Dstillery Audiences

BUILD YOUR OWN COMPUTER ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Build Your Own Computer Enthusiasts Audience

Below you'll find more information about the Build Your Own Computer Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Build Your Own Computer Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Build Your Own Computer Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Build Your Own Computer Enthusiasts audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 57.84% 20.68x
High End TV Shoppers 51.85% 19.08x
IT Decision Makers 51.71% 17.89x
Mobile Phone Comparison Shoppers 44.58% 16.79x
Android Fans 41.30% 16.39x
Camera Review Readers 43.75% 16.20x
Tablet Researchers 43.57% 15.37x
Home Networking Researchers 45.42% 14.91x
iPhone Users 42.03% 14.90x
HDTV Researchers 50.62% 14.66x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Interest attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Build Your Own Computer Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Build Your Own Computer Enthusiasts audience is REI.

Location Composition Index
REI 0.02% 1.82x
Columbia 0.01% 1.50x
Uniqlo 0.02% 1.49x
Patagonia 0.01% 1.46x
Mens Wearhouse 0.10% 1.46x
Ralph Lauren 0.02% 1.45x
Jos A. Bank Clothiers 0.06% 1.40x
Urban Outfitters 0.05% 1.40x
Coach 0.06% 1.37x
Zara 0.03% 1.36x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Location attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Build Your Own Computer Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Build Your Own Computer Enthusiasts audience is cad-comic.com.

Website Composition Index
cad-comic.com 4.98% 64.02x
laptoping.com 1.43% 62.80x
netgear.com 17.14% 61.62x
seagate.com 4.33% 58.10x
battdepot.com 1.53% 57.96x
laptopbatteryexpress.com 1.01% 55.87x
targus.com 1.24% 52.54x
dlink.com 1.36% 52.47x
ultrabookreview.com 1.70% 51.43x
laptopmag.com 75.82% 48.97x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Web attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Build Your Own Computer Enthusiasts audience is Content Streamers & Downloaders.

Content Affinity Composition Index
Content Streamers & Downloaders 0.04% 18.67x
Robotics 1.33% 17.56x
Environmentally Friendly Cars 0.06% 17.40x
Electronic Cabling 1.20% 16.86x
Gadgets 0.39% 16.35x
Technology News 28.22% 15.83x
Handyman Tools 0.02% 15.65x
Computer Printers 0.54% 15.35x
Telescopes 0.93% 15.06x
Data Centers 2.88% 14.87x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Build Your Own Computer Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male