Dstillery Audiences

CANADA CONSUMER PRODUCT CLUSTER

Audience Size: 971.9 Thousand Devices

Explore the Canada Consumer Product Cluster Audience

Below you'll find more information about the Canada Consumer Product Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 971.9 thousand unique devices whose actions qualify for the Canada Consumer Product Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Consumer Product Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Consumer Product Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 62.45% 22.93x
Canada Trip Planners 44.01% 17.63x
Beard Care Shoppers 48.85% 15.43x
Mens Shaving Products Shoppers 19.22% 9.82x
Volleyball Enthusiasts 21.71% 9.31x
Vegans 22.35% 9.26x
Business Accounting Software Researchers 24.15% 8.12x
French Language Learners 20.27% 8.04x
Gluten-Free Recipe Researchers 14.42% 7.61x
Software Directory Researchers 19.60% 7.58x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Interest attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Consumer Product Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Consumer Product Cluster audience is Kate Spade.

Location Composition Index
Kate Spade 0.01% 1.50x
Levi Strauss 0.00% 1.31x
Club Monaco 0.00% 1.26x
Lorna Jane 0.00% 1.19x
Belk 0.00% 1.17x
Aeropostale 0.01% 1.12x
Columbia 0.00% 1.10x
Old Navy 0.02% 1.05x
Zumiez 0.01% 0.98x
H&M 0.01% 0.91x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Location attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Consumer Product Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Consumer Product Cluster audience is appehtite.ca.

Website Composition Index
appehtite.ca 2.96% 341.41x
bouclair.com 1.74% 311.56x
becel.ca 3.73% 290.64x
penningtons.com 11.36% 284.48x
cloverleaf.ca 1.92% 275.60x
salewhale.ca 3.93% 271.49x
marilyn.ca 2.68% 264.95x
ricekrispies.ca 4.16% 263.42x
shoppershomehealthcare.ca 1.47% 262.81x
canadiantire.ca 1.72% 257.21x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Web attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Consumer Product Cluster audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.62% 102.21x
Toronto Tourism 4.89% 94.89x
Canadian Seniors Real Estate Research Cluster 11.28% 90.69x
Canada Shopping - General Commerce 24.57% 86.48x
Canada Shopping - Kitchenware 15.15% 85.98x
Canadian Real Estate Researcher Cluster 6.53% 78.00x
Canada Business Cluster 8.75% 64.08x
Canadian Healthcare 16.14% 63.60x
Quebec Hunting & Outdoors Cluster 4.28% 63.59x
Quebec Vacation Research Cluster 9.09% 60.24x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Consumer Product Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female