Dstillery Audiences

CALENDAR & HOLIDAYS

Audience Size: 262.2 Thousand Devices

Explore the Calendar & Holidays Audience

Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 262.2 thousand unique devices whose actions qualify for the Calendar & Holidays audience.

Dstillery Crafted Audiences

INTERESTS

The Calendar & Holidays audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.

Interest Composition Index
History Buffs 35.42% 14.63x
Online Grammar Tool Users 28.04% 13.36x
Lyrics Researchers 33.04% 12.61x
Emoji Researchers 33.76% 12.16x
Live Concert Fans 27.84% 11.85x
Documentary Film Fans 26.73% 11.84x
New & Expecting Parents 26.73% 11.30x
Poetry Readers 29.98% 11.28x
Teachers 25.34% 11.20x
Music Trivia Researchers 28.00% 10.84x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Hollister.

Location Composition Index
Hollister 0.01% 3.35x
Tommy Bahama 0.01% 3.23x
Old Navy 0.03% 2.53x
Zumiez 0.01% 2.47x
Mens Wearhouse 0.02% 2.05x
Chicos 0.01% 1.46x
Carhartt 0.15% 0.99x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Web Insights

WEBSITES

The Calendar & Holidays audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.

Website Composition Index
daysoftheyear.com 22.95% 325.62x
popculturemadness.com 10.42% 257.21x
nationaldaycalendar.com 71.91% 113.86x
thefactsite.com 28.03% 86.14x
uselessdaily.com 1.39% 72.56x
onthisday.com 65.52% 64.16x
triviaplaying.com 2.32% 48.60x
triviacountry.com 1.24% 46.88x
livin3.com 1.43% 38.93x
kickassfacts.com 1.95% 36.58x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.

Content Affinity Composition Index
Jokes & Riddles 2.65% 29.69x
Home Printing 0.13% 19.86x
Memes & Comedy 0.24% 19.00x
Work Productivity 1.48% 17.76x
Marketing Professionals 1.98% 16.81x
Scotland Travel 0.16% 16.39x
Quotes & Inspiration 8.00% 15.67x
Audio Clips & Sound Effects 0.29% 15.51x
Environmental Conservation 0.08% 15.26x
Historical Information - Museums & Libraries 2.70% 15.07x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female