Dstillery Audiences

CANADA CONSUMER PRODUCT CLUSTER

Audience Size: 1.2 Million Devices

Explore the Canada Consumer Product Cluster Audience

Below you'll find more information about the Canada Consumer Product Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Canada Consumer Product Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Consumer Product Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Consumer Product Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 62.53% 19.73x
Canada Trip Planners 43.33% 15.47x
Beard Care Shoppers 50.41% 14.08x
Mens Shaving Products Shoppers 19.77% 9.32x
Vegans 21.49% 7.82x
Business Accounting Software Researchers 18.14% 7.38x
Software Directory Researchers 16.88% 7.07x
Gluten-Free Recipe Researchers 13.51% 6.45x
Apartment Hunters 16.17% 6.33x
Tea Drinkers 13.67% 6.29x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Interest attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Consumer Product Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Consumer Product Cluster audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 0.01% 2.02x
Coach 0.01% 1.30x
Talbots 0.01% 1.10x
H&M 0.01% 1.07x
Lululemon 0.01% 1.05x
J. Crew 0.01% 1.05x
Brooks Brothers 0.01% 1.03x
Victoria's Secret 0.01% 0.98x
Zumiez 0.01% 0.98x
Dressbarn 0.01% 0.96x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Location attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Consumer Product Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Consumer Product Cluster audience is appehtite.ca.

Website Composition Index
appehtite.ca 3.96% 263.45x
bouclair.com 2.16% 246.70x
becel.ca 3.50% 246.03x
annaolson.ca 1.08% 245.23x
allbran.ca 1.03% 238.06x
penningtons.com 10.83% 232.93x
marilyn.ca 2.58% 229.20x
cloverleaf.ca 1.66% 228.70x
journaldesfemmes.com 1.60% 226.69x
save.ca 2.05% 214.26x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Web attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Consumer Product Cluster audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.68% 81.38x
Toronto Tourism 5.42% 74.32x
Canadian Seniors Real Estate Research Cluster 12.42% 72.83x
Canada Shopping - Kitchenware 16.46% 68.80x
Canada Shopping - General Commerce 26.11% 66.07x
Canadian Real Estate Researcher Cluster 7.00% 60.60x
Canadian Healthcare 15.49% 57.26x
Canada Business Cluster 8.14% 55.54x
Quebec Hunting & Outdoors Cluster 4.29% 53.58x
Ontario Canada Cluster 6.39% 49.46x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Consumer Product Cluster audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female