Dstillery Audiences

CANADA SHOPPING - GENERAL COMMERCE

Audience Size: 664.5 Thousand Devices

Explore the Canada Shopping - General Commerce Audience

Below you'll find more information about the Canada Shopping - General Commerce audience, broken down in different categories based on their digital and physical behaviors. These are 664.5 thousand unique devices whose actions qualify for the Canada Shopping - General Commerce audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Shopping - General Commerce audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Shopping - General Commerce audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 85.12% 25.58x
Canada Trip Planners 55.70% 18.66x
Beard Care Shoppers 65.09% 17.96x
Mens Shaving Products Shoppers 30.55% 13.48x
Business Accounting Software Researchers 24.16% 9.65x
Apartment Hunters 23.00% 8.66x
Tire Shoppers 20.95% 8.54x
Vegans 23.58% 8.19x
Software Directory Researchers 19.33% 7.78x
Caribbean Trip Planners 18.19% 6.81x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Interest attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Shopping - General Commerce audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Shopping - General Commerce audience is Carhartt.

Location Composition Index
Carhartt 0.00% 0.47x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Location attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Shopping - General Commerce audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Shopping - General Commerce audience is lasenza.ca.

Website Composition Index
lasenza.ca 5.53% 487.43x
bouclair.com 4.89% 443.52x
thymematernity.com 6.78% 392.20x
rw-co.com 19.01% 366.05x
tupperware.ca 4.44% 336.05x
reitmans.com 34.81% 333.73x
stokesstores.com 16.70% 327.98x
gianttiger.com 14.05% 323.45x
journaldesfemmes.com 2.81% 315.98x
boathousestores.com 5.11% 315.92x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Web attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Shopping - General Commerce audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 1.22% 119.28x
Toronto Tourism 9.19% 106.40x
Canada Shopping - Kitchenware 29.14% 102.98x
Canadian Seniors Real Estate Research Cluster 19.11% 93.83x
Canadian Real Estate Researcher Cluster 10.75% 81.63x
Canadian Healthcare 20.99% 80.85x
French Education 4.25% 77.81x
Canada Business Cluster 10.51% 77.61x
Canada Online Shopping Cluster 17.33% 77.14x
Quebec Hunting & Outdoors Cluster 6.68% 74.65x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Content Affinity attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Shopping - General Commerce audience resonates most for the following age and income brackets.
Age
Income
$50,000-$74,999