Dstillery Audiences

BROADWAY INFORMATION

Audience Size: 284 Thousand Devices

Explore the Broadway Information Audience

Below you'll find more information about the Broadway Information audience, broken down in different categories based on their digital and physical behaviors. These are 284 thousand unique devices whose actions qualify for the Broadway Information audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Information audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Information audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 48.10% 21.23x
Broadway Fans 48.64% 20.88x
Streaming British TV Users 34.79% 18.71x
Dance Enthusiasts 48.00% 17.98x
Avid Readers 38.01% 17.96x
Online Grammar Tool Users 31.70% 17.36x
Ballet Enthusiasts 49.85% 16.92x
Romance Movie and TV enthusiasts 45.35% 16.71x
TV Advertising Professionals 27.27% 15.97x
Home Custom Bedroom Decorators 22.78% 15.86x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Interest attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Information audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Information audience is J. Crew.

Location Composition Index
J. Crew 0.01% 2.67x
Dressbarn 0.01% 1.87x
Zumiez 0.01% 1.70x
Old Navy 0.02% 1.22x
Journeys 0.02% 1.16x
Victoria's Secret 0.02% 1.08x
Maurices 0.01% 0.98x
Carhartt 0.07% 0.74x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Location attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Information audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Information audience is mtishows.com.

Website Composition Index
mtishows.com 11.69% 338.54x
stageagent.com 23.57% 294.28x
playbill.com 82.19% 243.28x
theatrenerds.com 9.37% 226.11x
dailyactor.com 3.42% 152.23x
allmusicals.com 3.92% 146.92x
onstageblog.com 6.38% 130.57x
broadwayworld.com 89.95% 105.91x
jwpepper.com 1.60% 84.72x
broadwayinchicago.com 1.93% 82.55x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Web attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Information audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.38% 81.17x
Music Education 3.20% 60.12x
Film Production 1.29% 41.88x
NYC Tourist Attractions 7.98% 38.32x
Philanthropy - Nonprofits 0.44% 32.80x
Feminism 1.03% 27.93x
University Press 1.26% 27.79x
Writing & Publishing 1.12% 27.58x
Art News & Products 0.51% 26.23x
Book Publishers 1.33% 25.85x
Composition Percentage: The overlap percentage between the Broadway Information audience and the Content Affinity attribute.
Index: A comparison of the Broadway Information audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Information audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female