Explore the Calendar & Holidays Audience
Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 262.2 thousand unique devices whose actions qualify for the Calendar & Holidays audience.
INTERESTS
The Calendar & Holidays audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.
| Interest | Composition | Index |
| History Buffs | 35.42% | 14.63x |
| Online Grammar Tool Users | 28.04% | 13.36x |
| Lyrics Researchers | 33.04% | 12.61x |
| Emoji Researchers | 33.76% | 12.16x |
| Live Concert Fans | 27.84% | 11.85x |
| Documentary Film Fans | 26.73% | 11.84x |
| New & Expecting Parents | 26.73% | 11.30x |
| Poetry Readers | 29.98% | 11.28x |
| Teachers | 25.34% | 11.20x |
| Music Trivia Researchers | 28.00% | 10.84x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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APPAREL RETAILERS
The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Hollister.
| Location | Composition | Index |
| Hollister | 0.01% | 3.35x |
| Tommy Bahama | 0.01% | 3.23x |
| Old Navy | 0.03% | 2.53x |
| Zumiez | 0.01% | 2.47x |
| Mens Wearhouse | 0.02% | 2.05x |
| Chicos | 0.01% | 1.46x |
| Carhartt | 0.15% | 0.99x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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WEBSITES
The Calendar & Holidays audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.
| Website | Composition | Index |
| daysoftheyear.com | 22.95% | 325.62x |
| popculturemadness.com | 10.42% | 257.21x |
| nationaldaycalendar.com | 71.91% | 113.86x |
| thefactsite.com | 28.03% | 86.14x |
| uselessdaily.com | 1.39% | 72.56x |
| onthisday.com | 65.52% | 64.16x |
| triviaplaying.com | 2.32% | 48.60x |
| triviacountry.com | 1.24% | 46.88x |
| livin3.com | 1.43% | 38.93x |
| kickassfacts.com | 1.95% | 36.58x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.
| Content Affinity | Composition | Index |
| Jokes & Riddles | 2.65% | 29.69x |
| Home Printing | 0.13% | 19.86x |
| Memes & Comedy | 0.24% | 19.00x |
| Work Productivity | 1.48% | 17.76x |
| Marketing Professionals | 1.98% | 16.81x |
| Scotland Travel | 0.16% | 16.39x |
| Quotes & Inspiration | 8.00% | 15.67x |
| Audio Clips & Sound Effects | 0.29% | 15.51x |
| Environmental Conservation | 0.08% | 15.26x |
| Historical Information - Museums & Libraries | 2.70% | 15.07x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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DEMOGRAPHICS
The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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