Dstillery Audiences

BUILD YOUR OWN COMPUTER ENTHUSIASTS

Audience Size: 1.6 Million Devices

Explore the Build Your Own Computer Enthusiasts Audience

Below you'll find more information about the Build Your Own Computer Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Build Your Own Computer Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Build Your Own Computer Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Build Your Own Computer Enthusiasts audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 53.44% 22.87x
IT Decision Makers 46.32% 20.86x
High End TV Shoppers 47.81% 20.15x
Mobile Phone Comparison Shoppers 44.80% 19.38x
Camera Review Readers 38.76% 18.40x
Android Fans 39.37% 18.21x
Tablet Researchers 42.92% 16.59x
Tech News Enthusiasts 33.63% 16.56x
HDTV Researchers 46.42% 16.54x
Apple Fans 39.87% 16.36x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Interest attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Build Your Own Computer Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Build Your Own Computer Enthusiasts audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.90x
J. Crew 0.01% 1.68x
Forever 21 0.01% 1.66x
Lane Bryant 0.02% 1.53x
Gymboree 0.02% 1.52x
Express 0.02% 1.49x
H&M 0.01% 1.49x
Victoria's Secret 0.03% 1.42x
Banana Republic 0.02% 1.38x
Talbots 0.01% 1.34x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Location attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Build Your Own Computer Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Build Your Own Computer Enthusiasts audience is netgear.com.

Website Composition Index
netgear.com 5.14% 88.59x
laptoping.com 2.82% 87.44x
laptopmag.com 90.48% 70.78x
techguylabs.com 2.15% 68.40x
battdepot.com 1.01% 66.59x
dlink.com 2.37% 66.50x
ultrabookreview.com 2.34% 62.79x
thefpsreview.com 2.28% 45.11x
geeky-gadgets.com 1.90% 43.81x
cpu-monkey.com 1.88% 43.15x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Web attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Build Your Own Computer Enthusiasts audience is Robotics.

Content Affinity Composition Index
Robotics 0.12% 25.41x
Professional Audio Visual 0.05% 25.29x
Electronic Cabling 0.06% 22.83x
Online Media Converters 0.13% 22.52x
Mobile Phone Networks 0.20% 18.77x
Computer Printers 0.03% 18.70x
Phone & Computer Game Downloaders 0.09% 18.39x
Studio & Franchise Video Game Players 3.02% 16.39x
Vaping 0.14% 16.15x
Technology News 30.27% 15.53x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Build Your Own Computer Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male