Dstillery Audiences

CALIFORNIA UNIVERSITIES

Audience Size: 12.8 Thousand Devices

Explore the California Universities Audience

Below you'll find more information about the California Universities audience, broken down in different categories based on their digital and physical behaviors. These are 12.8 thousand unique devices whose actions qualify for the California Universities audience.

Dstillery Crafted Audiences

INTERESTS

The California Universities audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the California Universities audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 38.46% 38.92x
Ivy League College Researchers 30.13% 30.07x
Professional Medical Journal Readers 26.92% 18.47x
College Students 29.49% 18.43x
Medicaid Researchers 41.67% 17.70x
Pediatric Provider Researchers 26.28% 16.66x
College Professors 30.13% 16.13x
Charitable Donors 33.97% 15.85x
Property and Facility Managers 41.67% 15.79x
Internal Medicine Journal Researchers 35.26% 15.75x
Composition Percentage: The overlap percentage between the California Universities audience and the Interest attribute.
Index: A comparison of the California Universities audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The California Universities audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the California Universities audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.93x
Composition Percentage: The overlap percentage between the California Universities audience and the Location attribute.
Index: A comparison of the California Universities audience to the internet population.
Dstillery Web Insights

WEBSITES

The California Universities audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the California Universities audience is statisticshowto.com.

Website Composition Index
statisticshowto.com 25.82% 31.13x
geeksforgeeks.org 16.38% 25.39x
academia.edu 15.17% 23.23x
mountsinai.org 11.99% 20.02x
doodle.com 26.21% 19.65x
guru99.com 11.13% 18.81x
ratemyprofessors.com 32.15% 18.19x
bncollege.com 8.93% 18.03x
radiopaedia.org 7.73% 17.47x
thenation.com 8.16% 17.34x
Composition Percentage: The overlap percentage between the California Universities audience and the Web attribute.
Index: A comparison of the California Universities audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the California Universities audience is New England Universities.

Content Affinity Composition Index
New England Universities 5.84% 72.07x
New York City Education & News Cluster 10.54% 65.75x
Los Angeles Tourism 4.84% 49.77x
Aid Groups 4.13% 44.66x
University Research 22.79% 31.44x
College Planning 6.13% 31.00x
China Cluster 4.42% 18.32x
Legal Information Research Cluster 4.13% 16.92x
Historical Information - Museums & Libraries 1.14% 14.30x
Central California Cluster 2.14% 14.04x
Composition Percentage: The overlap percentage between the California Universities audience and the Content Affinity attribute.
Index: A comparison of the California Universities audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The California Universities audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male