Dstillery Audiences

CALENDAR & HOLIDAYS

Audience Size: 122.3 Thousand Devices

Explore the Calendar & Holidays Audience

Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 122.3 thousand unique devices whose actions qualify for the Calendar & Holidays audience.

Dstillery Crafted Audiences

INTERESTS

The Calendar & Holidays audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.

Interest Composition Index
History Buffs 33.80% 16.07x
Online Grammar Tool Users 27.57% 14.86x
Documentary Film Fans 25.62% 13.07x
Emoji Researchers 34.81% 12.04x
Teachers 26.48% 11.79x
Live Concert Fans 23.99% 11.72x
Lyrics Researchers 28.50% 11.61x
Poetry Readers 31.00% 11.60x
U.S. History Buffs 28.66% 11.51x
Music Trivia Researchers 26.48% 11.19x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Belk.

Location Composition Index
Belk 0.02% 3.16x
Coach 0.02% 1.96x
Mens Wearhouse 0.05% 1.95x
Jos A. Bank Clothiers 0.02% 1.75x
Dressbarn 0.02% 1.63x
Talbots 0.02% 1.55x
Carhartt 0.22% 1.23x
Aeropostale 0.02% 1.21x
Banana Republic 0.02% 1.21x
Lane Bryant 0.02% 1.01x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Web Insights

WEBSITES

The Calendar & Holidays audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.

Website Composition Index
daysoftheyear.com 36.40% 507.17x
thefactsite.com 20.80% 255.55x
nationaldaycalendar.com 80.96% 147.74x
onthisday.com 60.62% 125.85x
wiseoldsayings.com 1.70% 41.71x
laffgaff.com 2.31% 41.12x
jagranjosh.com 1.87% 32.39x
louisem.com 2.83% 31.88x
theodysseyonline.com 2.33% 29.49x
positivityblog.com 2.09% 28.08x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Hair & Beauty.

Content Affinity Composition Index
Hair & Beauty 0.19% 22.53x
Human Resources & Employee Management 0.27% 22.01x
Marketing Professionals 0.49% 21.01x
Canada Travel & Tourism 0.33% 20.40x
Learning & Development Products 0.24% 19.95x
Book Publishers 0.49% 19.49x
Quotes & Inspiration 4.79% 19.43x
Work Productivity 0.50% 19.23x
Historical Information - Museums & Libraries 0.97% 18.71x
Canadian Universities 0.25% 18.16x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female