Dstillery Audiences

CALENDAR & HOLIDAYS

Audience Size: 133.2 Thousand Devices

Explore the Calendar & Holidays Audience

Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 133.2 thousand unique devices whose actions qualify for the Calendar & Holidays audience.

Dstillery Crafted Audiences

INTERESTS

The Calendar & Holidays audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.

Interest Composition Index
History Buffs 37.36% 15.28x
Live Concert Fans 27.88% 12.79x
Documentary Film Fans 28.22% 12.51x
Emoji Researchers 35.84% 12.47x
Poetry Readers 32.77% 12.45x
Nashville Activity Researchers 24.90% 11.94x
Candy Shoppers 29.67% 11.89x
Music Trivia Researchers 27.60% 11.75x
Teachers 29.99% 11.42x
Online Thesaurus Users 32.39% 11.29x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.02% 4.77x
Express 0.04% 1.93x
Free People 0.02% 1.92x
Zara 0.03% 1.83x
Urban Outfitters 0.05% 1.71x
Banana Republic 0.09% 1.69x
Charlotte Russe 0.05% 1.67x
J. Crew 0.02% 1.66x
Victoria's Secret 0.13% 1.63x
Belk 0.01% 1.60x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Web Insights

WEBSITES

The Calendar & Holidays audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Calendar & Holidays audience is nationaldaycalendar.com.

Website Composition Index
nationaldaycalendar.com 76.23% 129.35x
onthisday.com 54.29% 84.80x
oxforddictionaries.com 5.22% 28.57x
wincalendar.com 7.81% 25.70x
icebreakerideas.com 5.49% 23.32x
kisspng.com 3.31% 23.23x
historynet.com 6.29% 22.81x
jokes4us.com 6.21% 21.38x
greetingcardpoet.com 2.54% 20.85x
conversationstartersworld.com 7.12% 20.15x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.

Content Affinity Composition Index
Jokes & Riddles 4.53% 30.46x
Home Printing 0.55% 23.15x
Work Productivity 2.80% 17.00x
Quotes & Inspiration 9.57% 16.18x
Marketing Professionals 4.20% 16.06x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.12% 14.95x
Environmental Conservation 0.07% 14.80x
Memes & Comedy 0.46% 14.41x
Human Resources & Employee Management 1.11% 14.29x
Historical Information - Museums & Libraries 4.46% 14.21x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female