Dstillery Audiences

CANADA CONSUMER PRODUCT CLUSTER

Audience Size: 147.6 Thousand Devices

Explore the Canada Consumer Product Cluster Audience

Below you'll find more information about the Canada Consumer Product Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 147.6 thousand unique devices whose actions qualify for the Canada Consumer Product Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Consumer Product Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Consumer Product Cluster audience is Healthy Eaters.

Interest Composition Index
Healthy Eaters 52.49% 30.70x
Nutrition Conscious Eaters 50.41% 30.01x
Grandparents 50.47% 26.75x
Home Kitchen Chefs 50.41% 26.47x
Wellness Enthusiasts 43.22% 26.44x
Yogis 47.95% 26.34x
Women's Fitness Enthusiasts 44.42% 26.32x
Home Design Enthusiasts 42.78% 26.16x
Women's Health Researchers 43.79% 25.38x
Plant Based & Vegan Food Recipe Shoppers 48.20% 25.32x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Interest attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Consumer Product Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Consumer Product Cluster audience is Talbots.

Location Composition Index
Talbots 0.02% 5.95x
Jos A. Bank Clothiers 0.01% 2.86x
Banana Republic 0.01% 2.83x
Gap 0.01% 2.78x
American Eagle Outfitters 0.01% 2.65x
Express 0.01% 2.40x
Chicos 0.01% 2.39x
Victoria's Secret 0.02% 2.36x
The Childrens Place 0.01% 1.75x
Maurices 0.01% 1.26x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Location attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Consumer Product Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Consumer Product Cluster audience is canadianliving.com.

Website Composition Index
canadianliving.com 10.40% 272.50x
chatelaine.com 52.15% 213.61x
foodnetwork.ca 31.93% 201.41x
mastermindtoys.com 11.50% 195.54x
wayfair.ca 24.06% 187.36x
burnabynow.com 7.19% 159.90x
richmond-news.com 9.70% 157.78x
tricitynews.com 6.34% 157.55x
canadapost.ca 15.89% 156.16x
citynews.ca 14.54% 147.73x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Web attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Consumer Product Cluster audience is Canada Shopping - General Commerce.

Content Affinity Composition Index
Canada Shopping - General Commerce 2.94% 320.95x
Canada Shopping - Kitchenware 4.50% 195.20x
Toronto Tourism 1.43% 178.60x
Canadian Universities 2.09% 158.08x
Canadian Healthcare 3.61% 151.99x
Canadian Real Estate Researcher Cluster 2.00% 121.35x
Canadian Lifestyle 20.78% 98.90x
Ontario Canada Cluster 4.63% 94.22x
Canada Tax and Finance Research Cluster 5.11% 91.47x
Canada Shopping - Lifestyle and Mommy Blogs 11.64% 81.37x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Consumer Product Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female