Dstillery Audiences

CANADA SHOPPING - GENERAL COMMERCE

Audience Size: 335.8 Thousand Devices

Explore the Canada Shopping - General Commerce Audience

Below you'll find more information about the Canada Shopping - General Commerce audience, broken down in different categories based on their digital and physical behaviors. These are 335.8 thousand unique devices whose actions qualify for the Canada Shopping - General Commerce audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Shopping - General Commerce audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Shopping - General Commerce audience is Crafting Enthusiasts.

Interest Composition Index
Crafting Enthusiasts 75.02% 33.96x
Canada Trip Planners 45.01% 22.73x
Beard Care Shoppers 55.48% 22.70x
Volleyball Enthusiasts 21.47% 12.33x
Mens Shaving Products Shoppers 19.37% 11.48x
French Language Learners 21.43% 10.02x
Cocktail Recipe Researchers 18.22% 9.28x
Tire Shoppers 17.17% 8.93x
Child Car Seat Researchers 14.80% 8.52x
Cricket Enthusiasts 15.22% 8.30x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Interest attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Shopping - General Commerce audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Shopping - General Commerce audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 1.49x
Jos A. Bank Clothiers 0.02% 0.50x
Mens Wearhouse 0.02% 0.36x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Location attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Shopping - General Commerce audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Shopping - General Commerce audience is clement.ca.

Website Composition Index
clement.ca 8.86% 541.16x
thymematernity.com 8.65% 491.35x
stokesstores.com 25.65% 458.00x
reitmans.com 42.03% 445.82x
leons.ca 7.98% 432.92x
gianttiger.com 19.32% 424.27x
archambault.ca 9.28% 403.65x
thebrick.com 11.84% 393.23x
simons.ca 27.49% 389.45x
renaud-bray.com 13.40% 382.88x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Web attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Shopping - General Commerce audience is Canada Shopping - Kitchenware.

Content Affinity Composition Index
Canada Shopping - Kitchenware 21.00% 185.45x
Toronto Tourism 6.07% 181.36x
Canadian Seniors Real Estate Research Cluster 12.88% 156.27x
Canada Online Shopping Cluster 22.57% 152.24x
Quebec Vacation Research Cluster 17.13% 139.35x
Canadian Real Estate Researcher Cluster 8.41% 136.94x
Quebec Hunting & Outdoors Cluster 8.81% 134.82x
Quebec Real Estate 19.67% 127.61x
French Education 6.13% 125.67x
Quebec Job Seeker Cluster 12.22% 116.63x
Composition Percentage: The overlap percentage between the Canada Shopping - General Commerce audience and the Content Affinity attribute.
Index: A comparison of the Canada Shopping - General Commerce audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Shopping - General Commerce audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female