Dstillery Audiences

BUILD YOUR OWN COMPUTER ENTHUSIASTS

Audience Size: 2.2 Million Devices

Explore the Build Your Own Computer Enthusiasts Audience

Below you'll find more information about the Build Your Own Computer Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Build Your Own Computer Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Build Your Own Computer Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Build Your Own Computer Enthusiasts audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 56.27% 24.35x
High End TV Shoppers 50.92% 21.73x
IT Decision Makers 49.52% 21.19x
Mobile Phone Comparison Shoppers 44.60% 19.48x
Camera Review Readers 42.56% 19.28x
Android Fans 40.93% 18.54x
iPhone Users 39.18% 17.39x
Tablet Researchers 42.33% 17.39x
Apple Fans 42.50% 17.37x
HDTV Researchers 48.92% 17.07x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Interest attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Build Your Own Computer Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Build Your Own Computer Enthusiasts audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.01% 1.84x
LOFT 0.01% 1.45x
The Childrens Place 0.01% 1.30x
Victoria's Secret 0.02% 1.30x
Old Navy 0.02% 1.19x
Carhartt 0.16% 1.18x
Journeys 0.01% 1.14x
Mens Wearhouse 0.01% 0.87x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Location attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Build Your Own Computer Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Build Your Own Computer Enthusiasts audience is seagate.com.

Website Composition Index
seagate.com 3.26% 65.22x
laptoping.com 1.70% 63.05x
netgear.com 15.59% 62.79x
battdepot.com 1.48% 56.20x
ultrabookreview.com 1.91% 52.60x
cad-comic.com 3.01% 52.57x
laptopmag.com 78.76% 51.16x
dlink.com 1.53% 50.14x
itprotoday.com 1.11% 46.61x
aboutchromebooks.com 1.35% 44.10x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Web attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Build Your Own Computer Enthusiasts audience is Robotics.

Content Affinity Composition Index
Robotics 1.03% 22.14x
Content Streamers & Downloaders 0.01% 22.03x
Local & Travel England - East Midlands 0.52% 21.53x
Electronic Cabling 0.84% 20.87x
Gadgets 0.26% 19.44x
Data Centers 2.46% 18.57x
Environmentally Friendly Cars 0.05% 18.13x
Assorted Topics (Safari, Health, Wellness, Sports) 0.06% 18.10x
Technology News 31.78% 17.81x
Computer Printers 0.33% 17.72x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Build Your Own Computer Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male