Explore the Calendar & Holidays Audience
Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 133.2 thousand unique devices whose actions qualify for the Calendar & Holidays audience.
INTERESTS
The Calendar & Holidays audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.
| Interest | Composition | Index |
| History Buffs | 37.36% | 15.28x |
| Live Concert Fans | 27.88% | 12.79x |
| Documentary Film Fans | 28.22% | 12.51x |
| Emoji Researchers | 35.84% | 12.47x |
| Poetry Readers | 32.77% | 12.45x |
| Nashville Activity Researchers | 24.90% | 11.94x |
| Candy Shoppers | 29.67% | 11.89x |
| Music Trivia Researchers | 27.60% | 11.75x |
| Teachers | 29.99% | 11.42x |
| Online Thesaurus Users | 32.39% | 11.29x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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APPAREL RETAILERS
The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.02% | 4.77x |
| Express | 0.04% | 1.93x |
| Free People | 0.02% | 1.92x |
| Zara | 0.03% | 1.83x |
| Urban Outfitters | 0.05% | 1.71x |
| Banana Republic | 0.09% | 1.69x |
| Charlotte Russe | 0.05% | 1.67x |
| J. Crew | 0.02% | 1.66x |
| Victoria's Secret | 0.13% | 1.63x |
| Belk | 0.01% | 1.60x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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WEBSITES
The Calendar & Holidays audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Calendar & Holidays audience is nationaldaycalendar.com.
| Website | Composition | Index |
| nationaldaycalendar.com | 76.23% | 129.35x |
| onthisday.com | 54.29% | 84.80x |
| oxforddictionaries.com | 5.22% | 28.57x |
| wincalendar.com | 7.81% | 25.70x |
| icebreakerideas.com | 5.49% | 23.32x |
| kisspng.com | 3.31% | 23.23x |
| historynet.com | 6.29% | 22.81x |
| jokes4us.com | 6.21% | 21.38x |
| greetingcardpoet.com | 2.54% | 20.85x |
| conversationstartersworld.com | 7.12% | 20.15x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.
| Content Affinity | Composition | Index |
| Jokes & Riddles | 4.53% | 30.46x |
| Home Printing | 0.55% | 23.15x |
| Work Productivity | 2.80% | 17.00x |
| Quotes & Inspiration | 9.57% | 16.18x |
| Marketing Professionals | 4.20% | 16.06x |
| Assorted Topics (Web Hosting, Fiction Storytelling, Research) | 0.12% | 14.95x |
| Environmental Conservation | 0.07% | 14.80x |
| Memes & Comedy | 0.46% | 14.41x |
| Human Resources & Employee Management | 1.11% | 14.29x |
| Historical Information - Museums & Libraries | 4.46% | 14.21x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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DEMOGRAPHICS
The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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