Dstillery Audiences

CALENDAR & HOLIDAYS

Audience Size: 228.4 Thousand Devices

Explore the Calendar & Holidays Audience

Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 228.4 thousand unique devices whose actions qualify for the Calendar & Holidays audience.

Dstillery Crafted Audiences

INTERESTS

The Calendar & Holidays audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.

Interest Composition Index
History Buffs 45.93% 12.64x
Poetry Readers 37.96% 10.83x
Live Concert Fans 33.92% 10.70x
Music Trivia Researchers 31.39% 10.50x
Documentary Film Fans 34.73% 10.40x
Lyrics Researchers 32.71% 10.28x
Candy Shoppers 33.40% 10.24x
Nashville Activity Researchers 30.11% 10.19x
Nature and Outdoors Book Readers 30.77% 10.16x
Emoji Researchers 44.10% 10.00x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Belk.

Location Composition Index
Belk 0.01% 2.02x
Chicos 0.07% 2.02x
Gymboree 0.06% 1.92x
White House Black Market 0.07% 1.86x
Lane Bryant 0.04% 1.78x
LOFT 0.07% 1.76x
Forever 21 0.05% 1.68x
The North Face 0.02% 1.56x
The Childrens Place 0.07% 1.43x
Ralph Lauren 0.01% 1.41x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Web Insights

WEBSITES

The Calendar & Holidays audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.

Website Composition Index
daysoftheyear.com 25.24% 424.82x
popculturemadness.com 10.30% 329.69x
thefactsite.com 18.50% 159.22x
nationaldaycalendar.com 74.53% 130.37x
onthisday.com 61.22% 80.86x
triviaplaying.com 2.51% 69.32x
livin3.com 2.38% 62.13x
kickassfacts.com 2.49% 49.38x
funology.com 1.79% 46.88x
thefactfile.org 1.40% 45.33x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.

Content Affinity Composition Index
Jokes & Riddles 4.16% 28.85x
Home Printing 0.41% 20.49x
Work Productivity 2.46% 16.26x
Marketing Professionals 3.43% 16.18x
Memes & Comedy 0.42% 15.14x
Quotes & Inspiration 9.51% 14.89x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.08% 14.64x
Audio Clips & Sound Effects 0.61% 14.36x
Liberal Views on LGBTQ Rights and Pro-Choice 0.44% 14.17x
Historical Information - Museums & Libraries 3.91% 14.15x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female