Dstillery Audiences

CALENDAR & HOLIDAYS

Audience Size: 140.2 Thousand Devices

Explore the Calendar & Holidays Audience

Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 140.2 thousand unique devices whose actions qualify for the Calendar & Holidays audience.

Dstillery Crafted Audiences

INTERESTS

The Calendar & Holidays audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.

Interest Composition Index
History Buffs 37.93% 13.66x
Online Grammar Tool Users 29.92% 11.84x
Lyrics Researchers 33.93% 11.40x
Live Concert Fans 29.18% 11.27x
Documentary Film Fans 27.79% 10.77x
Emoji Researchers 35.51% 10.50x
Poetry Readers 31.01% 10.47x
TV Junkies 25.12% 10.09x
New & Expecting Parents 27.60% 10.06x
Teachers 27.79% 9.97x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Chicos.

Location Composition Index
Chicos 0.02% 2.56x
LOFT 0.01% 1.87x
Old Navy 0.02% 1.28x
The Childrens Place 0.01% 1.25x
Victoria's Secret 0.01% 1.17x
Maurices 0.01% 0.95x
Carhartt 0.11% 0.77x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Web Insights

WEBSITES

The Calendar & Holidays audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.

Website Composition Index
daysoftheyear.com 23.83% 283.78x
popculturemadness.com 8.14% 246.18x
nationaldaycalendar.com 71.04% 108.66x
thefactsite.com 31.58% 83.94x
onthisday.com 66.74% 57.01x
triviaplaying.com 1.98% 48.12x
kickassfacts.com 1.72% 34.79x
livin3.com 1.01% 33.01x
funology.com 1.10% 31.43x
thefactfile.org 1.08% 25.85x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.

Content Affinity Composition Index
Jokes & Riddles 2.01% 25.05x
Home Printing 0.10% 17.91x
Memes & Comedy 0.17% 17.74x
Scotland Travel 0.17% 16.47x
Home Office Products 0.08% 15.70x
Work Productivity 1.23% 15.20x
Marketing Professionals 1.76% 15.09x
Historical Information - Museums & Libraries 2.36% 14.98x
Website Launchers 0.49% 14.12x
Electronic Document Assembly 0.11% 14.01x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female