Explore the Calendar & Holidays Audience
Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 140.2 thousand unique devices whose actions qualify for the Calendar & Holidays audience.
INTERESTS
The Calendar & Holidays audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.
| Interest | Composition | Index |
| History Buffs | 37.93% | 13.66x |
| Online Grammar Tool Users | 29.92% | 11.84x |
| Lyrics Researchers | 33.93% | 11.40x |
| Live Concert Fans | 29.18% | 11.27x |
| Documentary Film Fans | 27.79% | 10.77x |
| Emoji Researchers | 35.51% | 10.50x |
| Poetry Readers | 31.01% | 10.47x |
| TV Junkies | 25.12% | 10.09x |
| New & Expecting Parents | 27.60% | 10.06x |
| Teachers | 27.79% | 9.97x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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APPAREL RETAILERS
The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.02% | 2.56x |
| LOFT | 0.01% | 1.87x |
| Old Navy | 0.02% | 1.28x |
| The Childrens Place | 0.01% | 1.25x |
| Victoria's Secret | 0.01% | 1.17x |
| Maurices | 0.01% | 0.95x |
| Carhartt | 0.11% | 0.77x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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WEBSITES
The Calendar & Holidays audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.
| Website | Composition | Index |
| daysoftheyear.com | 23.83% | 283.78x |
| popculturemadness.com | 8.14% | 246.18x |
| nationaldaycalendar.com | 71.04% | 108.66x |
| thefactsite.com | 31.58% | 83.94x |
| onthisday.com | 66.74% | 57.01x |
| triviaplaying.com | 1.98% | 48.12x |
| kickassfacts.com | 1.72% | 34.79x |
| livin3.com | 1.01% | 33.01x |
| funology.com | 1.10% | 31.43x |
| thefactfile.org | 1.08% | 25.85x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.
| Content Affinity | Composition | Index |
| Jokes & Riddles | 2.01% | 25.05x |
| Home Printing | 0.10% | 17.91x |
| Memes & Comedy | 0.17% | 17.74x |
| Scotland Travel | 0.17% | 16.47x |
| Home Office Products | 0.08% | 15.70x |
| Work Productivity | 1.23% | 15.20x |
| Marketing Professionals | 1.76% | 15.09x |
| Historical Information - Museums & Libraries | 2.36% | 14.98x |
| Website Launchers | 0.49% | 14.12x |
| Electronic Document Assembly | 0.11% | 14.01x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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DEMOGRAPHICS
The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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