Dstillery Audiences

CANADA CONSUMER PRODUCT CLUSTER

Audience Size: 272.6 Thousand Devices

Explore the Canada Consumer Product Cluster Audience

Below you'll find more information about the Canada Consumer Product Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 272.6 thousand unique devices whose actions qualify for the Canada Consumer Product Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Consumer Product Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Consumer Product Cluster audience is Healthy Eaters.

Interest Composition Index
Healthy Eaters 49.98% 26.78x
Nutrition Conscious Eaters 47.67% 26.60x
Wellness Enthusiasts 40.91% 22.60x
Home Kitchen Chefs 46.48% 22.52x
Yogis 43.95% 22.51x
Grandparents 44.89% 22.36x
Women's Fitness Enthusiasts 40.80% 21.95x
Home Design Enthusiasts 38.60% 21.51x
Women's Health Researchers 39.90% 21.20x
Home Kitchen Bakers 47.31% 21.08x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Interest attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Consumer Product Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Consumer Product Cluster audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 4.07x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Location attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Consumer Product Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Consumer Product Cluster audience is mmfoodmarket.com.

Website Composition Index
mmfoodmarket.com 7.79% 417.52x
kraftcanada.com 20.00% 417.41x
threebestrated.ca 5.41% 299.66x
scene.ca 4.58% 251.90x
lcbo.com 9.70% 250.59x
smartcanucks.ca 8.43% 247.34x
landmarkcinemas.com 5.90% 247.12x
lowes.ca 9.68% 239.17x
bitsandpiecescanada.ca 4.74% 209.08x
cancer.ca 5.08% 206.98x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Web attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Consumer Product Cluster audience is Canada Shopping - General Commerce.

Content Affinity Composition Index
Canada Shopping - General Commerce 6.84% 205.45x
Canadian Seniors Real Estate Research Cluster 1.26% 146.27x
Quebec Vacation Research Cluster 1.95% 143.95x
Toronto Tourism 2.75% 143.69x
Canada Shopping - Kitchenware 6.34% 140.15x
Canada Job Seekers Cluster 1.24% 129.74x
Canadian Universities 3.56% 128.62x
Canadian Healthcare 6.76% 126.41x
Canadian Real Estate Researcher Cluster 3.37% 112.71x
Quebec Job Seeker Cluster 1.17% 106.27x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Consumer Product Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female