Dstillery Audiences

CANADA TOURISM RESEARCH CLUSTER

Audience Size: 1.1 Million Devices

Explore the Canada Tourism Research Cluster Audience

Below you'll find more information about the Canada Tourism Research Cluster audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Canada Tourism Research Cluster audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Tourism Research Cluster audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Tourism Research Cluster audience is Volleyball Enthusiasts.

Interest Composition Index
Volleyball Enthusiasts 41.56% 13.97x
Crafting Enthusiasts 41.02% 12.79x
Beard Care Shoppers 43.25% 12.43x
Canada Trip Planners 34.28% 10.37x
Mens Shaving Products Shoppers 24.09% 8.34x
Ireland Trip Planners 22.43% 8.31x
Software Directory Researchers 28.70% 8.03x
NHL Fans 20.92% 7.48x
French Language Learners 25.91% 7.35x
Foot Health Researchers 20.82% 6.98x
Composition Percentage: The overlap percentage between the Canada Tourism Research Cluster audience and the Interest attribute.
Index: A comparison of the Canada Tourism Research Cluster audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Tourism Research Cluster audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Tourism Research Cluster audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.72x
H&M 0.01% 1.51x
White House Black Market 0.01% 1.38x
The Childrens Place 0.01% 0.99x
Gap 0.01% 0.98x
Journeys 0.01% 0.96x
Old Navy 0.01% 0.94x
Victoria's Secret 0.01% 0.69x
Carhartt 0.03% 0.69x
Composition Percentage: The overlap percentage between the Canada Tourism Research Cluster audience and the Location attribute.
Index: A comparison of the Canada Tourism Research Cluster audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Tourism Research Cluster audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Tourism Research Cluster audience is orangevilletoday.ca.

Website Composition Index
orangevilletoday.ca 1.22% 219.44x
wellandtribune.ca 1.65% 217.64x
flamboroughreview.com 1.49% 215.27x
newhamburgindependent.ca 1.35% 213.54x
sachem.ca 1.67% 207.45x
kitchenerpost.ca 2.28% 202.29x
cambridgetimes.ca 5.95% 201.45x
hnhbhealthline.ca 1.29% 199.20x
waterloochronicle.ca 5.84% 199.01x
caledonenterprise.com 6.53% 198.58x
Composition Percentage: The overlap percentage between the Canada Tourism Research Cluster audience and the Web attribute.
Index: A comparison of the Canada Tourism Research Cluster audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Tourism Research Cluster audience is Canadian Real Estate Researcher Cluster.

Content Affinity Composition Index
Canadian Real Estate Researcher Cluster 7.94% 71.92x
Canadian Universities 9.20% 68.04x
Canadian Seniors Real Estate Research Cluster 4.86% 67.55x
Canadian News 22.46% 63.88x
Custom T-Shirts 0.18% 62.78x
Canadian Lifestyle 48.86% 59.27x
Canada Tax and Finance Research Cluster 9.77% 48.73x
Canada Shopping - Kitchenware 5.98% 45.18x
Canada Business Cluster 34.39% 43.21x
Ontario Canada Cluster 5.86% 43.16x
Composition Percentage: The overlap percentage between the Canada Tourism Research Cluster audience and the Content Affinity attribute.
Index: A comparison of the Canada Tourism Research Cluster audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Tourism Research Cluster audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male