Dstillery Audiences

CANADA BUSINESS CLUSTER

Audience Size: 162.8 Thousand Devices

Explore the Canada Business Cluster Audience

Below you'll find more information about the Canada Business Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 162.8 thousand unique devices whose actions qualify for the Canada Business Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Business Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Business Cluster audience is Eco-Conscious Consumers.

Interest Composition Index
Eco-Conscious Consumers 25.27% 42.89x
Home Design Enthusiasts 27.89% 40.88x
Women's Fitness Enthusiasts 26.20% 39.61x
Wellness Enthusiasts 24.39% 37.68x
Home Remodelers 26.26% 33.51x
Women's Health Researchers 22.46% 32.05x
Online Health Researchers 25.51% 31.97x
Mens Fitness Publication Readers 20.09% 30.91x
Holiday Cocktail Researchers 33.69% 30.73x
Beach House Second Home Owners 17.03% 30.37x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Interest attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Business Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Business Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.01% 2.00x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Location attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Business Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Business Cluster audience is huffingtonpost.ca.

Website Composition Index
huffingtonpost.ca 63.44% 501.24x
thechronicleherald.ca 16.13% 362.82x
remembering.ca 13.06% 271.75x
redfin.ca 11.23% 266.59x
nowtoronto.com 7.81% 236.46x
timescolonist.com 24.52% 231.31x
stcatharinesstandard.ca 8.29% 216.49x
brantfordexpositor.ca 6.99% 215.44x
straight.com 10.67% 199.12x
abbynews.com 7.54% 198.57x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Web attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Business Cluster audience is Canada Shopping - Lifestyle and Mommy Blogs.

Content Affinity Composition Index
Canada Shopping - Lifestyle and Mommy Blogs 9.39% 153.28x
Canada Shopping - Kitchenware 1.65% 149.89x
Canada Tax and Finance Research Cluster 3.91% 126.76x
Ontario Canada Cluster 3.87% 124.10x
Canada Consumer Product Cluster 5.97% 122.89x
Canada Tourism Research Cluster 21.24% 118.80x
Vancouver British Columbia Research Cluster 11.88% 118.28x
Canadian News 19.87% 116.35x
Canadian Lifestyle 13.41% 115.23x
Canada Culture and Tourism 26.69% 113.04x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Business Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male