Dstillery Audiences

BROADWAY INFORMATION

Audience Size: 568.6 Thousand Devices

Explore the Broadway Information Audience

Below you'll find more information about the Broadway Information audience, broken down in different categories based on their digital and physical behaviors. These are 568.6 thousand unique devices whose actions qualify for the Broadway Information audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Information audience is Broadway Fans.

Interest Composition Index
Broadway Fans 45.56% 19.99x
New York City Events Researchers 45.31% 19.77x
Ballet Enthusiasts 46.65% 17.00x
Romance Movie and TV enthusiasts 40.12% 16.45x
Dance Enthusiasts 41.60% 16.36x
Streaming British TV Users 29.92% 16.08x
Avid Readers 34.93% 15.94x
New York Trip Planners 39.55% 14.21x
Online Grammar Tool Users 30.33% 14.00x
Los Angeles Activities Researchers 28.92% 13.83x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Interest attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Information audience is Chicos.

Location Composition Index
Chicos 0.02% 2.44x
Gap 0.01% 2.23x
Banana Republic 0.01% 2.15x
Jos A. Bank Clothiers 0.01% 2.08x
The Childrens Place 0.01% 1.73x
Dressbarn 0.01% 1.65x
Lane Bryant 0.01% 1.59x
Mens Wearhouse 0.01% 1.46x
Victoria's Secret 0.01% 1.38x
Journeys 0.01% 1.27x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Location attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Information audience is playscripts.com.

Website Composition Index
playscripts.com 3.92% 241.84x
broadwaymusicalhome.com 2.88% 227.85x
actorsequity.org 2.22% 223.23x
mtishows.com 11.73% 218.41x
backstage.com 1.86% 197.59x
stageagent.com 26.47% 176.25x
monologuedb.com 1.64% 157.11x
lct.org 2.12% 154.31x
theatrenerds.com 10.40% 136.88x
playbill.com 80.90% 135.21x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Web attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Information audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.62% 56.57x
Music Education 5.14% 35.25x
NYC Tourist Attractions 12.56% 28.88x
Film Production 1.93% 28.63x
London Tourism 0.10% 26.79x
Philanthropy - Nonprofits 0.62% 21.97x
Writing & Publishing 2.27% 21.49x
Drawing & Animation 0.08% 21.19x
Feminism 1.13% 20.89x
Art News & Products 1.04% 20.73x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Content Affinity attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Information audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female