Dstillery Audiences

CANADA CONSUMER PRODUCT CLUSTER

Audience Size: 684.1 Thousand Devices

Explore the Canada Consumer Product Cluster Audience

Below you'll find more information about the Canada Consumer Product Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 684.1 thousand unique devices whose actions qualify for the Canada Consumer Product Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Consumer Product Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Consumer Product Cluster audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 60.25% 19.35x
Canada Trip Planners 45.67% 14.65x
Beard Care Shoppers 41.34% 11.76x
Vegans 32.31% 10.02x
Sushi Lovers 28.44% 9.81x
French Language Learners 29.69% 9.77x
Home Cleaning Researchers 23.77% 9.29x
Volleyball Enthusiasts 24.48% 9.04x
Foot Health Researchers 26.39% 8.95x
Skin Disorder Researchers 27.68% 8.94x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Interest attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Consumer Product Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Consumer Product Cluster audience is Armani.

Location Composition Index
Armani 0.01% 1.57x
Hugo Boss 0.01% 1.41x
Urban Outfitters 0.02% 1.22x
Bonobos 0.03% 1.14x
Johnston and Murphy 0.14% 1.04x
J. Crew 0.01% 0.95x
Mens Wearhouse 0.11% 0.81x
Chicos 0.01% 0.80x
Zumiez 0.01% 0.72x
Jos A. Bank Clothiers 0.05% 0.70x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Location attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Consumer Product Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Consumer Product Cluster audience is becel.ca.

Website Composition Index
becel.ca 3.77% 302.27x
leons.ca 2.81% 268.20x
marilyn.ca 2.76% 261.00x
crock-pot.ca 2.05% 249.06x
thebrick.com 4.14% 246.50x
ricekrispies.ca 3.99% 244.11x
additionelle.com 14.58% 239.10x
clement.ca 2.04% 237.49x
penningtons.com 15.65% 228.71x
archambault.ca 2.73% 223.37x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Web attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Consumer Product Cluster audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.36% 115.58x
Canada Shopping - Kitchenware 9.59% 88.33x
Canadian Seniors Real Estate Research Cluster 7.57% 86.49x
Canada Shopping - General Commerce 19.90% 78.23x
Canadian Real Estate Researcher Cluster 5.52% 69.30x
Toronto Tourism 4.23% 60.57x
French Education 2.66% 56.91x
Canadian Healthcare 13.88% 55.18x
Canadian Universities 7.32% 53.25x
Quebec Vacation Research Cluster 8.06% 50.83x
Composition Percentage: The overlap percentage between the Canada Consumer Product Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Consumer Product Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Consumer Product Cluster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female