Dstillery Audiences

BROADWAY INFORMATION

Audience Size: 269 Thousand Devices

Explore the Broadway Information Audience

Below you'll find more information about the Broadway Information audience, broken down in different categories based on their digital and physical behaviors. These are 269 thousand unique devices whose actions qualify for the Broadway Information audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Information audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 45.00% 20.79x
Broadway Fans 45.88% 20.21x
Dance Enthusiasts 46.26% 18.52x
Streaming British TV Users 33.17% 17.82x
Romance Movie and TV enthusiasts 43.66% 17.77x
Online Grammar Tool Users 30.11% 17.56x
Avid Readers 36.26% 17.39x
Ballet Enthusiasts 44.12% 16.61x
TV Advertising Professionals 27.25% 15.99x
Ivy League College Researchers 25.84% 15.59x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Interest attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Information audience is Carhartt.

Location Composition Index
Carhartt 0.02% 0.51x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Location attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Information audience is mtishows.com.

Website Composition Index
mtishows.com 14.05% 340.08x
stageagent.com 21.29% 321.20x
playbill.com 81.83% 261.63x
theatrenerds.com 9.25% 229.46x
allmusicals.com 4.47% 155.45x
onstageblog.com 7.42% 153.67x
dailyactor.com 4.01% 134.89x
broadwayworld.com 90.22% 107.21x
broadwayinchicago.com 1.77% 82.63x
dancemagazine.com 1.65% 81.62x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Web attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Information audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.31% 83.40x
Music Education 2.37% 62.49x
Film Production 1.01% 37.81x
NYC Tourist Attractions 6.14% 33.60x
University Press 0.88% 30.18x
Writing & Publishing 0.83% 26.61x
Philanthropy - Nonprofits 0.32% 26.29x
Book Publishers 1.08% 25.90x
Feminism 0.93% 24.65x
Art News & Products 0.41% 23.42x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Content Affinity attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Information audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female