Dstillery Audiences

CALENDAR & HOLIDAYS

Audience Size: 81.6 Thousand Devices

Explore the Calendar & Holidays Audience

Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 81.6 thousand unique devices whose actions qualify for the Calendar & Holidays audience.

Dstillery Crafted Audiences

INTERESTS

The Calendar & Holidays audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.

Interest Composition Index
History Buffs 22.90% 17.87x
Online Grammar Tool Users 10.94% 13.97x
Documentary Film Fans 21.88% 13.83x
Teachers 27.23% 11.80x
Emoji Researchers 23.41% 11.47x
Poetry Readers 23.41% 10.99x
U.S. History Buffs 19.97% 10.80x
Lyrics Researchers 16.28% 10.80x
Music Trivia Researchers 13.99% 10.41x
Promotional Products Purchasers 24.94% 9.66x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Lane Bryant.

Location Composition Index
Lane Bryant 0.03% 3.00x
Mens Wearhouse 0.03% 2.67x
Urban Outfitters 0.04% 2.57x
H&M 0.03% 2.40x
Aeropostale 0.03% 2.19x
Michael Kors 0.01% 1.81x
Express 0.03% 1.77x
J. Crew 0.01% 1.71x
Lululemon 0.01% 1.59x
Maurices 0.04% 1.57x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Web Insights

WEBSITES

The Calendar & Holidays audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.

Website Composition Index
daysoftheyear.com 53.68% 425.74x
nationaldaycalendar.com 82.26% 191.02x
onthisday.com 50.39% 133.12x
facts.net 3.21% 43.54x
icebreakerideas.com 4.34% 30.62x
zoo.com 1.80% 27.14x
conversationstartersworld.com 2.72% 26.94x
wow4u.com 2.60% 25.45x
inspiringquotes.us 2.11% 24.93x
laffgaff.com 3.03% 24.43x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Hair & Beauty.

Content Affinity Composition Index
Hair & Beauty 0.19% 22.53x
Quotes & Inspiration 2.14% 17.09x
Book Publishers 0.51% 16.03x
Work Productivity 0.25% 14.79x
Historical Information - Museums & Libraries 0.53% 13.33x
Children's Learning Tools 2.44% 13.32x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.15% 11.93x
Internet Radio 0.20% 10.73x
Canada Consumer Product Cluster 0.51% 10.54x
Winnipeg Canada News 0.48% 10.47x
Composition Percentage: The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female