Dstillery Audiences

BROADWAY INFORMATION

Audience Size: 659.1 Thousand Devices

Explore the Broadway Information Audience

Below you'll find more information about the Broadway Information audience, broken down in different categories based on their digital and physical behaviors. These are 659.1 thousand unique devices whose actions qualify for the Broadway Information audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Information audience is Broadway Fans.

Interest Composition Index
Broadway Fans 44.58% 24.36x
New York City Events Researchers 44.20% 23.60x
Ballet Enthusiasts 43.12% 22.31x
Opera Enthusiasts 36.35% 21.30x
New York Trip Planners 45.23% 19.72x
Dance Enthusiasts 32.33% 19.15x
LGBT Activists 29.90% 18.80x
Avid Readers 32.11% 18.24x
Romance Movie and TV enthusiasts 34.63% 17.94x
TV Advertising Professionals 24.22% 17.72x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Interest attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Information audience is Everlane.

Location Composition Index
Everlane 0.03% 4.57x
Supreme 0.06% 4.26x
Intermix 0.04% 3.84x
American Apparel 0.13% 3.05x
Hugo Boss 0.09% 2.72x
Zara 0.07% 2.61x
Club Monaco 0.05% 2.51x
Ralph Lauren 0.05% 2.51x
Madewell 0.08% 2.42x
Topshop 0.04% 2.42x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Location attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Information audience is tonyawards.com.

Website Composition Index
tonyawards.com 3.72% 290.81x
rnh.com 3.08% 282.00x
mtishows.com 9.39% 281.42x
dramaonlinelibrary.com 3.07% 281.30x
playbillstore.com 4.92% 278.40x
shakespeare-monologues.org 2.64% 272.69x
playscripts.com 8.44% 251.79x
broadwaymusicalhome.com 6.69% 246.68x
playwrightshorizons.org 2.90% 238.91x
backstage.com 5.70% 229.66x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Web attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Information audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 1.50% 61.17x
London Tourism 0.63% 27.17x
NYC Tourist Attractions 23.24% 26.99x
Music Education 9.36% 26.36x
Film Production 4.37% 25.97x
Feminism 2.11% 23.54x
Art News & Products 3.06% 22.44x
Philanthropy - Nonprofits 1.64% 21.31x
Assorted Topics (Television, Origami, Men's Health) 0.24% 19.86x
Writing & Publishing 5.43% 19.64x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Content Affinity attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Information audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female