Dstillery Audiences

CANADA BUSINESS CLUSTER

Audience Size: 1.2 Million Devices

Explore the Canada Business Cluster Audience

Below you'll find more information about the Canada Business Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Canada Business Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Business Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Business Cluster audience is Canada Trip Planners.

Interest Composition Index
Canada Trip Planners 46.87% 12.65x
Beard Care Shoppers 43.15% 12.43x
Crafting Enthusiasts 40.36% 11.42x
Volleyball Enthusiasts 31.28% 9.55x
French Language Learners 35.47% 9.25x
Ireland Trip Planners 27.24% 8.76x
Mens Shaving Products Shoppers 26.65% 8.36x
Software Directory Researchers 31.61% 8.31x
Travel Guide and Review Readers 28.02% 7.53x
NHL Fans 23.83% 7.47x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Interest attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Business Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Business Cluster audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.24x
Carhartt 0.02% 0.68x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Location attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Business Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Business Cluster audience is mec.ca.

Website Composition Index
mec.ca 2.26% 163.79x
ticketmaster.ca 1.77% 157.41x
nac-cna.ca 3.05% 149.26x
toronto.com 23.45% 141.71x
aol.ca 2.05% 128.57x
comfree.com 1.66% 114.80x
styledemocracy.com 2.39% 110.41x
thebrick.com 1.17% 109.23x
ratespy.com 1.62% 109.21x
shopping-canada.com 1.83% 105.99x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Web attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Business Cluster audience is Canadian Seniors Real Estate Research Cluster.

Content Affinity Composition Index
Canadian Seniors Real Estate Research Cluster 4.09% 60.93x
Custom T-Shirts 0.15% 59.34x
Canadian Universities 7.10% 54.95x
Canadian Real Estate Researcher Cluster 5.62% 53.20x
Canada Tax and Finance Research Cluster 10.05% 52.00x
Ontario Canada Cluster 6.42% 48.29x
Canadian Lifestyle 38.23% 47.60x
Canada Shopping - Kitchenware 6.14% 47.57x
Vancouver British Columbia Research Cluster 11.47% 44.33x
Canadian News 15.46% 43.94x
Composition Percentage: The overlap percentage between the Canada Business Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Business Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Business Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male