Explore the Calendar & Holidays Audience
Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 140.9 thousand unique devices whose actions qualify for the Calendar & Holidays audience.
INTERESTS
The Calendar & Holidays audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.
| Interest | Composition | Index |
| History Buffs | 31.79% | 18.89x |
| Live Concert Fans | 21.43% | 17.30x |
| Online Grammar Tool Users | 21.79% | 17.02x |
| Ocean Activists | 19.64% | 16.72x |
| Junk Food Lovers | 16.96% | 16.41x |
| New & Expecting Parents | 22.86% | 16.24x |
| Lyrics Researchers | 25.36% | 16.18x |
| Documentary Film Fans | 19.11% | 16.12x |
| Comedy Fans | 18.04% | 15.86x |
| Emoji Researchers | 36.61% | 15.60x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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APPAREL RETAILERS
The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Buckle.
| Location | Composition | Index |
| Buckle | 0.04% | 3.70x |
| Maurices | 0.04% | 2.80x |
| H&M | 0.01% | 2.26x |
| Express | 0.02% | 1.88x |
| Hollister | 0.01% | 1.80x |
| Journeys | 0.02% | 1.31x |
| Old Navy | 0.02% | 1.28x |
| Carhartt | 0.13% | 1.28x |
| Victoria's Secret | 0.02% | 1.12x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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WEBSITES
The Calendar & Holidays audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.
| Website | Composition | Index |
| daysoftheyear.com | 30.08% | 401.43x |
| nationaldaycalendar.com | 74.47% | 168.52x |
| thefactsite.com | 28.34% | 165.63x |
| onthisday.com | 63.68% | 101.34x |
| laffgaff.com | 3.23% | 43.83x |
| punpedia.org | 1.58% | 34.80x |
| list25.com | 1.73% | 33.74x |
| poemhunter.com | 1.43% | 33.36x |
| theimpulsivebuy.com | 2.18% | 31.16x |
| thisisanfield.com | 2.42% | 31.02x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Jokes & Riddles.
| Content Affinity | Composition | Index |
| Jokes & Riddles | 1.08% | 45.74x |
| Book Publishers | 1.04% | 28.51x |
| Online Games for Kids | 2.26% | 25.75x |
| Historical Information - Museums & Libraries | 2.15% | 25.57x |
| Numerology & Astrology | 1.76% | 24.30x |
| Science Education & Academia | 1.00% | 23.65x |
| Assorted Topics (Viral Media, Paid Traffic) | 2.94% | 23.07x |
| Canada Shopping - General Commerce | 0.65% | 21.88x |
| Quotes & Inspiration | 4.95% | 20.59x |
| National Parks | 0.54% | 20.52x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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DEMOGRAPHICS
The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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