Fans 53.36% 18.40x
New York City Events Researchers 51.64% 17.63x
Ballet Enthusiasts 53.18% 16.31x
New York Trip Planners 48.87% 15.47x
Dance Enthusiasts 44.09% 15.25x
Opera Enthusiasts 48.96% 14.62x
Avid Readers 42.03% 14.27x
LGBT Activists 37.57% 14.09x
Romance Movie and TV enthusiasts 41.85% 13.78x
Classical Music Enthusiasts 37.84% 12.66x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Interest attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Information audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.02% 5.54x
Saint Laurent Paris 0.03% 4.44x
Topshop 0.01% 4.39x
Armani 0.08% 4.05x
American Apparel 0.09% 3.95x
Club Monaco 0.03% 3.36x
Bonobos 0.04% 3.34x
Uniqlo 0.05% 3.29x
Intermix 0.02% 3.17x
Hugo Boss 0.08% 2.84x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Location attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Information audience is dramaonlinelibrary.com.

Website Composition Index
dramaonlinelibrary.com 2.86% 271.52x
rnh.com 2.91% 259.46x
playbillstore.com 4.40% 255.10x
shakespeare-monologues.org 2.52% 247.35x
actorsequity.org 2.02% 237.39x
broadwaymusicalhome.com 5.99% 236.02x
playscripts.com 8.64% 232.16x
mtishows.com 11.03% 224.28x
playwrightshorizons.org 2.33% 221.98x
backstage.com 3.07% 218.21x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Web attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Information audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 1.05% 61.34x
NYC Tourist Attractions 18.72% 28.97x
Music Education 7.65% 27.34x
London Tourism 0.27% 27.25x
Film Production 3.32% 26.89x
Feminism 1.50% 25.36x
Philanthropy - Nonprofits 1.07% 21.56x
England Tourism 0.06% 20.40x
Art News & Products 2.13% 20.35x
Writing & Publishing 4.09% 20.27x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Content Affinity attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Information audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female