Dstillery Audiences

BUILD YOUR OWN COMPUTER ENTHUSIASTS

Audience Size: 3.1 Million Devices

Explore the Build Your Own Computer Enthusiasts Audience

Below you'll find more information about the Build Your Own Computer Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Build Your Own Computer Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Build Your Own Computer Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Build Your Own Computer Enthusiasts audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 44.97% 20.63x
IT Decision Makers 36.32% 18.79x
High End TV Shoppers 40.06% 18.77x
Mobile Phone Comparison Shoppers 31.76% 17.29x
Android Fans 29.42% 16.70x
Home Networking Researchers 37.93% 16.52x
Tablet Researchers 27.91% 15.70x
Sony Fans 30.32% 14.28x
Apple Fans 31.04% 14.25x
iPhone Users 30.48% 13.73x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Interest attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Build Your Own Computer Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Build Your Own Computer Enthusiasts audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 1.48x
Ann Taylor 0.03% 1.18x
Chicos 0.05% 1.15x
LL Bean 0.01% 1.15x
Intermix 0.01% 1.14x
Kate Spade 0.02% 1.14x
Zara 0.03% 1.14x
Patagonia 0.02% 1.13x
LOFT 0.07% 1.13x
REI 0.02% 1.13x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Location attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Build Your Own Computer Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Build Your Own Computer Enthusiasts audience is boatloadpuzzles.com.

Website Composition Index
boatloadpuzzles.com 1.95% 98.77x
nerdtechy.com 2.21% 89.74x
bonanza.com 3.67% 89.28x
laptoping.com 1.72% 86.70x
dlink.com 2.01% 76.08x
netgear.com 18.66% 70.32x
laptopbatteryexpress.com 1.08% 70.20x
discountelectronics.com 1.48% 64.60x
targus.com 1.25% 58.33x
ultralava.com 2.06% 57.60x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Web attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Build Your Own Computer Enthusiasts audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.06% 17.91x
Electronic Cabling 1.89% 17.77x
Technology News 13.70% 17.24x
Robotics 1.84% 16.41x
Telescopes 1.39% 16.26x
Content Streamers & Downloaders 0.16% 15.79x
High-End Audio 6.67% 15.41x
Computer Printers 0.90% 15.22x
Gadgets 0.73% 15.21x
Handyman Tools 0.04% 15.03x
Composition Percentage: The overlap percentage between the Build Your Own Computer Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Build Your Own Computer Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Build Your Own Computer Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male