Explore the Calendar & Holidays Audience
Below you'll find more information about the Calendar & Holidays audience, broken down in different categories based on their digital and physical behaviors. These are 122.3 thousand unique devices whose actions qualify for the Calendar & Holidays audience.
INTERESTS
The Calendar & Holidays audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Calendar & Holidays audience is History Buffs.
| Interest | Composition | Index |
| History Buffs | 33.80% | 16.07x |
| Online Grammar Tool Users | 27.57% | 14.86x |
| Documentary Film Fans | 25.62% | 13.07x |
| Emoji Researchers | 34.81% | 12.04x |
| Teachers | 26.48% | 11.79x |
| Live Concert Fans | 23.99% | 11.72x |
| Lyrics Researchers | 28.50% | 11.61x |
| Poetry Readers | 31.00% | 11.60x |
| U.S. History Buffs | 28.66% | 11.51x |
| Music Trivia Researchers | 26.48% | 11.19x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Interest attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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APPAREL RETAILERS
The Calendar & Holidays audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Calendar & Holidays audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 3.16x |
| Coach | 0.02% | 1.96x |
| Mens Wearhouse | 0.05% | 1.95x |
| Jos A. Bank Clothiers | 0.02% | 1.75x |
| Dressbarn | 0.02% | 1.63x |
| Talbots | 0.02% | 1.55x |
| Carhartt | 0.22% | 1.23x |
| Aeropostale | 0.02% | 1.21x |
| Banana Republic | 0.02% | 1.21x |
| Lane Bryant | 0.02% | 1.01x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Location attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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WEBSITES
The Calendar & Holidays audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Calendar & Holidays audience is daysoftheyear.com.
| Website | Composition | Index |
| daysoftheyear.com | 36.40% | 507.17x |
| thefactsite.com | 20.80% | 255.55x |
| nationaldaycalendar.com | 80.96% | 147.74x |
| onthisday.com | 60.62% | 125.85x |
| wiseoldsayings.com | 1.70% | 41.71x |
| laffgaff.com | 2.31% | 41.12x |
| jagranjosh.com | 1.87% | 32.39x |
| louisem.com | 2.83% | 31.88x |
| theodysseyonline.com | 2.33% | 29.49x |
| positivityblog.com | 2.09% | 28.08x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Web attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Calendar & Holidays audience is Hair & Beauty.
| Content Affinity | Composition | Index |
| Hair & Beauty | 0.19% | 22.53x |
| Human Resources & Employee Management | 0.27% | 22.01x |
| Marketing Professionals | 0.49% | 21.01x |
| Canada Travel & Tourism | 0.33% | 20.40x |
| Learning & Development Products | 0.24% | 19.95x |
| Book Publishers | 0.49% | 19.49x |
| Quotes & Inspiration | 4.79% | 19.43x |
| Work Productivity | 0.50% | 19.23x |
| Historical Information - Museums & Libraries | 0.97% | 18.71x |
| Canadian Universities | 0.25% | 18.16x |
Composition Percentage:
The overlap percentage between the Calendar & Holidays audience and the Content Affinity attribute.
Index: A comparison of the Calendar & Holidays audience to the internet population.
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DEMOGRAPHICS
The Calendar & Holidays audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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