Dstillery Audiences

CANADA BUSINESS CLUSTER

Audience Size: 201.8 Thousand Devices

Explore the Canada Business Cluster Audience

Below you'll find more information about the Canada Business Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 201.8 thousand unique devices whose actions qualify for the Canada Business Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Business Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Business Cluster audience is Home Design Enthusiasts.

Interest Composition Index
Home Design Enthusiasts 26.92% 29.01x
Eco-Conscious Consumers 25.54% 29.00x
Women's Fitness Enthusiasts 26.09% 27.48x
Healthy Eaters 27.10% 26.56x
Holiday Cocktail Researchers 34.50% 25.97x
Nutrition Conscious Eaters 26.37% 25.48x
Tech-Savvy Moms 26.78% 24.88x
Wellness Enthusiasts 22.97% 23.89x
Orthodontics Researchers 36.66% 23.28x
Women's Health Researchers 22.32% 22.42x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Interest attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Business Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Business Cluster audience is Carhartt.

Location Composition Index
Carhartt 0.02% 2.16x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Location attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Business Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Business Cluster audience is huffingtonpost.ca.

Website Composition Index
huffingtonpost.ca 73.90% 328.30x
richmond-news.com 8.83% 306.63x
theguardian.pe.ca 7.44% 279.68x
thetelegram.com 6.89% 270.56x
thechronicleherald.ca 19.19% 261.23x
mastermindtoys.com 6.12% 244.15x
redfin.ca 14.06% 239.54x
wayfair.ca 11.58% 232.12x
canadapost.ca 8.67% 220.50x
kamloopsthisweek.com 10.44% 209.71x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Web attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Business Cluster audience is Canada Shopping - Lifestyle and Mommy Blogs.

Content Affinity Composition Index
Canada Shopping - Lifestyle and Mommy Blogs 10.30% 147.35x
Canada Shopping - Kitchenware 1.98% 135.14x
Canada Tax and Finance Research Cluster 4.29% 117.27x
Canadian Universities 0.92% 115.27x
Mining & Natural Resources 0.73% 114.39x
Canada Consumer Product Cluster 6.75% 111.22x
Canadian Lifestyle 14.34% 107.29x
Ontario Canada Cluster 4.33% 105.83x
Winnipeg Canada News 5.97% 98.31x
Canada Tourism Research Cluster 23.12% 98.04x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Business Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male